Clearance up to 80% off | Free NZ shipping $120+ | Overnight shipping| Afterpay & Zip available

Search Login
0 Cart
Search Login
0 Cart
Search
0 Cart

Search our shop

Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

For The Beach & Pool

All you need to stay sun safe whilst at the beach/pool!
The Full coloured Purple Solar Buddie is a refillable sunscreen applicator for kids and babies of any age. It's easy to use, no mess and perfect for outdoor fun and travel.
Solar Buddies - One Sunscreen Applicator

Solar Buddies - One Sunscreen Applicator

from $19.99 NZD
Quick View

Solar Buddies - One Sunscreen Applicator from $19.99 NZD
Blue Green Pink Purple Nude Black Full Pink Full Blue Full Green Red
Solar Buddies - Twin Pack

Solar Buddies - Twin Pack

$45.00 NZD
Quick View

Solar Buddies - Twin Pack $45.00 NZD
The Natural Patch - BuzzPatch Mosquito Repellent Patches

The Natural Patch - BuzzPatch Mosquito Repellent Patches

$17.95 NZD
Quick View

The Natural Patch - BuzzPatch Mosquito Repellent Patches $17.95 NZD
Nestling - UPF50+ Swim Zip Rash Vest

Nestling - UPF50+ Swim Zip Rash Vest

$29.95 NZD
Quick View

Nestling - UPF50+ Swim Zip Rash Vest $29.95 NZD
Neon Pink / 1-2 Years Neon Orange / 1-2 Years Pop Daisy / 1-2 Years Diamonds / 1-2 Years
Sale
A baby hooded towel with red lobsters on a plain whitebackground.
Crywolf - Baby Hooded Towel

Crywolf - Baby Hooded Towel

$44.95 NZD $59.95 NZD
Quick View
Crywolf - Baby Hooded Towel $44.95 NZD $59.95 NZD
Little Lobsters Crywolf Lucky Days Lucky Picnic
Sale
Crywolf - Everywhere Zip Up Towel

Crywolf - Everywhere Zip Up Towel

$59.99 NZD $79.95 NZD
Quick View
Crywolf - Everywhere Zip Up Towel $59.99 NZD $79.95 NZD
Pink Navy
Sale
SavviSand removes wet and dry sand off whilst at the beach. Great to keep in the car to avoid sand and it also acts as a natural insect repellent.
SavviSand Starter Kit - Sand Remover Applicator + Insect Repellent

SavviSand Starter Kit - Sand Remover Applicator + Insect Repellent

$29.99 NZD $39.95 NZD
Quick View

SavviSand Starter Kit - Sand Remover Applicator + Insect Repellent $29.99 NZD $39.95 NZD
Sale
Classical Child - Silicone Beach Bucket & Toys Set

Classical Child - Silicone Beach Bucket & Toys Set

$44.95 NZD $79.95 NZD
Quick View
Classical Child - Silicone Beach Bucket & Toys Set $44.95 NZD $79.95 NZD
The Nude Alchemist - SPF30 Sunscreen

The Nude Alchemist - SPF30 Sunscreen

$34.95 NZD
Quick View

The Nude Alchemist - SPF30 Sunscreen $34.95 NZD
Sale
Quut - Ballo Bucket

Quut - Ballo Bucket

$19.95 NZD $29.95 NZD
Quick View
Quut - Ballo Bucket $19.95 NZD $29.95 NZD
Mini / Banana Pink Mini / Banana Blue Large / Lagoon Green Large / Ocean Blue Large / Cherry Red
Sale
Blue watering containier with light blue accents on a white background
Quut - Cana Can Watering Can

Quut - Cana Can Watering Can

$22.95 NZD $34.95 NZD
Quick View
Quut - Cana Can Watering Can $22.95 NZD $34.95 NZD
Small (0.5L) / Banana Pink Small (0.5L) / Banana Blue Large (1L) / Ocean Blue Large (1L) / Cherry
Solar Buddie + SavviSand Bundle Deal

