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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

Baby 6-12 Months

Sleepytot Baby Comforter with4 velcro paws holds dummies and teethers, helps baby self-soothe, reduces nighttime dummy runs. Sloth design, best selling.
Sleepytot Comforters - No More Dummy Runs

Sleepytot Comforters - No More Dummy Runs

from $34.95 NZD
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Sleepytot Comforters - No More Dummy Runs from $34.95 NZD
Sloth / NOT REQUIRED - my pacifier has a ring ie: BIBS Puppy / NOT REQUIRED - my pacifier has a ring ie: BIBS Green Dinosaur / NOT REQUIRED - my pacifier has a ring ie: BIBS Cow / NOT REQUIRED - my pacifier has a ring ie: BIBS Orange Fox / NOT REQUIRED - my pacifier has a ring ie: BIBS Grey Bunny / NOT REQUIRED - my pacifier has a ring ie: BIBS Cream Bunny / NOT REQUIRED - my pacifier has a ring ie: BIBS Blue Bunny / NOT REQUIRED - my pacifier has a ring ie: BIBS Pink Bunny / NOT REQUIRED - my pacifier has a ring ie: BIBS
The Full coloured Purple Solar Buddie is a refillable sunscreen applicator for kids and babies of any age. It's easy to use, no mess and perfect for outdoor fun and travel.
Solar Buddies - One Sunscreen Applicator

Solar Buddies - One Sunscreen Applicator

$24.95 NZD
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Solar Buddies - One Sunscreen Applicator $24.95 NZD
Blue Green Pink Purple Nude Black Full Pink Full Blue Full Green
easynight blackout blinds home version, ideal for babies rooms and shift workers especially in daylight savings. Blocks out unwanted light creating complete darkness. No gaps
Easyblinds - Easynight Blackout Blind HOME Kit

Easyblinds - Easynight Blackout Blind HOME Kit

from $69.95 NZD
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Easyblinds - Easynight Blackout Blind HOME Kit from $69.95 NZD
Mombella - Soothing Mushroom Teether

Mombella - Soothing Mushroom Teether

$9.99 NZD
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Mombella - Soothing Mushroom Teether $9.99 NZD
Beige Iron Green Pink Blue Red Green
easynight-blinds-portable-version
Easyblinds - Easynight Blackout Blind PORTABLE Kit

Easyblinds - Easynight Blackout Blind PORTABLE Kit

from $79.95 NZD
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Easyblinds - Easynight Blackout Blind PORTABLE Kit from $79.95 NZD
Teething Tamer Tube by The Nude Alchemist is great for organic pain relief for teething babies, kids, and adults. It is applied externally for comfort.
The Nude Alchemist - Teething Tamer

The Nude Alchemist - Teething Tamer

$25.95 NZD
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The Nude Alchemist - Teething Tamer $25.95 NZD
Sleepytot - AuCuTee White and Pink Noise Therapy Machine

Sleepytot - AuCuTee White and Pink Noise Therapy Machine

$79.95 NZD
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Sleepytot - AuCuTee White and Pink Noise Therapy Machine $79.95 NZD
Bedhead -Patterned Baby & Toddler Legionnaire Flap Hat

Bedhead -Patterned Baby & Toddler Legionnaire Flap Hat

$35.95 NZD
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Bedhead -Patterned Baby & Toddler Legionnaire Flap Hat $35.95 NZD
Fourbie / 0-3 Months (37cm) Betsy / 0-3 Months (37cm) Fish / 0-3 Months (37cm) Pink Stripe / 0-3 Months (37cm) Bedhead Space / 0-3 Months (37cm) Sprinkles / 0-3 Months (37cm) Dinos / 0-3 Months (37cm) Dani / 6-12 Months (47cm) Grey Penguin / 0-3 Months (37cm) Treadly / 3-6 Months (42cm) Sonny / 3-6 Months (42cm) Blue Rainbow / 0-3 Months (37cm)
Sale
Matchstick Monkey - Teether and Gel Applicator

Matchstick Monkey - Teether and Gel Applicator

$15.00 NZD $25.95 NZD
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Matchstick Monkey - Teether and Gel Applicator $15.00 NZD $25.95 NZD
Emerald Green Baby Blue Pink Grey Blue Orange Sunshine Yellow Rubin Red
The Woolbabe Dusk Marl SingletSuit is made out of organic cotton ad merino and is perfect for all year round use.
Woolbabe - Organic Cotton/Merino Singletsuit

