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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

Not on Sale

We have an extensive range to cater to all your needs.
The Nude Alchemist - Chest Rub

The Nude Alchemist - Chest Rub

$22.95 NZD
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The Nude Alchemist - Chest Rub $22.95 NZD
Bedhead - Girls Wide-Brimmed Sun Bonnet

Bedhead - Girls Wide-Brimmed Sun Bonnet

$44.95 NZD
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Bedhead - Girls Wide-Brimmed Sun Bonnet $44.95 NZD
Meredith / 6-12 Months (46-50cm) Paris / 6-12 Months (46-50cm)
Franjos Kitchen - Hydration Powder Single Sachet

Franjos Kitchen - Hydration Powder Single Sachet

$5.50 NZD
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Franjos Kitchen - Hydration Powder Single Sachet $5.50 NZD
B.Box - Pastel 3 Pack Mini Spoon

B.Box - Pastel 3 Pack Mini Spoon

$14.95 NZD
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B.Box - Pastel 3 Pack Mini Spoon $14.95 NZD
B.Box - Insulated Flip Top 1 Litre Bottle

B.Box - Insulated Flip Top 1 Litre Bottle

$69.95 NZD
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B.Box - Insulated Flip Top 1 Litre Bottle $69.95 NZD
Pink Paradise Melon Mist Pool Side Lilac Love Lime Time Bbox Deep Space
Mushie - No Drop Teether

Mushie - No Drop Teether

$34.95 NZD
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Mushie - No Drop Teether $34.95 NZD
Tradewinds Yellow
QLife Immune Drops
Q Life - Immune Drops

Q Life - Immune Drops

$34.95 NZD
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Q Life - Immune Drops $34.95 NZD
Q Life Teeth Ease Drops
Q Life - Teeth Ease

Q Life - Teeth Ease

$34.95 NZD
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Q Life - Teeth Ease $34.95 NZD
Mushie - Vehicles Bath Play Set

Mushie - Vehicles Bath Play Set

$52.95 NZD
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Mushie - Vehicles Bath Play Set $52.95 NZD
Lamington - Knee High Merino Socks

Lamington - Knee High Merino Socks

from $19.95 NZD
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Lamington - Knee High Merino Socks from $19.95 NZD
Snowflake / Prem Jemima / 0-3 Months Truffle / 0-3 Months Rosie / 0-3 Months Pebble / 0-3 Months Dandelion / 0-3 Months Peanut / 0-3 Months Rocky / 0-3 Months Gracee / 0-3 Months Hundreds & Thousands / 4-6 Years Pine / 1-2 Years Scooter / 0-3 Months
Lamington - Crew Merino Socks - Christmas Edition

Lamington - Crew Merino Socks - Christmas Edition

from $19.95 NZD
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Lamington - Crew Merino Socks - Christmas Edition from $19.95 NZD
Holly / 0-3 Months Blizzard / 0-3 Months
Haakaa - Baby Food and Breast Milk Freezer Tray 9 Compartments

Haakaa - Baby Food and Breast Milk Freezer Tray 9 Compartments

$25.40 NZD
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Haakaa - Baby Food and Breast Milk Freezer Tray 9 Compartments $25.40 NZD
Banana Blush Apricot Pea Green
Haakaa Baby Food and Breast Milk Freezer Tray 6 Compartments

Haakaa Baby Food and Breast Milk Freezer Tray 6 Compartments

$25.40 NZD
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Haakaa Baby Food and Breast Milk Freezer Tray 6 Compartments $25.40 NZD
Banana Pea Green Blush Apricot
Mushie - Daisy Rattle Teether

Mushie - Daisy Rattle Teether

$34.95 NZD
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Mushie - Daisy Rattle Teether $34.95 NZD
MushieRocketRattle
Mushie - Rocket Rattle Teether

Mushie - Rocket Rattle Teether

$34.95 NZD
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Mushie - Rocket Rattle Teether $34.95 NZD
Mushie - Sealife Bath Play Set

Mushie - Sealife Bath Play Set

$52.95 NZD
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Mushie - Sealife Bath Play Set $52.95 NZD
Honeysticks Triangles
Honeysticks - Triangle Crayons

Honeysticks - Triangle Crayons

$19.95 NZD
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Honeysticks - Triangle Crayons $19.95 NZD
Honeysticks - Original Crayons - Pastel

Honeysticks - Original Crayons - Pastel

$22.95 NZD
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Honeysticks - Original Crayons - Pastel $22.95 NZD
bath crayons triangle
Honeysticks - Triangle Bath Crayons

Honeysticks - Triangle Bath Crayons

$21.95 NZD
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Honeysticks - Triangle Bath Crayons $21.95 NZD
quinoa-super-cereal-petite-eats
Petite Eats - Quinoa Super Cereal 250g

Petite Eats - Quinoa Super Cereal 250g

$29.95 NZD
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Petite Eats - Quinoa Super Cereal 250g $29.95 NZD
Petite Eats - Power Packed Meal Blend 130g

Petite Eats - Power Packed Meal Blend 130g

$29.95 NZD
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Petite Eats - Power Packed Meal Blend 130g $29.95 NZD
Veggie Medley 20g
Petite Eats - Veggie Medley Instant Puree Powder 20g

