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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

Autumn Essentials

Get your little one ready for cold autumn days with all of our baby and children's essentials.

Enjoy free NZ delivery on orders over $120. Same day click and collect at our Christchurch store. Afterpay and Zip available. 

Pair of brown maroon socks on a white background
Lamington- Crew Merino Socks

Lamington- Crew Merino Socks

$20.95 NZD
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Lamington- Crew Merino Socks $20.95 NZD
Fig / 0-3 Months West / 0-3 Months Pearl / 0-3 Months Savile / 0-3 Months Pilot / 0-3 Months Tahnee / 0-3 Months Tui / 0-3 Months Baby Bunny / 0-3 Months Squirrel / 0-3 Months Thistle / 0-3 Months Beau / 0-3 Months Petal / 0-3 Months Wanaka / 0-3 Months Ted / 0-3 Months Baby Fox / 0-3 Months Holland / 0-3 Months Rosa / 0-3 Months Cherry / 0-3 Months
Sale
Babu - Footless Onesie Zipsuit

Babu - Footless Onesie Zipsuit

$28.99 NZD $32.00 NZD
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Babu - Footless Onesie Zipsuit $28.99 NZD $32.00 NZD
Chubby Bear / 0-3 Months Ditsy Floral / 0-3 Months Marigold Star / 0-3 Months
A blend of natural, essential oils such as lavender and eucalyptus to help with congestion in children and babies.
Absolute Essential - Baby Breathe Oil 10ml

Absolute Essential - Baby Breathe Oil 10ml

$32.95 NZD
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Absolute Essential - Baby Breathe Oil 10ml $32.95 NZD
Sale
Ergopouch - Long Sleeve Layer 1.0 Tog

Ergopouch - Long Sleeve Layer 1.0 Tog

$39.95 NZD $44.95 NZD
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Ergopouch - Long Sleeve Layer 1.0 Tog $39.95 NZD $44.95 NZD
Sweet Orchard / 0-3 Months Fruit Salad / 0-3 Months Pink Daisies / 0-3 Months Dragonflies / 0-3 Months Willow / 0-3 Months Oatmeal Marle / 3-6 Months Sage / 0-3 Months Berries / 0-3 Months Night Sky / 0-3 Months
Sale
ErgoPouch - Layer Long Sleeve 0.2 Tog

ErgoPouch - Layer Long Sleeve 0.2 Tog

$34.95 NZD $39.95 NZD
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ErgoPouch - Layer Long Sleeve 0.2 Tog $34.95 NZD $39.95 NZD
Sunny / 0-3 Months Dragonflies / 0-3 Months Green Willow / 0-3 Months Pink Daisies / 0-3 Months Night Sky / 0-3 Months Grey Marle / 0-3 Months
Lamington - Knee High Merino Socks

Lamington - Knee High Merino Socks

$20.95 NZD
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Lamington - Knee High Merino Socks $20.95 NZD
Lake / 0-3 Months Ritz / 0-3 Months Snowflake / 0-3 Months Harriet / 0-3 Months Truffle / 0-3 Months Jemima / 0-3 Months Gracee / 0-3 Months Rosie / 0-3 Months Pebble / 0-3 Months Dandelion / 0-3 Months Owl / 0-3 Months Jester / 0-3 Months
Q Life - Snot Drops

Q Life - Snot Drops

$34.95 NZD
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Q Life - Snot Drops $34.95 NZD
QLife Immune Drops
Q Life - Immune Drops

Q Life - Immune Drops

Sold Out
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Q Life - Immune Drops Sold Out
Sale
A mauve speckled beanie by Crywolf made to fit kids under 5. Perfect for autumn and winter days and made with a Polylana® recyclable fibre
Crywolf - Pom Pom Beanie

Crywolf - Pom Pom Beanie

$29.95 NZD $44.95 NZD
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Crywolf - Pom Pom Beanie $29.95 NZD $44.95 NZD
Blue Speckle / Small (52cm) Mauve Speckle / Small (52cm)
Sale
A periwinkle coloured beanie by Crywolf made to fit kids under 5. Perfect for autumn and winter days and made with a Polylana® recyclable fibre
Crywolf - Alpine Beanie

Crywolf - Alpine Beanie

$29.95 NZD $44.95 NZD
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Crywolf - Alpine Beanie $29.95 NZD $44.95 NZD
Periwinkle / Small (52cm) Fern / Small (52cm)
Woolbabe - Organic Cotton/Merino Long Sleeve Henley Bodysuit

