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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

Toddler 1-3 Years

Sleepytot Baby Comforter with 4 velcro paws holds dummies and teethers, helps baby self-soothe, reduces nighttime dummy runs. Puppy design
Sleepytot Comforters - No More Dummy Runs

Sleepytot Comforters - No More Dummy Runs

from $34.95 NZD
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Sleepytot Comforters - No More Dummy Runs from $34.95 NZD
Sloth / NOT REQUIRED - my pacifier has a ring ie: BIBS Green Dinosaur / NOT REQUIRED - my pacifier has a ring ie: BIBS Blue Bunny / NOT REQUIRED - my pacifier has a ring ie: BIBS Puppy / NOT REQUIRED - my pacifier has a ring ie: BIBS Cow / NOT REQUIRED - my pacifier has a ring ie: BIBS Orange Fox / NOT REQUIRED - my pacifier has a ring ie: BIBS White Unicorn / NOT REQUIRED - my pacifier has a ring ie: BIBS Grey Bunny / NOT REQUIRED - my pacifier has a ring ie: BIBS Cream Bunny / NOT REQUIRED - my pacifier has a ring ie: BIBS Pink Bunny / NOT REQUIRED - my pacifier has a ring ie: BIBS
The Full coloured Purple Solar Buddie is a refillable sunscreen applicator for kids and babies of any age. It's easy to use, no mess and perfect for outdoor fun and travel.
Solar Buddies - One Sunscreen Applicator

Solar Buddies - One Sunscreen Applicator

$24.95 NZD
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Solar Buddies - One Sunscreen Applicator $24.95 NZD
Blue Green Pink Purple Nude Black Full Pink Full Blue Full Green
Bibado - Highchair Coverall Bib with Long Sleeves

Bibado - Highchair Coverall Bib with Long Sleeves

$39.95 NZD
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Bibado - Highchair Coverall Bib with Long Sleeves $39.95 NZD
Bundle Deal / Arctic Adventures Bundle Deal / Over the Rainbow Bundle Deal / Woodlands Long Sleeve / Oceans of Fun Long Sleeve / Speedy Dinos
easynight blackout blinds home version, ideal for babies rooms and shift workers especially in daylight savings. Blocks out unwanted light creating complete darkness. No gaps
Easyblinds - Easynight Blackout Blind HOME Kit

Easyblinds - Easynight Blackout Blind HOME Kit

from $69.95 NZD
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Easyblinds - Easynight Blackout Blind HOME Kit from $69.95 NZD
easynight-blinds-portable-version
Easyblinds - Easynight Blackout Blind PORTABLE Kit

Easyblinds - Easynight Blackout Blind PORTABLE Kit

from $79.95 NZD
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Easyblinds - Easynight Blackout Blind PORTABLE Kit from $79.95 NZD
Solar Buddies - Twin Pack

Solar Buddies - Twin Pack

$45.00 NZD
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Solar Buddies - Twin Pack $45.00 NZD
Solar Buddies - Pack of 2 Replacement Heads

Solar Buddies - Pack of 2 Replacement Heads

$22.50 NZD
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Solar Buddies - Pack of 2 Replacement Heads $22.50 NZD
doddl-3-piece-aqua
doddl - Toddler Knife, Fork & Spoon Cutlery Set

doddl - Toddler Knife, Fork & Spoon Cutlery Set

$39.95 NZD
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doddl - Toddler Knife, Fork & Spoon Cutlery Set $39.95 NZD
Aqua Magenta Indigo
Sale
Lulla Doll Bundle Deal - Baby and Child Sleep Companion

Lulla Doll Bundle Deal - Baby and Child Sleep Companion

$109.95 NZD $139.90 NZD
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Lulla Doll Bundle Deal - Baby and Child Sleep Companion $109.95 NZD $139.90 NZD
Sleepytot - AuCuTee White and Pink Noise Therapy Machine

Sleepytot - AuCuTee White and Pink Noise Therapy Machine

$79.95 NZD
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Sleepytot - AuCuTee White and Pink Noise Therapy Machine $79.95 NZD
Bedhead -Patterned Baby & Toddler Legionnaire Flap Hat

