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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

Not on Sale

A colouring in tablecloth that can be washed and reused over and over again. Woodlands animals deigns with colouring pens included.
Colour Me Kids - Washable Colouring In Tablecloth Set

Colour Me Kids - Washable Colouring In Tablecloth Set

$69.95 NZD
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Colour Me Kids - Washable Colouring In Tablecloth Set $69.95 NZD
An Insulated drinkbottle by B.Box with the Little Mermaid on it.
B.Box - Disney 500ml Insulated Drink Bottle

B.Box - Disney 500ml Insulated Drink Bottle

$54.95 NZD
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B.Box - Disney 500ml Insulated Drink Bottle $54.95 NZD
The Little Mermaid Spider-Man
Lactamo - Breastfeeding Ball

Lactamo - Breastfeeding Ball

$69.95 NZD
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Lactamo - Breastfeeding Ball $69.95 NZD
ergoPouch - 2-in-1 Waterproof Fitted Bassinet Sheet

ergoPouch - 2-in-1 Waterproof Fitted Bassinet Sheet

$52.95 NZD
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ergoPouch - 2-in-1 Waterproof Fitted Bassinet Sheet $52.95 NZD
Daisy Sprinkle Caramel Grid Midnight Stripes
ergoPouch - 2-in-1 Waterproof Fitted Cot Sheet

ergoPouch - 2-in-1 Waterproof Fitted Cot Sheet

$84.95 NZD
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ergoPouch - 2-in-1 Waterproof Fitted Cot Sheet $84.95 NZD
Daisy Sprinkle Caramel Grid
The Milk Collective - White Chocolate Chip Lactation Biscuits

The Milk Collective - White Chocolate Chip Lactation Biscuits

$19.95 NZD
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The Milk Collective - White Chocolate Chip Lactation Biscuits $19.95 NZD
The Milk Collective Cookies that help with lactation supply. Oaty Milk Choc Chip flavour.
The Milk Collective -Oaty Milk Chocolate Chip Lactation Biscuits

The Milk Collective -Oaty Milk Chocolate Chip Lactation Biscuits

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The Milk Collective -Oaty Milk Chocolate Chip Lactation Biscuits Sold Out
The Milk Collective Cookies that help with lactation supply. Dark Chocolate Chip flavour.
The Milk Collective - Dark Chocolate Chip Lactation Biscuits

The Milk Collective - Dark Chocolate Chip Lactation Biscuits

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The Milk Collective - Dark Chocolate Chip Lactation Biscuits Sold Out
Woolbabe - Organic Cotton/Merino Long Sleeve Henley Bodysuit

Woolbabe - Organic Cotton/Merino Long Sleeve Henley Bodysuit

$39.95 NZD
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Woolbabe - Organic Cotton/Merino Long Sleeve Henley Bodysuit $39.95 NZD
Tide Marl / 3-6 Months Dusk Marl / 3-6 Months Natural Marl / 3-6 Months
The Woolbabe Dusk Marl SingletSuit is made out of organic cotton ad merino and is perfect for all year round use.
Woolbabe - Organic Cotton/Merino Singletsuit

Woolbabe - Organic Cotton/Merino Singletsuit

$34.95 NZD
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Woolbabe - Organic Cotton/Merino Singletsuit $34.95 NZD
Tide Marl / 0-3 Months Dusk Marl / 0-3 Months Natural Marl / 0-3 Months
LatchLight is a sleep-friendly wearable nightlight for easy, hands-free nighttime feedings, ensuring proper latch and minimal disruption.
LatchLight - Sleep Friendly Wearable Nightlight

LatchLight - Sleep Friendly Wearable Nightlight

$64.95 NZD
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LatchLight - Sleep Friendly Wearable Nightlight $64.95 NZD
Ro is a rechargeable sleep soother with a multicolor nightlight, 10 soothing sounds, cry sensor, and timer. Handwashable with 3 brightness and volume settings.
Zazu - Ro the Rabbit Sleep Soother

Zazu - Ro the Rabbit Sleep Soother

$89.95 NZD
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Zazu - Ro the Rabbit Sleep Soother $89.95 NZD
Green Beige White
Brody will let your child know when to wake up with 3 coloured lights. He is also a white noise machine, nightlight and cry sensor.
Zazu - Brody the Bear Sleeptrainer