Solar Buddie + SavviSand Bundle Deal

$55.95 NZD
Quick View

Solar Buddie + SavviSand Bundle Deal $55.95 NZD
The Natural Patch - MagicPatch Itch Relief Patches

The Natural Patch - MagicPatch Itch Relief Patches

$25.95 NZD
Quick View

The Natural Patch - MagicPatch Itch Relief Patches $25.95 NZD
Sale
Fubbles - Big Bubble Fan

Fubbles - Big Bubble Fan

$19.99 NZD $24.95 NZD
Quick View
Fubbles - Big Bubble Fan $19.99 NZD $24.95 NZD
Sale
A hat for grandmas to wear. Dark green with the words in white saying 'g-ma'.
Mum Club Cap

Mum Club Cap

$44.95 NZD $56.00 NZD
Quick View

Mum Club Cap $44.95 NZD $56.00 NZD
Sale
insulated-flip-top-1l-bottle-pool-side
B.Box - Insulated Flip Top 1 Litre Bottle

B.Box - Insulated Flip Top 1 Litre Bottle

$39.99 NZD $69.95 NZD
Quick View
B.Box - Insulated Flip Top 1 Litre Bottle $39.99 NZD $69.95 NZD
Pool Side
Sale
Bedhead Swim Legionnaire Beach Hat (0-3Y)

Bedhead Swim Legionnaire Beach Hat (0-3Y)

$25.00 NZD $41.95 NZD
Quick View

Bedhead Swim Legionnaire Beach Hat (0-3Y) $25.00 NZD $41.95 NZD
Stevie / 0-3 Months (37cm) Sheldon / 0-3 Months (37cm) Oasis / 0-3 Months (37cm) Splendor / 0-3 Months (37cm) Tallulah / 6-12 Months (47cm) Bedhead Rainbow / 0-3 Months (37cm) Sweethearts / 3-6 Months (42cm) Pelican / 0-3 Months (37cm) Andie / 3-6 Months (42cm) Valencia / 0-3 Months (37cm) Blue Waves / 0-3 Months (37cm) Aqua / 0-3 Months (37cm) Peach / 0-3 Months (37cm) Marine / 0-3 Months (37cm) Slate / 0-3 Months (37cm)
Sale
Bedhead - Kids Swim Bucket Beach Hat (2-13Y)

Bedhead - Kids Swim Bucket Beach Hat (2-13Y)

$29.99 NZD $42.95 NZD
Quick View

Bedhead - Kids Swim Bucket Beach Hat (2-13Y) $29.99 NZD $42.95 NZD
Stevie / 2-3 Years (52cm) Tallulah / 2-3 Years (52cm) Oasis / 2-3 Years (52cm) Pelican / 2-3 Years (52cm) Slate / 2-3 Years (52cm) Peach / 2-3 Years (52cm) Marine / 2-3 Years (52cm) Aqua / 2-3 Years (52cm) Andie / 2-3 Years (52cm)
Sale
Bedhead Heritage - Girls Panelled Bucket Sun Hat - CLEARANCE

Bedhead Heritage - Girls Panelled Bucket Sun Hat - CLEARANCE

$34.95 NZD $49.95 NZD
Quick View

Bedhead Heritage - Girls Panelled Bucket Sun Hat - CLEARANCE $34.95 NZD $49.95 NZD
Bedhead Daisy / 6-12 Months (46-50cm) Frankie / 6-12 Months (46-50cm) Flynn / 6-12 Months (46-50cm)
Sale
Buki Baby - Club Shades (2-5Y)

Buki Baby - Club Shades (2-5Y)

$39.95 NZD $59.95 NZD
Quick View
Buki Baby - Club Shades (2-5Y) $39.95 NZD $59.95 NZD
Black Green Pink Brown
Banz Carewear - Baby + Kids Adventure Polarised Sunglasses

Banz Carewear - Baby + Kids Adventure Polarised Sunglasses

$42.00 NZD
Quick View

Banz Carewear - Baby + Kids Adventure Polarised Sunglasses $42.00 NZD
Confetti Green / Under 2 Years Bicycle Ride / Under 2 Years Cherry Floral / Under 2 Years Vespa Tour / Under 2 Years Starry Night / Under 2 Years Mod Butterfly / Under 2 Years
Solar Buddies - Pack of 2 Replacement Heads