Bedhead -Patterned Baby & Toddler Legionnaire Flap Hat

$35.95 NZD
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Bedhead -Patterned Baby & Toddler Legionnaire Flap Hat $35.95 NZD
Fourbie / 0-3 Months (37cm) Betsy / 0-3 Months (37cm) Fish / 0-3 Months (37cm) Pink Stripe / 0-3 Months (37cm) Bedhead Space / 0-3 Months (37cm) Sprinkles / 0-3 Months (37cm) Lana / 6-12 Months (47cm) Dalmation / 1-2 Years (50cm) Dinos / 0-3 Months (37cm) Khaki Stripe / 3-6 Months (42cm) Dani / 6-12 Months (47cm) Bedhead Koala / 2-3 Years (52cm) Grey Penguin / 0-3 Months (37cm) Treadly / 3-6 Months (42cm) Sonny / 3-6 Months (42cm) Blue Rainbow / 0-3 Months (37cm) Bedhead Bunny / 1-2 Years (50cm) Tractor / 6-12 Months (47cm)
Doddl - Toddler Spoon and Fork Cutlery Set

Doddl - Toddler Spoon and Fork Cutlery Set

from $14.95 NZD
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Doddl - Toddler Spoon and Fork Cutlery Set from $14.95 NZD
Green Blue Magenta Indigo Aqua
Sale
Matchstick Monkey - Teether and Gel Applicator

Matchstick Monkey - Teether and Gel Applicator

$15.00 NZD $25.95 NZD
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Matchstick Monkey - Teether and Gel Applicator $15.00 NZD $25.95 NZD
Emerald Green Baby Blue Pink Grey Blue Orange Sunshine Yellow Rubin Red
gelato-sippy-cup-blush
B.Box - Sippy Cup V2

B.Box - Sippy Cup V2

$19.95 NZD
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B.Box - Sippy Cup V2 $19.95 NZD
Blush Latte Ocean Pistachio Bubblegum Tutti Frutti Banana Split Boysenberry Winnie the Pooh
Easyblinds - Blackout Blinds Soft Fabric Backing

Easyblinds - Blackout Blinds Soft Fabric Backing

from $80.95 NZD
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Easyblinds - Blackout Blinds Soft Fabric Backing from $80.95 NZD
Black / 1.5m x 1.35m / Home White / 1.5m x 1.35m / Home Creamy / 1.5m x 1.35m / Home
Sleepytot Portable White Noise Machine

Sleepytot Portable White Noise Machine

$79.95 NZD
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Sleepytot Portable White Noise Machine $79.95 NZD
Bedhead - Baby & Toddler Bucket Hat (0-3Y)

Bedhead - Baby & Toddler Bucket Hat (0-3Y)

$36.95 NZD
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Bedhead - Baby & Toddler Bucket Hat (0-3Y) $36.95 NZD
Betsy / 3-6 Months (42cm) Fourbie / 3-6 Months (42cm) Pink Stripe / 3-6 Months (42cm) Lana / 3-6 Months (42cm) Grace / 6-12 Months (47cm) Fish / 3-6 Months (42cm) Khaki Stripe / 3-6 Months (42cm) Bedhead Space / 3-6 Months (42cm) Sprinkles / 3-6 Months (42cm) Bridgette / 3-6 Months (42cm) Dinos / 3-6 Months (42cm) Dalmation / 3-6 Months (42cm) Dani / 3-6 Months (42cm) Bedhead Koala / 6-12 Months (47cm) Tractor / 6-12 Months (47cm) Sonny / 6-12 Months (47cm) Treadly / 2-3 Years (52cm)
Sleepy-Patch-Sleep-Promoting-Stickers
The Natural Patch - SleepyPatch Sleep Promoting Stickers

The Natural Patch - SleepyPatch Sleep Promoting Stickers

$25.95 NZD
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The Natural Patch - SleepyPatch Sleep Promoting Stickers $25.95 NZD
A blend of natural, essential oils such as lavender and eucalyptus to help with congestion in children and babies.
Absolute Essential - Baby Breathe Oil 10ml