Woolbabe - Organic Cotton/Merino Long Sleeve Henley Bodysuit

$39.95 NZD
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Woolbabe - Organic Cotton/Merino Long Sleeve Henley Bodysuit $39.95 NZD
Tide Marl / 3-6 Months Dusk Marl / 3-6 Months Natural Marl / 3-6 Months
The Woolbabe Dusk Marl SingletSuit is made out of organic cotton ad merino and is perfect for all year round use.
Woolbabe - Organic Cotton/Merino Singletsuit

Woolbabe - Organic Cotton/Merino Singletsuit

$34.95 NZD
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Woolbabe - Organic Cotton/Merino Singletsuit $34.95 NZD
Tide Marl / 0-3 Months Dusk Marl / 0-3 Months Natural Marl / 0-3 Months
Sale
Babu - Long Sleeve Bodysuit

Babu - Long Sleeve Bodysuit

$25.95 NZD $29.95 NZD
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Babu - Long Sleeve Bodysuit $25.95 NZD $29.95 NZD
Chubby Bear / 0-3 Months Ditsy Floral / 0-3 Months Sage Contrast / 0-3 Months Petal Contrast / 0-3 Months
Sale
Babu - Merino Booties

Babu - Merino Booties

$19.99 NZD $22.95 NZD
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Babu - Merino Booties $19.99 NZD $22.95 NZD
Walnut Sage Denim
easynight blackout blinds home version, ideal for babies rooms and shift workers especially in daylight savings. Blocks out unwanted light creating complete darkness. No gaps
Easyblinds - Easynight Blackout Blind HOME Kit

Easyblinds - Easynight Blackout Blind HOME Kit

from $79.95 NZD
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Easyblinds - Easynight Blackout Blind HOME Kit from $79.95 NZD
easynight-blinds-portable-version
Easyblinds - Easynight Blackout Blind PORTABLE Kit

Easyblinds - Easynight Blackout Blind PORTABLE Kit

from $89.95 NZD
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Easyblinds - Easynight Blackout Blind PORTABLE Kit from $89.95 NZD
child-immune-care-essential-oil-blend
Absolute Essential - Child Immune Care Oil 10ml

Absolute Essential - Child Immune Care Oil 10ml

$29.95 NZD
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Absolute Essential - Child Immune Care Oil 10ml $29.95 NZD
Babu - Healing Balm

Babu - Healing Balm

$29.95 NZD
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Babu - Healing Balm $29.95 NZD
Sale
Love To Dream - Swaddle Up Transitional Bag 2.5 Tog

Love To Dream - Swaddle Up Transitional Bag 2.5 Tog

$69.99 NZD $89.95 NZD
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Love To Dream - Swaddle Up Transitional Bag 2.5 Tog $69.99 NZD $89.95 NZD
Dreamer / Medium White / X-Large
Sale
Made for babies once they have started rolling. A great transition swaddle from the newborn stage.
Love to Dream - Swaddle Up Transitional Suit 2.5 Tog

Love to Dream - Swaddle Up Transitional Suit 2.5 Tog

$79.99 NZD $99.95 NZD
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Love to Dream - Swaddle Up Transitional Suit 2.5 Tog $79.99 NZD $99.95 NZD
Sale
Woolbabe - Duvet Sleeping Suit with Sleeves

Woolbabe - Duvet Sleeping Suit with Sleeves

$139.00 NZD $169.00 NZD
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Woolbabe - Duvet Sleeping Suit with Sleeves $139.00 NZD $169.00 NZD
Dune / 1 Year Tekapo Stars / 1 Year Dusk Stars / 1 Year
Yellow baby sleeping bag with a subtle pattern on a white background
Woolbabe - Mini 3 Seasons Side Zip - 0-9 months

Woolbabe - Mini 3 Seasons Side Zip - 0-9 months

$139.00 NZD
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Woolbabe - Mini 3 Seasons Side Zip - 0-9 months $139.00 NZD
Meadow Stripe / 0-9 Months Glacier / 0-9 Months Dune / 0-9 Months Pebble / 0-9 Months Tekapo Stars / 0-9 Months Buttercup Bees / 0-9 Months
Sale
The Woolbabe Mini Duvet Sleep Bag is filled with warm, temperature regulating merino. It is perfect for babies aged 0-9months.
Woolbabe - Mini Duvet Side Zip Sleeping Bag - 0-9 months

Woolbabe - Mini Duvet Side Zip Sleeping Bag - 0-9 months

$139.00 NZD $159.00 NZD
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Woolbabe - Mini Duvet Side Zip Sleeping Bag - 0-9 months $139.00 NZD $159.00 NZD
Glacier Dusk Tekapo Stars Pebble Moss Wilderness
Woolbabe - Merino & Organic Cotton Sleepy Socks