Woolbabe - Organic Cotton/Merino Singletsuit

$34.95 NZD
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Woolbabe - Organic Cotton/Merino Singletsuit $34.95 NZD
Tide Marl / 0-3 Months Dusk Marl / 0-3 Months Natural Marl / 0-3 Months
Woolbabe - Organic Cotton/Merino Long Sleeve Henley Bodysuit

Woolbabe - Organic Cotton/Merino Long Sleeve Henley Bodysuit

$39.95 NZD
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Woolbabe - Organic Cotton/Merino Long Sleeve Henley Bodysuit $39.95 NZD
Tide Marl / 3-6 Months Dusk Marl / 3-6 Months Natural Marl / 3-6 Months
6 Pink Silicone Pacifiers designed to mimic the breastfeeding style from babies 0-18 months.
Frigg - 6 Pack Latex Pacifiers

Frigg - 6 Pack Latex Pacifiers

$49.95 NZD
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Frigg - 6 Pack Latex Pacifiers $49.95 NZD
Cinnamon Charm / Size 1 (0-6M) Endless Sea / Size 1 (0-6M) Blooming Love / Size 1 (0-6M)
6 Beige Silicone Pacifiers designed to mimic the breastfeeding style from babies 0-18 months.
Frigg - 6 Pack Silicone Pacifiers

Frigg - 6 Pack Silicone Pacifiers

$49.95 NZD
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Frigg - 6 Pack Silicone Pacifiers $49.95 NZD
Cinnamon Charm / Size 1 (0-6M) Endless Sea / Size 1 (0-6M) Blooming Love / Size 1 (0-6M)
Sleepytot Portable White Noise Machine

Sleepytot Portable White Noise Machine

$79.95 NZD
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Sleepytot Portable White Noise Machine $79.95 NZD
B.Box - Sippy Cup V2

B.Box - Sippy Cup V2

from $21.95 NZD
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B.Box - Sippy Cup V2 from $21.95 NZD
Looney Tunes Batman Blush Latte Ocean Pistachio Bubblegum Tutti Frutti Banana Split Boysenberry Winnie the Pooh Cherry Blossom
A blend of natural, essential oils such as lavender and eucalyptus to help with congestion in children and babies.
Absolute Essential - Baby Breathe Oil 10ml

Absolute Essential - Baby Breathe Oil 10ml

Sold Out
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Absolute Essential - Baby Breathe Oil 10ml Sold Out
Sleepy-Patch-Sleep-Promoting-Stickers
The Natural Patch - SleepyPatch Sleep Promoting Stickers

The Natural Patch - SleepyPatch Sleep Promoting Stickers

$25.95 NZD
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The Natural Patch - SleepyPatch Sleep Promoting Stickers $25.95 NZD
Sale
Bedhead - Baby & Toddler Bucket Hat (0-3Y)

Bedhead - Baby & Toddler Bucket Hat (0-3Y)

$29.95 NZD $36.95 NZD
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Bedhead - Baby & Toddler Bucket Hat (0-3Y) $29.95 NZD $36.95 NZD
Betsy / 3-6 Months (42cm) Fourbie / 3-6 Months (42cm) Pink Stripe / 3-6 Months (42cm) Lana / 3-6 Months (42cm) Grace / 6-12 Months (47cm) Fish / 3-6 Months (42cm) Khaki Stripe / 3-6 Months (42cm) Bedhead Space / 3-6 Months (42cm) Sprinkles / 3-6 Months (42cm) Bridgette / 3-6 Months (42cm) Dinos / 3-6 Months (42cm) Dalmation / 3-6 Months (42cm) Dani / 3-6 Months (42cm) Bedhead Koala / 6-12 Months (47cm) Treadly / 2-3 Years (52cm)
The ergoPouch Cocoon Swaddle in 2.5 Tog, an easier way for parents to swaddle their baby.
Ergopouch - Cocoon Swaddle Bag 2.5 Tog