Absolute Essential - Baby Breathe Oil 10ml

$32.95 NZD
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Absolute Essential - Baby Breathe Oil 10ml $32.95 NZD
SavviSand removes wet and dry sand off whilst at the beach. Great to keep in the car to avoid sand and it also acts as a natural insect repellent.
SavviSand Starter Kit - Sand Remover Applicator + Insect Repellent

SavviSand Starter Kit - Sand Remover Applicator + Insect Repellent

from $19.95 NZD
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SavviSand Starter Kit - Sand Remover Applicator + Insect Repellent from $19.95 NZD
Bedhead - Kids Bucket Hat (2-13Y)

Bedhead - Kids Bucket Hat (2-13Y)

$37.95 NZD
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Bedhead - Kids Bucket Hat (2-13Y) $37.95 NZD
Betsy / 2-3 Years (52cm) / Ponytail Fourbie / 2-3 Years (52cm) / Classic Bedhead Koala / 3-6 Years (54cm) / Ponytail Khaki Stripe / 3-6 Years (54cm) / Classic Natural Stripe / 3-6 Years (54cm) / Ponytail Bedhead Bunny / 3-6 Years (54cm) / Classic Dinos / 3-6 Years (54cm) / Classic Fish / 3-6 Years (54cm) / Classic Grace / 2-3 Years (52cm) / Ponytail Dani / 3-6 Years (54cm) / Ponytail Dalmation / 3-6 Years (54cm) / Classic Mint Stripe / 6-13 Years (56cm) / Classic
slip-safe-spots-ocean-friends
Zazi - Slip-Safe Bath Spots

Zazi - Slip-Safe Bath Spots

$19.95 NZD
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Zazi - Slip-Safe Bath Spots $19.95 NZD
Ocean Friends Garden Pond Bubbles
Cherub Baby - Re-useable MINI Food Pouches 10 Packs

Cherub Baby - Re-useable MINI Food Pouches 10 Packs

$24.95 NZD
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Cherub Baby - Re-useable MINI Food Pouches 10 Packs $24.95 NZD
Pink & Orange Blue & Green
Zed the Vibration Sleep Soother and Nightlight - Rockit

Zed the Vibration Sleep Soother and Nightlight - Rockit

$59.99 NZD
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Zed the Vibration Sleep Soother and Nightlight - Rockit $59.99 NZD
Sale
Sleepytots The Ultimate Sleep Aid - Full Package Deal

Sleepytots The Ultimate Sleep Aid - Full Package Deal

$125.00 NZD $142.90 NZD
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Sleepytots The Ultimate Sleep Aid - Full Package Deal $125.00 NZD $142.90 NZD
White / Sleep Easy Oil Dark Wooden Tint / Sleep Easy Oil Light Wooden Tint / Sleep Easy Oil
Sale
Bedhead - Fleecy Winter Booties

Bedhead - Fleecy Winter Booties

$20.00 NZD $34.95 NZD
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Bedhead - Fleecy Winter Booties $20.00 NZD $34.95 NZD
0-6 Months //10cm / Baby Blue Marle 2-3 Years // 16cm / Dark Denim Marle 2-3 Years // 16cm / Navy Bootie 2-3 Years // 16cm / Baby Pink Marle
The 3-Seasons Woolbabe front zip sleeping bag is made from soft merino and organic cotton, that keeps babies cozy in various temperatures year-round. This is the Glacier blue colour.
Woolbabe - 3 Seasons Front Zip Sleep Bag

Woolbabe - 3 Seasons Front Zip Sleep Bag

$169.00 NZD
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Woolbabe - 3 Seasons Front Zip Sleep Bag $169.00 NZD
Glacier / 3-24 months Mauve Manuka / 3-24 months Meadow Stripe / 2-4 years Dune / 3-24 months Dusk / 3-24 months Pebble Stripe / 3-24 months Tide / 3-24 months Tekapo Stars / 3-24 months Pine Stars / 2-4 years Moss Wilderness / 2-4 years Wildflower / 2-4 years
Constructive Eating - Construction 3 Piece Cutlery Package