Zazu - Brody the Bear Sleeptrainer

$89.95 NZD
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Zazu - Brody the Bear Sleeptrainer $89.95 NZD
Pink Taupe Blue
The side of the chai baby backpack showing the waterbottle space and the material of the bag.
Chai Baby Backpack with Front Harness

Chai Baby Backpack with Front Harness

$64.95 NZD
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Chai Baby Backpack with Front Harness $64.95 NZD
Brown Fox Pink Bunny Backpack Blue Bunny Backpack Beige Dino
Mushie - Space Mould Free Bath Set

Mushie - Space Mould Free Bath Set

$52.95 NZD
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Mushie - Space Mould Free Bath Set $52.95 NZD
b.box silicone spout cup latte
B.Box - Silicone Spout Cup

B.Box - Silicone Spout Cup

$26.95 NZD
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B.Box - Silicone Spout Cup $26.95 NZD
Latte Blush Ocean Sage
Milton - Anti-Bacterial Tablets

Milton - Anti-Bacterial Tablets

Sold Out
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Milton - Anti-Bacterial Tablets Sold Out
Infacol - Colic Relief Drops

Infacol - Colic Relief Drops

$29.95 NZD
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Infacol - Colic Relief Drops $29.95 NZD
milton-surface-spray
Milton - Antibacterial Surface Spray 500ml

Milton - Antibacterial Surface Spray 500ml

$9.95 NZD
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Milton - Antibacterial Surface Spray 500ml $9.95 NZD
Melii - Luxe Silicone Food Cups

Melii - Luxe Silicone Food Cups

$14.95 NZD
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Melii - Luxe Silicone Food Cups $14.95 NZD
reusable-baby-wipes-natural-aqua-trim
Bumkins- Reusable Baby Wipes

Bumkins- Reusable Baby Wipes

$15.95 NZD
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Bumkins- Reusable Baby Wipes $15.95 NZD
Love To Dream - Swaddle Up All Seasons 1.5 Tog

Love To Dream - Swaddle Up All Seasons 1.5 Tog

$64.95 NZD
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Love To Dream - Swaddle Up All Seasons 1.5 Tog $64.95 NZD
Chino Club - Insulated Smoothie Cup

Chino Club - Insulated Smoothie Cup

$44.95 NZD
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Chino Club - Insulated Smoothie Cup $44.95 NZD
Happy Fruits Pink Daisy Happy Suns Moana
Babu - Healing Balm

Babu - Healing Balm

$29.95 NZD
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Babu - Healing Balm $29.95 NZD
melii-formula-storage-container-pink_1
Melii Formula Storage Container

Melii Formula Storage Container

$14.95 NZD
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Melii Formula Storage Container $14.95 NZD
Pink Blue
gobe-lunchbox-sage-green
GoBe - Lunchbox

GoBe - Lunchbox

$69.95 NZD
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GoBe - Lunchbox $69.95 NZD
Sage Green Pink Watermelon Grape Purple Blueberry Blue
Melii - 2 Tier Bento Box

Melii - 2 Tier Bento Box

$24.95 NZD
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Melii - 2 Tier Bento Box $24.95 NZD
Blue Pink
Zazi - Clever Cup

Zazi - Clever Cup

$24.95 NZD
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Zazi - Clever Cup $24.95 NZD
Blush Vanilla Sage Sky
Nestling - UPF50+ Swim Zip Rash Vest

Nestling - UPF50+ Swim Zip Rash Vest

$29.95 NZD
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Nestling - UPF50+ Swim Zip Rash Vest $29.95 NZD
Neon Orange / 1-2 Years Neon Pink / 1-2 Years
Clearinse - Nasal Aspirator

Clearinse - Nasal Aspirator

$99.95 NZD
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Clearinse - Nasal Aspirator $99.95 NZD
snack-tubs-berry
B.Box - Snack Tub

B.Box - Snack Tub

Sold Out
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B.Box - Snack Tub Sold Out
Ocean Forest Berry
body-wash-shampoo-200ml
Babu - Body Wash & Shampoo

Babu - Body Wash & Shampoo

Sold Out
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Babu - Body Wash & Shampoo Sold Out
Quut - Bath Puzzles

Quut - Bath Puzzles

$24.95 NZD
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Quut - Bath Puzzles $24.95 NZD
Funny Mat - Reusable Colouring Mat