Ergopouch - Cocoon Swaddle Bag 2.5 Tog

$79.95 NZD
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Ergopouch - Cocoon Swaddle Bag 2.5 Tog $79.95 NZD
Petit Pretzel / 0-3 Months Bon Appetit / 0-3 Months Pink Daisies / 0-3 Months Dragonflies / 0-3 Months Willow / 0-3 Months Oatmeal Marle / 0-3 Months Grey Marle / 6-12 Months Berries / 6-12 Months
Cherub Baby -Reusable On the Go Mini Food Pouches 10pk

Cherub Baby -Reusable On the Go Mini Food Pouches 10pk

$24.95 NZD
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Cherub Baby -Reusable On the Go Mini Food Pouches 10pk $24.95 NZD
Pink & Orange Blue & Green
ErgoPouch - Cocoon Swaddle Bag 1.0 Tog

ErgoPouch - Cocoon Swaddle Bag 1.0 Tog

$59.95 NZD
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ErgoPouch - Cocoon Swaddle Bag 1.0 Tog $59.95 NZD
Dragonflies / 0-3 Months Green Willow / 0-3 Months Pink Daisies / 0-3 Months Oatmeal Marle / 0-3 Months Sweet Orchard / 0-3 Months Fruit Salad / 0-3 Months Sunny / 3-6 Months Grey Marle / 0-3 Months
The Nude Alchemist - Eczema Relief 50g

The Nude Alchemist - Eczema Relief 50g

$24.95 NZD
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The Nude Alchemist - Eczema Relief 50g $24.95 NZD
Baby_ChildSleepEssentialOilPackage
Absolute Essential - Baby & Child Sleep Essential Oil Package

Absolute Essential - Baby & Child Sleep Essential Oil Package

$89.95 NZD
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Absolute Essential - Baby & Child Sleep Essential Oil Package $89.95 NZD
Grin - Kids Berry-licious with Fluoride Natural Toothpaste 70g

Grin - Kids Berry-licious with Fluoride Natural Toothpaste 70g

$6.95 NZD
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Grin - Kids Berry-licious with Fluoride Natural Toothpaste 70g $6.95 NZD
Grin - Kids 100% Recycled Toothbrush

Grin - Kids 100% Recycled Toothbrush

$5.95 NZD
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Grin - Kids 100% Recycled Toothbrush $5.95 NZD
Blue Pink
Grin - Baby Silicone Finger Brush 2pk

Grin - Baby Silicone Finger Brush 2pk

$5.95 NZD
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Grin - Baby Silicone Finger Brush 2pk $5.95 NZD
Q Life - Feva Ease Drops

Q Life - Feva Ease Drops

$34.95 NZD
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Q Life - Feva Ease Drops $34.95 NZD
Sale
Jellystone - Star Teether

Jellystone - Star Teether

$9.95 NZD $17.95 NZD
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Jellystone - Star Teether $9.95 NZD $17.95 NZD
Sale
Lamaze - Colours Book

Lamaze - Colours Book

$20.00 NZD $34.95 NZD
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Lamaze - Colours Book $20.00 NZD $34.95 NZD
A light blue bath thermometer for babies to ensure the water is at a safe temperature for them.
LUMA - Bath Thermometer

LUMA - Bath Thermometer

$19.95 NZD
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LUMA - Bath Thermometer $19.95 NZD
Blossom Pink Iron Blue Olive Desert Taupe Silk Oat
An Olive coloured brush and comb set for babies, designed to help prevent cradle cap and stimulate hair follicles.
LUMA - Brush & Comb Set

LUMA - Brush & Comb Set

$19.95 NZD
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LUMA - Brush & Comb Set $19.95 NZD
Sale
Mushie - Face Teether

Mushie - Face Teether

$10.00 NZD $19.95 NZD
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Mushie - Face Teether $10.00 NZD $19.95 NZD
Pistachio Banana Cream Blueberry Pink
reusable-baby-wipes-natural-aqua-trim
Bumkins- Reusable Baby Wipes

Bumkins- Reusable Baby Wipes

$15.95 NZD
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Bumkins- Reusable Baby Wipes $15.95 NZD
Milton - Anti-Bacterial Tablets

Milton - Anti-Bacterial Tablets

Sold Out
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Milton - Anti-Bacterial Tablets Sold Out
b.box silicone spout cup latte
B.Box - Silicone Spout Cup

B.Box - Silicone Spout Cup

$26.95 NZD
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B.Box - Silicone Spout Cup $26.95 NZD
Latte Blush Ocean Sage
Grin - Kids Strawberry Natural Toothpaste 70g