Solar Buddies - Pack of 2 Replacement Heads

$22.50 NZD
Quick View

Solar Buddies - Pack of 2 Replacement Heads $22.50 NZD
Sale
Sassy Pants Rash Vest

Sassy Pants Rash Vest

$9.95 NZD $24.95 NZD
Quick View
Sassy Pants Rash Vest $9.95 NZD $24.95 NZD
Retro Surfing / 6-12 Months
Sale
Charlie Banana - Long Sleeve Rash Shirts

Charlie Banana - Long Sleeve Rash Shirts

$9.99 NZD $37.99 NZD
Quick View
Charlie Banana - Long Sleeve Rash Shirts $9.99 NZD $37.99 NZD
Pink / 6-12 months Black / 12-18 months
SnoozeShade Original sun and sleep shade with steel grey trim fitted to a pushchair, providing UPF 50+ sun protection and a dark, breathable sleep space for baby.
SnoozeShade - Original Buggy Blackout Shade Cover | Steel Trim

SnoozeShade - Original Buggy Blackout Shade Cover | Steel Trim

$49.95 NZD
Quick View
SnoozeShade - Original Buggy Blackout Shade Cover | Steel Trim $49.95 NZD
SnoozeShade - Plus Deluxe

SnoozeShade - Plus Deluxe

$79.95 NZD
Quick View

SnoozeShade - Plus Deluxe $79.95 NZD
watersafe-sunscreen-babu
Babu - Water Safe Sunscreen

Babu - Water Safe Sunscreen

$39.95 NZD
Quick View
Babu - Water Safe Sunscreen $39.95 NZD
Babu - Everyday Sunscreen for Babies & Everyone

Babu - Everyday Sunscreen for Babies & Everyone

$39.95 NZD
Quick View

Babu - Everyday Sunscreen for Babies & Everyone $39.95 NZD
Moogoo - Baby Clear Zinc Sunscreen SPF40 120g

Moogoo - Baby Clear Zinc Sunscreen SPF40 120g

$27.50 NZD
Quick View
Moogoo - Baby Clear Zinc Sunscreen SPF40 120g $27.50 NZD
Sale
Quut - 3 Piece Cuppi Shovel with Ball

Quut - 3 Piece Cuppi Shovel with Ball

$14.95 NZD $18.95 NZD
Quick View
Quut - 3 Piece Cuppi Shovel with Ball $14.95 NZD $18.95 NZD
Blue Yellow
Sale
Quut - Pira Pyramid Builder

Quut - Pira Pyramid Builder

$19.99 NZD $26.99 NZD
Quick View
Quut - Pira Pyramid Builder $19.99 NZD $26.99 NZD
Sale
Quut - Ringo Pentanque

Quut - Ringo Pentanque

$13.95 NZD $17.95 NZD
Quick View
Quut - Ringo Pentanque $13.95 NZD $17.95 NZD
Moose - Cut-Proof Toddler Safety Harness

Moose - Cut-Proof Toddler Safety Harness

$34.99 NZD
Quick View

Moose - Cut-Proof Toddler Safety Harness $34.99 NZD
Aqua Blue Red
Sold Out
Bumkins - Wet Bag

Bumkins - Wet Bag

Sold Out
Quick View
Bumkins - Wet Bag Sold Out
Wildlife
Baby car seat and pram cover with cherry pattern on a white background, featuring OHbaby Awards silver winner badge.
Mod & Tod - 5 in 1 Multi Use Cover

Mod & Tod - 5 in 1 Multi Use Cover

$49.95 NZD
Quick View

Mod & Tod - 5 in 1 Multi Use Cover $49.95 NZD
Cherries Honey Blossom Swan Princess Woodland Earthy Sage Sage Gingham
Sleepytot - Silicone Snack Cup

