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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

Starting Solids

It can be hard to navigate starting solids for your little one. Here's a collection of items to help navigate a hard but important mile stone in your wee-ones life.
Sale
Doddl - Toddler Spoon and Fork Cutlery Set

Doddl - Toddler Spoon and Fork Cutlery Set

from $14.95 NZD $29.95 NZD
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Doddl - Toddler Spoon and Fork Cutlery Set from $14.95 NZD $29.95 NZD
Green Blue Magenta Indigo Aqua
doddl - Toddler Knife, Fork & Spoon Cutlery Set

doddl - Toddler Knife, Fork & Spoon Cutlery Set

$39.95 NZD
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doddl - Toddler Knife, Fork & Spoon Cutlery Set $39.95 NZD
Magenta Indigo Aqua
Doddl - 2-in-1 Suction Bowl

Doddl - 2-in-1 Suction Bowl

$29.95 NZD
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Doddl - 2-in-1 Suction Bowl $29.95 NZD
Doddl - Non Slip Plate

Doddl - Non Slip Plate

from $26.95 NZD
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Doddl - Non Slip Plate from $26.95 NZD
Bibado - Highchair Coverall Bib with Long Sleeves

Bibado - Highchair Coverall Bib with Long Sleeves

from $39.95 NZD
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Bibado - Highchair Coverall Bib with Long Sleeves from $39.95 NZD
Long Sleeve / Arctic Adventures Long Sleeve / Over the Rainbow Long Sleeve / Woodlands Long Sleeve / Oceans of Fun Long Sleeve / Speedy Dinos
Bibado - Highchair Coverall Bib with Short Sleeves

Bibado - Highchair Coverall Bib with Short Sleeves

$39.95 NZD
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Bibado - Highchair Coverall Bib with Short Sleeves $39.95 NZD
Short Sleeve / Woodlands Short Sleeve / Cosmic Companions Short Sleeve / Desert Hide and Seek
Subo Food Bottle

Subo Food Bottle

$39.95 NZD
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Subo Food Bottle $39.95 NZD
Duck Egg Blush Oatmeal Olive Grey Musk Mint Blue Pink Lavender
Subo - Bottle Handles

Subo - Bottle Handles

$14.95 NZD
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Subo - Bottle Handles $14.95 NZD
silicone-fresh-food-feeder-lullaby-blue
B.Box - Silicone Fresh Food Feeder

B.Box - Silicone Fresh Food Feeder

$16.99 NZD
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B.Box - Silicone Fresh Food Feeder $16.99 NZD
Lullaby Blue Peony Blush Sage Strawberry Shake Ocean Breeze
B.Box - Training Cup

B.Box - Training Cup

$15.95 NZD
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B.Box - Training Cup $15.95 NZD
Sage Blush Ocean
gelato-sippy-cup-blush
B.Box - Sippy Cup V2

B.Box - Sippy Cup V2

$19.95 NZD
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B.Box - Sippy Cup V2 $19.95 NZD
Blush Latte Ocean Pistachio Bubblegum Tutti Frutti Banana Split Boysenberry Winnie the Pooh
Sale
Doddl 3 Piece Cutlery, Case & Plate Bundle

Doddl 3 Piece Cutlery, Case & Plate Bundle

$68.72 NZD $85.90 NZD
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Doddl 3 Piece Cutlery, Case & Plate Bundle $68.72 NZD $85.90 NZD
Clever-Mat-Blush
Zazi - Clever Mat

Zazi - Clever Mat

$29.95 NZD
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Zazi - Clever Mat $29.95 NZD
Yolk Vanilla Sage Blush Sky
Melii - Spin Snack Container

Melii - Spin Snack Container

$24.95 NZD
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Melii - Spin Snack Container $24.95 NZD
Luxe Blue Luxe Pink Blue Pink
Petite Eats - Mini Smoothie Cups

Petite Eats - Mini Smoothie Cups

$22.95 NZD
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Petite Eats - Mini Smoothie Cups $22.95 NZD
Sage Dusty Lilac Sand Mustard Dusky Rose Pewter Romee Overcast
Petite Eats - Mushroom Cup