Woolbabe - Merino & Organic Cotton Sleepy Socks

from $18.95 NZD
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Woolbabe - Merino & Organic Cotton Sleepy Socks from $18.95 NZD
Sale
Lamington - Merino Wool Cable Tights

Lamington - Merino Wool Cable Tights

from $34.95 NZD $39.95 NZD
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Lamington - Merino Wool Cable Tights from $34.95 NZD $39.95 NZD
6-12 Months / Grey Marle 6-12 Months / Cherry Blossom 6-12 Months / Oatmeal 6-12 Months / Cream
noody-calm-balm
Noody Skincare - Calm Balm

Noody Skincare - Calm Balm

$35.00 NZD
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Noody Skincare - Calm Balm $35.00 NZD
noody-lotion-potion
Noody Skincare - Lotion Potion

Noody Skincare - Lotion Potion

$29.00 NZD
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Noody Skincare - Lotion Potion $29.00 NZD
Baby car seat and pram cover with cherry pattern on a white background, featuring OHbaby Awards silver winner badge.
Mod & Tod - 5 in 1 Multi Use Cover

Mod & Tod - 5 in 1 Multi Use Cover

$49.95 NZD
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Mod & Tod - 5 in 1 Multi Use Cover $49.95 NZD
Cherries Honey Blossom Swan Princess Woodland Earthy Sage Sage Gingham
Sale
Blinky - BlinkyWarm All Season Buggy Cover

Blinky - BlinkyWarm All Season Buggy Cover

$119.99 NZD $165.00 NZD
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Blinky - BlinkyWarm All Season Buggy Cover $119.99 NZD $165.00 NZD
Blinky Space Blinky Silver Blinky-Milk
Sale
Woolbabe - Duvet Sleep Suit

Woolbabe - Duvet Sleep Suit

$129.99 NZD $159.00 NZD
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Woolbabe - Duvet Sleep Suit $129.99 NZD $159.00 NZD
Shell Mermaids / 1 years Glacier / 1 years Flax Zealandia / 1 years Dusk Wilderness / 1 years Sage Bugs / 1 years Mauve Manuka / 1 years Tide / 1 years Midnight Stripe / 1 years Pebble Stripe / 1 years Dusk / 1 years Karekare / 1 years Fern / 4 years
Woolbabe - Duvet Front Zip Sleep Bag

Woolbabe - Duvet Front Zip Sleep Bag

$199.00 NZD
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Woolbabe - Duvet Front Zip Sleep Bag $199.00 NZD
Moss Wilderness / 3-24 Months Glacier Sail Away / 3-24 Months Dusk Wilderness / 3-24 Months Shell Mermaids / 3-24 Months Dune / 3-24 Months Tekapo Stars / 3-24 Months Tide / 3-24 Months Pebble Stripe / 3-24 Months Wildflower / 3-24 Months Pebble Wilderness / 2-4 Years Dusk / 3-24 Months
Love to Dream - Sleep Suit 2.5 Tog

Love to Dream - Sleep Suit 2.5 Tog

$125.00 NZD
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Love to Dream - Sleep Suit 2.5 Tog $125.00 NZD
Moonlight Pink / 12-24 Months Moonlight White / 24-36 Months Olive / 12-24 Months
Love To Dream - Swaddle Up 2.5 Tog

Love To Dream - Swaddle Up 2.5 Tog

$72.95 NZD
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Love To Dream - Swaddle Up 2.5 Tog $72.95 NZD
Dreamer White / Newborn Little Dreamer Pink / Newborn Little Dreamer Denim / Newborn Dreamer Olive / Newborn
Sale
This ergoPouch sleep suit bag is designed for toddlers who are walking, and pre-schoolers transitioning to a big bed.
Ergopouch - Sleep Suit Bag 2.5 Tog | Clearance

Ergopouch - Sleep Suit Bag 2.5 Tog | Clearance

$89.99 NZD $112.95 NZD
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Ergopouch - Sleep Suit Bag 2.5 Tog | Clearance $89.99 NZD $112.95 NZD
Petit Pretzel / 8-24 Months Bon Appetit / 8-24 Months Pink Daisies / 8-24 Months Willow / 8-24 Months Dragonflies / 8-24 Months
Sale
This ergoPouch sleep suit bag is designed for toddlers who are walking, and pre-schoolers transitioning to a big bed.
Ergopouch - Sleep Suit Bag 3.5 Tog - CLEARANCE