Constructive Eating - Construction 3 Piece Cutlery Package

$24.95 NZD
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Constructive Eating - Construction 3 Piece Cutlery Package $24.95 NZD
Lulla by Roro - Lulla Doll Outfits

Lulla by Roro - Lulla Doll Outfits

$39.99 NZD
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Lulla by Roro - Lulla Doll Outfits $39.99 NZD
Fluffy Grey Bunny Blue Fox Lilac Mouse Polar Bear Fluffy Pink Bunny
Frigg - Daisy Natural Rubber Pacifier Twin Pack

Frigg - Daisy Natural Rubber Pacifier Twin Pack

$22.95 NZD
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Frigg - Daisy Natural Rubber Pacifier Twin Pack $22.95 NZD
Sage / SIZE 1 (0-6 MONTHS) Glacier Blue / SIZE 1 (0-6 MONTHS) French Grey / SIZE 1 (0-6 MONTHS) Chamomile / SIZE 1 (0-6 MONTHS) Cotton Candy / SIZE 1 (0-6 MONTHS) Pink Cream Poppy / SIZE 1 (0-6 MONTHS) Biscuit / SIZE 1 (0-6 MONTHS) Frigg Peony / SIZE 1 (0-6 MONTHS) Desert / SIZE 1 (0-6 MONTHS) Cream Poppy / SIZE 1 (0-6 MONTHS) Cream Lupine / SIZE 1 (0-6 MONTHS) Willow / SIZE 1 (0-6 MONTHS) Aurora / SIZE 1 (0-6 MONTHS) Pale Daffodil / SIZE 1 (0-6 MONTHS) Cream / SIZE 1 (0-6 MONTHS) Blush / SIZE 1 (0-6 MONTHS) Soft Lilac / SIZE 1 (0-6 MONTHS) Powder Blue / SIZE 1 (0-6 MONTHS) Lilypad / SIZE 1 (0-6 MONTHS) Sea Foam / SIZE 1 (0-6 MONTHS) Cappuccino / SIZE 1 (0-6 MONTHS) Frigg Acorn / SIZE 1 (0-6 MONTHS) Breeze / SIZE 1 (0-6 MONTHS)
babu-sunscreen-mini
Babu - Everyday Sunscreen for Babies & Everyone

Babu - Everyday Sunscreen for Babies & Everyone

from $3.95 NZD
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Babu - Everyday Sunscreen for Babies & Everyone from $3.95 NZD
Cuski - Original Cotton Comforter

Cuski - Original Cotton Comforter

$44.95 NZD
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Cuski - Original Cotton Comforter $44.95 NZD
Betty Bo Gerry Berry Fabby Fizzy Eddie
This ergoPouch sleep suit bag is designed for toddlers who are walking, and pre-schoolers transitioning to a big bed.
Ergopouch - Sleep Suit Bag 3.5 Tog

Ergopouch - Sleep Suit Bag 3.5 Tog

$118.95 NZD
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Ergopouch - Sleep Suit Bag 3.5 Tog $118.95 NZD
Berries / 3-12 Months Sage / 3-12 Months Petit Pretzel / 8-24 Months Bon Appetit / 8-24 Months Pink Daisies / 8-24 Months Dragonflies / 8-24 Months Willow / 8-24 Months Picnic / 2-4 Years
The haakaa baby care nail kit is a safe and easy baby nail trimming machine with 5 grinding pads, quiet motor, LED light, and pressure-activated arrest system. Suitable for all ages.
Haakaa - Baby Nail Care Set

Haakaa - Baby Nail Care Set

Sold Out
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Haakaa - Baby Nail Care Set Sold Out
Mushie - Pacifier Clips

Mushie - Pacifier Clips

$34.99 NZD
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Mushie - Pacifier Clips $34.99 NZD
Yellow Sage Cadet Blue Cloud Dried Thyme Iron Blush Mauve Clementine Cloudy Mauve
A premium, silky-smooth, wider-fit sleeping bag for infants aged 8 months+ who are sleeping arms out. For Infants who are rolling and sitting, and toddlers and preschoolers who still prefer to wear a Bag for sleep over a Suit. In the colourway petit pretzel.
Ergopouch -Premium Sleeping Bag 3.5 Tog