Petite Eats - Mushroom Cup

$22.95 NZD
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Petite Eats - Mushroom Cup $22.95 NZD
Dusky Rose Sage Pewter Sand Mustard Dusty Lilac
Cherub Baby - Re-useable MINI Food Pouches 10 Packs

Cherub Baby - Re-useable MINI Food Pouches 10 Packs

$24.95 NZD
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Cherub Baby - Re-useable MINI Food Pouches 10 Packs $24.95 NZD
Pink & Orange Blue & Green
Sale
Bibado Dippit - Multi-Stage Baby Weaning Spoon and Dipper (Two Pack)

Bibado Dippit - Multi-Stage Baby Weaning Spoon and Dipper (Two Pack)

$15.00 NZD $24.95 NZD
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Bibado Dippit - Multi-Stage Baby Weaning Spoon and Dipper (Two Pack) $15.00 NZD $24.95 NZD
Pink and Grey Mint and Grey Mint and Blue
BBcino - BBcino Cup 120ml

BBcino - BBcino Cup 120ml

$24.95 NZD
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BBcino - BBcino Cup 120ml $24.95 NZD
BBcino - BambinoCino Cup 240ml

BBcino - BambinoCino Cup 240ml

$26.95 NZD
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BBcino - BambinoCino Cup 240ml $26.95 NZD
Petite Eats - Kids Safety Knife

Petite Eats - Kids Safety Knife

$14.95 NZD
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Petite Eats - Kids Safety Knife $14.95 NZD
Sky Blue Coral
Bumkins - First Feeding Set

Bumkins - First Feeding Set

$26.95 NZD
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Bumkins - First Feeding Set $26.95 NZD
Clay Sand Tangerine Light Blue Pink Sage
GoBe - Small Snack Spinner

GoBe - Small Snack Spinner

$49.95 NZD
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GoBe - Small Snack Spinner $49.95 NZD
Blue Coral Grey Mint Green
GoBe - Large Snack Spinner

GoBe - Large Snack Spinner

$59.95 NZD
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GoBe - Large Snack Spinner $59.95 NZD
Coral Blue Purple Mint
Melii - 4 Compartment Snackle Box

Melii - 4 Compartment Snackle Box

$14.95 NZD
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Melii - 4 Compartment Snackle Box $14.95 NZD
Petite Eats - Mango Tango Instant Puree Powder 20g

Petite Eats - Mango Tango Instant Puree Powder 20g

$4.50 NZD
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Petite Eats - Mango Tango Instant Puree Powder 20g $4.50 NZD
Petite Eats - Beet & Berry Instant Puree Powder 20g

Petite Eats - Beet & Berry Instant Puree Powder 20g

$4.50 NZD
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Petite Eats - Beet & Berry Instant Puree Powder 20g $4.50 NZD
Petite Eats - Garden Greens Instant Puree Powder 20g

Petite Eats - Garden Greens Instant Puree Powder 20g

$4.50 NZD
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Petite Eats - Garden Greens Instant Puree Powder 20g $4.50 NZD
mini-lunchbox-blush-crush
B.Box - Mini Lunch Box

B.Box - Mini Lunch Box

$32.95 NZD
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B.Box - Mini Lunch Box $32.95 NZD
Blush Crush Spearmint Chill Out B.Box Midnight Flamingo Fizz Blue Blaze Lilac Pop Emerald Forest Indigo Rose Ocean Breeze Strawberry Shake Blue Slate
snackbox-chill-out
B.Box - Snack Box

B.Box - Snack Box

$22.95 NZD
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B.Box - Snack Box $22.95 NZD
Chill Out B.Box Midnight Spearmint Blush Crush Flamingo Fizz Blue Blaze Lilac Pop Emerald Forest Strawberry Shake Ocean Breeze Indigo Rose Blue Slate
B.Box - 360 Cup

B.Box - 360 Cup

$24.95 NZD
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B.Box - 360 Cup $24.95 NZD
Strawberry Shake Ocean Breeze Lilac Pop Emerald Forest
Haakaa - Silicone Pouch with Feeding Spoon