Sleepytot - Silicone Snack Cup

$18.95 NZD
Quick View

Sleepytot - Silicone Snack Cup $18.95 NZD
Powder Blue Dusky Rose
NUK - Fresh Foods Mini Ice Lollies

NUK - Fresh Foods Mini Ice Lollies

$19.95 NZD
Quick View
NUK - Fresh Foods Mini Ice Lollies $19.95 NZD
Sale
Porter Green - Driss Stainless Steel Insulated Water Bottle

Porter Green - Driss Stainless Steel Insulated Water Bottle

$15.00 NZD $63.95 NZD
Quick View
Porter Green - Driss Stainless Steel Insulated Water Bottle $15.00 NZD $63.95 NZD
Kirov Snow Leopard Kalyan Brown Leopard
B.Box - Spout Bottle 450ml

B.Box - Spout Bottle 450ml

$29.95 NZD
Quick View
B.Box - Spout Bottle 450ml $29.95 NZD
Chill Out Indigo Rose Blue Slate Ocean Breeze Strawberry Shake Emerald Forest Lilac Pop
B.Box - Tritan Drink Bottle 600mls

B.Box - Tritan Drink Bottle 600mls

from $35.95 NZD
Quick View

B.Box - Tritan Drink Bottle 600mls from $35.95 NZD
Bluey Disney Frozen Harry Potter The Little Mermaid Sugar Plum Lemon Twist Flamingo Fizz Blue Blaze Lilac Pop Ocean Breeze Strawberry Shake Blue Slate Emerald Forest Indigo Rose Lemon Sherbet
Bubblegum-KidsShades3
Zazi - Zazi Kids Shades 3+

Zazi - Zazi Kids Shades 3+

$34.95 NZD
Quick View
Zazi - Zazi Kids Shades 3+ $34.95 NZD
Zazi Almond Zazi Jet Zazi Sage Zazi Bubblegum Zazi Sunshine Zazi Lilac Zazi Blue Whale Zazi Navy
Almond-Shades0-3
Zazi - Zazi Tots Shades 0-3

Zazi - Zazi Tots Shades 0-3

$34.95 NZD
Quick View

Zazi - Zazi Tots Shades 0-3 $34.95 NZD
Zazi Navy Zazi Almond Zazi Blue Whale Zazi Sunshine Zazi Jet Zazi Lilac Zazi Bubble Gum Pink Zazi Sage
Sale
Bedhead Swim Legionnaire Beach Hat | Clearance Styles

Bedhead Swim Legionnaire Beach Hat | Clearance Styles

$24.99 NZD $36.95 NZD
Quick View

Bedhead Swim Legionnaire Beach Hat | Clearance Styles $24.99 NZD $36.95 NZD
Mermaid / 0-3 Months (37cm) Turtle / 0-3 Months (37cm)
SavviSand - 100g Refill Formula

SavviSand - 100g Refill Formula

$16.99 NZD
Quick View
SavviSand - 100g Refill Formula $16.99 NZD
Sunscreen tube with a sun design and 'noody' branding on a white background
Noody - Sunbalm Sun Protection

Noody - Sunbalm Sun Protection

$49.95 NZD
Quick View
Noody - Sunbalm Sun Protection $49.95 NZD
Brown linen cap with silk lining worn by a person, on a plain background
Bedhead - Silk Lined Hats

Bedhead - Silk Lined Hats

$59.95 NZD
Quick View

Bedhead - Silk Lined Hats $59.95 NZD
Ebony Espresso Sage Flax
Set of colorful ice cream cone-shaped moulds on a white background
Melii - Ice Cream Truck Ice Pops

Melii - Ice Cream Truck Ice Pops

$19.95 NZD
Quick View
Melii - Ice Cream Truck Ice Pops $19.95 NZD
Set of Melii reusable DIY Freezies suitable for yogart and smoothies and fresh juice.
Melii EVA Freezies 12pk - Animals

Melii EVA Freezies 12pk - Animals

$21.95 NZD
Quick View
Melii EVA Freezies 12pk - Animals $21.95 NZD