Ergopouch - Sleep Suit Bag 3.5 Tog - CLEARANCE

$99.99 NZD $119.95 NZD
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Ergopouch - Sleep Suit Bag 3.5 Tog - CLEARANCE $99.99 NZD $119.95 NZD
Petit Pretzel / 8-24 Months Bon Appetit / 8-24 Months Pink Daisies / 8-24 Months Dragonflies / 8-24 Months Willow / 8-24 Months
Ergopouch - Cocoon Swaddle Bag 2.5 Tog

Ergopouch - Cocoon Swaddle Bag 2.5 Tog

$79.95 NZD
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Ergopouch - Cocoon Swaddle Bag 2.5 Tog $79.95 NZD
Starbeam / Newborn Bon Appetit / Newborn Ink / Newborn Pink Daisies / Newborn Dragonflies / Newborn Willow / Newborn Oatmeal Marle / Newborn Grey Marle / Newborn Berries / Newborn
An light blue coloured cocoon swaddle used to swaddle babies from 0-12 months.
ErgoPouch - Cocoon Swaddle Bag 3.5 Tog

ErgoPouch - Cocoon Swaddle Bag 3.5 Tog

$89.95 NZD
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ErgoPouch - Cocoon Swaddle Bag 3.5 Tog $89.95 NZD
Dragonflies / 0-3 Months Pink Daisies / 0-3 Months Willow / 0-3 Months Oatmeal Marle / 0-3 Months Starbeam / 0-3 Months Ink / 0-3 Months
A premium, silky-smooth, wider-fit sleeping bag for infants aged 8 months+ who are sleeping arms out.
Ergopouch - Premium Sleeping Bag 2.5 Tog

Ergopouch - Premium Sleeping Bag 2.5 Tog

$106.95 NZD
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Ergopouch - Premium Sleeping Bag 2.5 Tog $106.95 NZD
Petit Pretzel / 8-24 Months Bon Appetit / 8-24 Months Pink Daisies / 8-24 Months Dragonflies / 8-24 Months Willow / 8-24 Months Party / 8-24 Months Picnic / 8-24 Months
Ergopouch - Premium Sleeping Bag 3.5 Tog

Ergopouch - Premium Sleeping Bag 3.5 Tog

$119.95 NZD
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Ergopouch - Premium Sleeping Bag 3.5 Tog $119.95 NZD
Dragonflies / 8-24 Months Pink Daisies / 8-24 Months Willow / 8-24 Months
Sleepytots Ultimate Sleep Aid - On It's Own

Sleepytots Ultimate Sleep Aid - On It's Own

$109.95 NZD
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Sleepytots Ultimate Sleep Aid - On It's Own $109.95 NZD
White Dark Wooden Tint Light Wooden Tint
Sale
Sleepytots The Ultimate Sleep Aid - Full Package Deal

Sleepytots The Ultimate Sleep Aid - Full Package Deal

$129.95 NZD $142.90 NZD
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Sleepytots The Ultimate Sleep Aid - Full Package Deal $129.95 NZD $142.90 NZD
White / Sleep Easy Oil Dark Wooden Tint / Sleep Easy Oil Light Wooden Tint / Sleep Easy Oil
Crane - Cool Mist Humidifier + Aroma Diffuser

Crane - Cool Mist Humidifier + Aroma Diffuser

$89.95 NZD
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Crane - Cool Mist Humidifier + Aroma Diffuser $89.95 NZD
Crane - Droplet 1.9L with Vapour Pad Tray - Clear

Crane - Droplet 1.9L with Vapour Pad Tray - Clear

$119.95 NZD
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Crane - Droplet 1.9L with Vapour Pad Tray - Clear $119.95 NZD
The Nude Alchemist - Chest Rub

The Nude Alchemist - Chest Rub

$22.95 NZD
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The Nude Alchemist - Chest Rub $22.95 NZD
breathe-well
Absolute Essential - Breathe Well Essential Oil 10ml

Absolute Essential - Breathe Well Essential Oil 10ml

$34.95 NZD
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Absolute Essential - Breathe Well Essential Oil 10ml $34.95 NZD
inhale-essential-oil-blend
Absolute Essential - Inhale Oil 10ml

Absolute Essential - Inhale Oil 10ml

$32.95 NZD
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Absolute Essential - Inhale Oil 10ml $32.95 NZD
chest-care
Absolute Essential - Chest Care

Absolute Essential - Chest Care

$39.95 NZD
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Absolute Essential - Chest Care $39.95 NZD
Sold Out
hydrate-350ml-body-lotion
B.Box Body - Hydrate Body Lotion | 350ml

B.Box Body - Hydrate Body Lotion | 350ml

Sold Out
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B.Box Body - Hydrate Body Lotion | 350ml Sold Out