Petite Eats - Veggie Medley Instant Puree Powder 20g

Sold Out
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Petite Eats - Veggie Medley Instant Puree Powder 20g Sold Out
Petite Eats - Mango Tango Instant Puree Powder 20g

Petite Eats - Mango Tango Instant Puree Powder 20g

$4.50 NZD
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Petite Eats - Mango Tango Instant Puree Powder 20g $4.50 NZD
beet-berry-fusion-20g
Petite Eats - Beet & Berry Instant Puree Powder 20g

Petite Eats - Beet & Berry Instant Puree Powder 20g

$4.50 NZD
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Petite Eats - Beet & Berry Instant Puree Powder 20g $4.50 NZD
garden-greens-20g
Petite Eats - Garden Greens Instant Puree Powder 20g

Petite Eats - Garden Greens Instant Puree Powder 20g

$4.50 NZD
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Petite Eats - Garden Greens Instant Puree Powder 20g $4.50 NZD
Melii - Spin Snack Container

Melii - Spin Snack Container

$24.95 NZD
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Melii - Spin Snack Container $24.95 NZD
Luxe Blue Luxe Pink Blue Pink
B.Box - Training Cup

B.Box - Training Cup

$15.95 NZD
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B.Box - Training Cup $15.95 NZD
Sage Blush Ocean
Oatmeal
Lamington - Merino Wool Cable Tights

Lamington - Merino Wool Cable Tights

from $39.95 NZD
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Lamington - Merino Wool Cable Tights from $39.95 NZD
Oatmeal / 0-6 Months Cherry Blossom / 0-6 Months Grey Marle / 0-6 Months
lunch-tub-berry
B.Box - Lunch Tub

B.Box - Lunch Tub

$16.95 NZD
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B.Box - Lunch Tub $16.95 NZD
Berry Forest Ocean
MooGoo - Baby Gentle Shampoo 250ml

MooGoo - Baby Gentle Shampoo 250ml

$15.99 NZD
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MooGoo - Baby Gentle Shampoo 250ml $15.99 NZD
Moogoo - Scalp Cream 120g

Moogoo - Scalp Cream 120g

$20.95 NZD
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Moogoo - Scalp Cream 120g $20.95 NZD
B.Box - Baby Bath Brush

B.Box - Baby Bath Brush

$19.95 NZD
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B.Box - Baby Bath Brush $19.95 NZD
Moogoo - Nappy Balm

Moogoo - Nappy Balm

$16.95 NZD
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Moogoo - Nappy Balm $16.95 NZD
Mum Club Cap

Mum Club Cap

$54.95 NZD
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Mum Club Cap $54.95 NZD
Q Life - Sleepytime

Q Life - Sleepytime

$34.95 NZD
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Q Life - Sleepytime $34.95 NZD
QLife - QueezeEase

QLife - QueezeEase

$34.95 NZD
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QLife - QueezeEase $34.95 NZD
Honeysticks - Ultimate Bath Fun Set

Honeysticks - Ultimate Bath Fun Set

$39.95 NZD
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Honeysticks - Ultimate Bath Fun Set $39.95 NZD
Mushie Baby Carrier Wrap

Mushie Baby Carrier Wrap

$159.95 NZD
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Mushie Baby Carrier Wrap $159.95 NZD
Cedar Tradewinds Roman Green Grey Melange Blush Mustard Melange
Tommee Tippee - New Parent Essentials Set

Tommee Tippee - New Parent Essentials Set

$239.95 NZD
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Tommee Tippee - New Parent Essentials Set $239.95 NZD
Skip Hop - Baby Activity Gyms

Skip Hop - Baby Activity Gyms

$199.95 NZD
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Skip Hop - Baby Activity Gyms $199.95 NZD
Boon-Cogs
Boon - Cogs Bath Toy

Boon - Cogs Bath Toy

$22.00 NZD
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Boon - Cogs Bath Toy $22.00 NZD
Hackerlily - Hipsurfer Wasitband Extender

Hackerlily - Hipsurfer Wasitband Extender

$39.50 NZD
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Hackerlily - Hipsurfer Wasitband Extender $39.50 NZD
Blinky - BlinkyWarm All Season Buggy Cover

Blinky - BlinkyWarm All Season Buggy Cover

$164.75 NZD
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Blinky - BlinkyWarm All Season Buggy Cover $164.75 NZD
Blinky Space Blinky Silver Blinky-Milk
Subo Bottle Replacement Part - Valve

Subo Bottle Replacement Part - Valve

$6.95 NZD
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Subo Bottle Replacement Part - Valve $6.95 NZD
HoneysticksPetal
Honeysticks - Petal Crayons

Honeysticks - Petal Crayons

$25.95 NZD
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Honeysticks - Petal Crayons $25.95 NZD
Nestling_Oat_Sunshine
Nestling - Out & About Change Mat

Nestling - Out & About Change Mat

$22.95 NZD
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Nestling - Out & About Change Mat $22.95 NZD
Pink Ditsy Oat Sunshine Black Surfs Up Whales
PreneHavenBag
Prene - The Haven Backpack

Prene - The Haven Backpack

$199.00 NZD
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Prene - The Haven Backpack $199.00 NZD
Wooshh Sound Soother by Rockit

Wooshh Sound Soother by Rockit

$49.95 NZD
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Wooshh Sound Soother by Rockit $49.95 NZD