Haakaa - Silicone Pouch with Feeding Spoon

$21.49 NZD
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Haakaa - Silicone Pouch with Feeding Spoon $21.49 NZD
Bumkins - Bento Box 3 Section - Jelly Silicone

Bumkins - Bento Box 3 Section - Jelly Silicone

$44.95 NZD
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Bumkins - Bento Box 3 Section - Jelly Silicone $44.95 NZD
Purple Jelly Blue Jelly Pink Jelly Green Jelly
Bumkins - Splat Mats

Bumkins - Splat Mats

$34.95 NZD
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Bumkins - Splat Mats $34.95 NZD
Wildlife Dinosaurs Jungle Wander Grey Chevron Camp Gear Cacti Tropical Feathers Colour Quill
Sale
Bumkins - Little Dippers

Bumkins - Little Dippers

$15.00 NZD $26.95 NZD
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Bumkins - Little Dippers $15.00 NZD $26.95 NZD
Blue Grey Pink Red
Meal Blend
Petite Eats - Power Packed Meal Blend 130g

Petite Eats - Power Packed Meal Blend 130g

$29.95 NZD
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Petite Eats - Power Packed Meal Blend 130g $29.95 NZD
Veggie Medley 20g
Petite Eats - Veggie Medley Instant Puree Powder 20g

Petite Eats - Veggie Medley Instant Puree Powder 20g

Sold Out
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Petite Eats - Veggie Medley Instant Puree Powder 20g Sold Out
Boon - Groove Drying Rack

Boon - Groove Drying Rack

$52.00 NZD
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Boon - Groove Drying Rack $52.00 NZD
380ml-drink-bottle-jnr-spearmint
B.Box - 380mL Drink Bottle Jnr

B.Box - 380mL Drink Bottle Jnr

$24.95 NZD
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B.Box - 380mL Drink Bottle Jnr $24.95 NZD
Spearmint Blush Crush Chill Out
Petite Eats - Sippy Cup

Petite Eats - Sippy Cup

$39.95 NZD
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Petite Eats - Sippy Cup $39.95 NZD
Petal Sand
Sale
Petite Eats - Berry Blast Smoothie Mix 130g

Petite Eats - Berry Blast Smoothie Mix 130g

from $15.00 NZD $29.95 NZD
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Petite Eats - Berry Blast Smoothie Mix 130g from $15.00 NZD $29.95 NZD
Petite Eats - Chocolicious Superfood Smoothie Mix 130g

Petite Eats - Chocolicious Superfood Smoothie Mix 130g

from $20.00 NZD
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Petite Eats - Chocolicious Superfood Smoothie Mix 130g from $20.00 NZD
Sale
Petite Eats - Blue Kiwifruit Smoothie Mix 130g

Petite Eats - Blue Kiwifruit Smoothie Mix 130g

$20.00 NZD $29.95 NZD
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Petite Eats - Blue Kiwifruit Smoothie Mix 130g $20.00 NZD $29.95 NZD
Petite Eats - Veggie Medley Instant Puree Powder 100g

Petite Eats - Veggie Medley Instant Puree Powder 100g

$19.95 NZD
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Petite Eats - Veggie Medley Instant Puree Powder 100g $19.95 NZD
Petite Eats - Quinoa Super Cereal 250g

Petite Eats - Quinoa Super Cereal 250g

$29.95 NZD
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Petite Eats - Quinoa Super Cereal 250g $29.95 NZD
Petite Eats - Beet & Berry Instant Puree Powder 100g

Petite Eats - Beet & Berry Instant Puree Powder 100g

$19.95 NZD
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Petite Eats - Beet & Berry Instant Puree Powder 100g $19.95 NZD
Petite Eats - Garden Greens Instant Puree Powder 100g

Petite Eats - Garden Greens Instant Puree Powder 100g

$19.95 NZD
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Petite Eats - Garden Greens Instant Puree Powder 100g $19.95 NZD
Petite Eats - Mango Tango Instant Puree Powder 100g

Petite Eats - Mango Tango Instant Puree Powder 100g

$19.95 NZD
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Petite Eats - Mango Tango Instant Puree Powder 100g $19.95 NZD