Grin - Kids Strawberry Natural Toothpaste 70g

$6.95 NZD
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Grin - Kids Strawberry Natural Toothpaste 70g $6.95 NZD
Noody Bedtime Bestie is a magnesium spray suitable for ages 3 months and up. It helps to relax and fall into a deep sleep.
Noody - Bedtime Bestie | Magnesium Spray

Noody - Bedtime Bestie | Magnesium Spray

$34.95 NZD
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Noody - Bedtime Bestie | Magnesium Spray $34.95 NZD
NUK for Nature Silicone Soother Twin Pack

NUK for Nature Silicone Soother Twin Pack

$20.95 NZD
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NUK for Nature Silicone Soother Twin Pack $20.95 NZD
Cream / 0-6 Months Olive / 0-6 Months Rust / 0-6 Months
Hackerlily Hipsurfer Carrier - Vegan Leather

Hackerlily Hipsurfer Carrier - Vegan Leather

$255.00 NZD
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Hackerlily Hipsurfer Carrier - Vegan Leather $255.00 NZD
Black Tan Taupe
Babu - Footless Onesie Zipsuit

Babu - Footless Onesie Zipsuit

$32.00 NZD
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Babu - Footless Onesie Zipsuit $32.00 NZD
Chubby Bear / 0-3 Months Ditsy Floral / 0-3 Months Marigold Star / 0-3 Months
Babu - Long Sleeve Bodysuit

Babu - Long Sleeve Bodysuit

$29.95 NZD
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Babu - Long Sleeve Bodysuit $29.95 NZD
Chubby Bear / 0-3 Months Ditsy Floral / 0-3 Months Sage Contrast / 0-3 Months Petal Contrast / 0-3 Months
Sale
ErgoPouch - Cocoon Swaddle Bag 1.0 Tog | Clearance

ErgoPouch - Cocoon Swaddle Bag 1.0 Tog | Clearance

$47.96 NZD $59.95 NZD
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ErgoPouch - Cocoon Swaddle Bag 1.0 Tog | Clearance $47.96 NZD $59.95 NZD
Sage / 0-3 Months Berries / 0-3 Months Night Sky / 0-3 Months
Made with organic quinoa, kumera and strawberry. Deigned for babies who are trying solid food for the first time. Part f the Petite Eats First Tastes Range.
Petite Eats - Quinoa Baby Cereal 20g

Petite Eats - Quinoa Baby Cereal 20g

$3.95 NZD
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Petite Eats - Quinoa Baby Cereal 20g $3.95 NZD
The Petite Ears Mixed Veggies is part of the first taste range for babies. It is a great first food option to introduce fruit and veggies into their solids routine.
Petite Eats - Mixed Veggies Baby Puree Powder

Petite Eats - Mixed Veggies Baby Puree Powder

$3.95 NZD
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Petite Eats - Mixed Veggies Baby Puree Powder $3.95 NZD
A healthy blend of bone broth and mixed veggies for babies starting solid food.
Petite Eats - Bone Broth & Root Veggies Baby Puree Powder

Petite Eats - Bone Broth & Root Veggies Baby Puree Powder

$3.95 NZD
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Petite Eats - Bone Broth & Root Veggies Baby Puree Powder $3.95 NZD
Made with mixed fruits and a prebiotic powder. A great first option to give to your baby when starting solids.
Petite Eats - Banana, Blueberry & Avocado Baby Puree Powder

Petite Eats - Banana, Blueberry & Avocado Baby Puree Powder

$3.95 NZD
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Petite Eats - Banana, Blueberry & Avocado Baby Puree Powder $3.95 NZD
3 dotty the dino teethers in the colours fawn, mist and blush.
Bibado - Dotty The Dinosaur Teether

Bibado - Dotty The Dinosaur Teether

$24.95 NZD
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Bibado - Dotty The Dinosaur Teether $24.95 NZD
Baby file, clippers and scissors that are ergonomically designed ensuring your babies safety.
LUMA - Baby Manicure Set

LUMA - Baby Manicure Set

$26.95 NZD
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LUMA - Baby Manicure Set $26.95 NZD
Blossom Pink Iron Blue Olive Desert Taupe Silk Oat