Ergopouch -Premium Sleeping Bag 3.5 Tog

$112.95 NZD
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Ergopouch -Premium Sleeping Bag 3.5 Tog $112.95 NZD
Dragonflies / 8-24 Months Bon Appetit / 2-4 Years Petit Pretzel / 2-4 Years Pink Daisies / 8-24 Months Willow / 8-24 Months Berries / 8-24 Months Cute Fruit / 2-4 Years Sage / 2-4 Years Picnic / 8-24 Months
nourish-150ml-body-and-bath-oil-eczema
B.Box Body - Nourish Body and Bath Oil | 150ml

B.Box Body - Nourish Body and Bath Oil | 150ml

$22.95 NZD
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B.Box Body - Nourish Body and Bath Oil | 150ml $22.95 NZD
Blinky - BlinkyWarm All Season Buggy Cover

Blinky - BlinkyWarm All Season Buggy Cover

$165.00 NZD
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Blinky - BlinkyWarm All Season Buggy Cover $165.00 NZD
Blinky Space Blinky Silver Blinky-Milk
hydrate-350ml-body-lotion
B.Box Body - Hydrate Body Lotion | 350ml

B.Box Body - Hydrate Body Lotion | 350ml

$22.95 NZD
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B.Box Body - Hydrate Body Lotion | 350ml $22.95 NZD
Little Unicorn - Stretch Knit Fitted Cot Sheet

Little Unicorn - Stretch Knit Fitted Cot Sheet

$54.95 NZD
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Little Unicorn - Stretch Knit Fitted Cot Sheet $54.95 NZD
Pressed Petals Little Unicorn Rainbow Watercolour Rose Dino Friends Frost Green Tan Gingham
Mushie - Kids Mini Backpack

Mushie - Kids Mini Backpack

$68.95 NZD
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Mushie - Kids Mini Backpack $68.95 NZD
Tradewinds Roman Green Blush Natural Fog
ponytail-bucket-sun-hat-khaki-ruffle
Bedhead - Core Range Kids Bucket Hat (2-13Y)

Bedhead - Core Range Kids Bucket Hat (2-13Y)

from $34.95 NZD
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Bedhead - Core Range Kids Bucket Hat (2-13Y) from $34.95 NZD
Chambray / 2-3 Years (52cm) / Classic Khaki / 2-3 Years (52cm) / Classic Grey / 3-6 Years (54cm) / Classic Pink / 3-6 Years (54cm) / Ponytail Soft Lilac / 3-6 Years (54cm) / Ponytail Denim Ruffle / 2-3 Years (52cm) / Ponytail Khaki Ruffle / 2-3 Years (52cm) / Ponytail
Grin - Kids 100% Recycled Toothbrush

Grin - Kids 100% Recycled Toothbrush

$5.95 NZD
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Grin - Kids 100% Recycled Toothbrush $5.95 NZD
Blue Pink
Doddl - 2-in-1 Suction Bowl

Doddl - 2-in-1 Suction Bowl

$29.95 NZD
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Doddl - 2-in-1 Suction Bowl $29.95 NZD
Mushie - Space Mould Free Bath Set

Mushie - Space Mould Free Bath Set

$52.95 NZD
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Mushie - Space Mould Free Bath Set $52.95 NZD
moogoo-natural -nappy-balm
Moogoo - Nappy Balm

Moogoo - Nappy Balm

$16.95 NZD
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Moogoo - Nappy Balm $16.95 NZD
Lamington - Merino Wool Cable Tights

Lamington - Merino Wool Cable Tights

from $39.95 NZD
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Lamington - Merino Wool Cable Tights from $39.95 NZD
0-6 Months / Grey Marle 0-6 Months / Cherry Blossom 0-6 Months / Oatmeal
Mushie - Vehicles Bath Play Set

Mushie - Vehicles Bath Play Set

$52.95 NZD
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Mushie - Vehicles Bath Play Set $52.95 NZD