Funny Mat - Reusable Colouring Mat

$9.95 NZD
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Funny Mat - Reusable Colouring Mat $9.95 NZD
slumbertot-inflatable-travel-bed
SlumberTot Inflatable Travel Bed

SlumberTot Inflatable Travel Bed

$199.95 NZD
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SlumberTot Inflatable Travel Bed $199.95 NZD
Headu - Step by Step Drawing School

Headu - Step by Step Drawing School

$32.95 NZD
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Headu - Step by Step Drawing School $32.95 NZD
CottonSleepingBagLiner
Brolly Sheets - Cotton Sleeping Bag Liner

Brolly Sheets - Cotton Sleeping Bag Liner

$74.95 NZD
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Brolly Sheets - Cotton Sleeping Bag Liner $74.95 NZD
Petite Eats - First Tastes Feeder

Petite Eats - First Tastes Feeder

$24.95 NZD
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Petite Eats - First Tastes Feeder $24.95 NZD
Petal Breeze Sand Petite Fern
Petite Eats - Freezer Tray

Petite Eats - Freezer Tray

$14.95 NZD
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Petite Eats - Freezer Tray $14.95 NZD
Sand Petite Fern Petal Breeze
380ml-drink-bottle-jnr-chill-out
B.Box - 380mL Drink Bottle Jnr

B.Box - 380mL Drink Bottle Jnr

$24.95 NZD
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B.Box - 380mL Drink Bottle Jnr $24.95 NZD
Chill Out Blush Crush Spearmint
Frigg - 6 Pack Silicone Pacifiers

Frigg - 6 Pack Silicone Pacifiers

$49.95 NZD
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Frigg - 6 Pack Silicone Pacifiers $49.95 NZD
Cinnamon Charm / Size 1 (0-6M) Endless Sea / Size 1 (0-6M) Blooming Love / Size 1 (0-6M)
Frigg - 6 Pack Latex Pacifiers

Frigg - 6 Pack Latex Pacifiers

$49.95 NZD
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Frigg - 6 Pack Latex Pacifiers $49.95 NZD
Cinnamon Charm / Size 1 (0-6M) Endless Sea / Size 1 (0-6M) Blooming Love / Size 1 (0-6M)
FarminFriendsAssortment
John Deere - Farmin Friends

John Deere - Farmin Friends

$22.00 NZD
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John Deere - Farmin Friends $22.00 NZD
Green Yellow
Silicone-Baby-Spoons-Fern
Petite Eats - Silicone Baby Spoons

Petite Eats - Silicone Baby Spoons

$19.95 NZD
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Petite Eats - Silicone Baby Spoons $19.95 NZD
Sage Breeze Petal
Clever-Mat-Blush
Zazi - Clever Mat

Zazi - Clever Mat

$29.95 NZD
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Zazi - Clever Mat $29.95 NZD
Yolk Vanilla Blush Sage Sky
ponytail-bucket-sun-hat-khaki-ruffle
Bedhead - Core Range Kids Bucket Hat (2-13Y)

Bedhead - Core Range Kids Bucket Hat (2-13Y)

$36.95 NZD
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Bedhead - Core Range Kids Bucket Hat (2-13Y) $36.95 NZD
Chambray / 2-3 Years (52cm) / Classic Khaki / 2-3 Years (52cm) / Classic Grey / 3-6 Years (54cm) / Classic Pink / 3-6 Years (54cm) / Ponytail Soft Lilac / 3-6 Years (54cm) / Ponytail Khaki Ruffle / 2-3 Years (52cm) / Ponytail Denim Ruffle / 3-6 Years (54cm) / Ponytail
Brolly Sheets - Snazzi Pants Night Trainers

Brolly Sheets - Snazzi Pants Night Trainers

$29.95 NZD
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Brolly Sheets - Snazzi Pants Night Trainers $29.95 NZD
Sweet Hearts / 2-3 Years Cloudy / 2-3 Years Daisy Dreams / 2-3 Years Midnight / 2-3 Years Rock Star / 3-4 Years Peachy / 2-3 Years
Melii - 4 Compartment Snackle Box

Melii - 4 Compartment Snackle Box

$14.95 NZD
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Melii - 4 Compartment Snackle Box $14.95 NZD