After summer swims or bath-time, snuggle up the littlest wolves with a Baby Hooded Towel from Crywolf. Made from a luxe, super soft cotton towelling, the Crywolf Baby Towel will keep them warm and cosy after time in the water....

Preserve your precious sleep routine when it’s time to transition. As soon as your baby starts showing signs of trying to roll, you must transition them to 'arms-free' sleep.  The Swaddle Up™ Transition Suit can help to ease this adjustment, then also...

The Melii 3 in 1 Silicone Training Cup is the perfect cup for your growing child, offering flexibility as they learn to drink independently. This versatile training cup can be used with or without the straw, or as an open...

Discontinued patterns For newborns and babies either swaddled, or arms-out sleeping once rolling Mild - perfect for 21-24°C / 70-75°F  The ergoPouch Cocoon Swaddle Bags are designed to be both easy to use and difficult to escape from. This zip-up...

Lets little kids drink like big kids. The B.Box  training cup is the ideal way for kids to learn to drink from a cup. The training cup mimics the flow of a big kids cup, by funnelling liquids into the...

Made with edible ingredients – because everything that goes on the lips, eventually gets eaten Packed with nourishing natural oils to keep lips soft, smooth and hydrated 100% Petroleum-free – we skip the nasties most lip balms are made from...

The NUK Milk Powder Dispenser offers the optimal solution to one of the daily tasks parents face: baby formula powder always has to be measured out precisely according to the manufacturer’s instructions then prepared with the correct amount of water....

Say hello to the fabulous kids hot chocolate cup – the cutest and most eco-friendly way for your child to enjoy their hot drinks. This cup is sure to brighten up any child’s day. Its compact size and sturdy construction...

You are going to love this toddler bowl.  No smells. No stains. No plastic Designed for parents who refuse to compromise, our Ceramic Suction bowl combines timeless, high-quality materials with the practicality real mealtimes demand. Why You’ll Love Them: Non-Toxic: 100%...

Soothes and calms dry, itchy skin conditions while moisturising and promoting skin regeneration. This all-natural cream acts as an emollient, locking in moisture to maintain skin hydration and providing a protective barrier against further irritants.Suitable for all ages (from 3...

As voted by parents Top 10 Baby product in the UK. The perfect baby gift for a newborn! One of the most remarkable discoveries midwives made during tests with newborns was the unique absorbency of Cuskiboo. In those precious early...

The Crane Cool Mist Top Fill Humidifier is packed with some great features making it an essential in your home. Easy to fill, easy to clean, while providing relief from effects caused by dry air.  Used by parents looking for...

Replacement Silicone Valve for Subo Food Bottles.  The silicone valve is made from a food grade silicone and allows airs to flow into the tube to help lift the platform up the Subo bottle as food is being consumed. The...

Ensure your little one stays cozy and secure through the cooler months with the award-winning Sleepy Hugs Sleep Sack, now available in a 2TOG rating for the perfect warmth during winter nights. The Sleepy Hugs 'Warm' version is thoughtfully designed to...

Turn bath time into fun time with Honeysticks Bath Drops! The perfect way to add creativity and excitement to the bath-time routine.   Ignite creativity at bath time: Little artists will look forward to bath time with Honeysticks Bath Drops. Each drop...

Protect your whole family naturally this summer with the new 100% natural mineral sunscreen with SPF30 broad spectrum UVA/UVB protection. Safe 100% natural ingredients: your toxin-free, clean sunscreen choice this summer.   Non-greasy feel: smooth, lightweight and sits comfortably on the skin, which makes...

Babies need some cleansers in their bath for hygiene. Washing with water doesn’t really remove dirt and erm..other stuff that gets on babies. But some cleansers can dry the skin, especially those that make bubbles. And every parent knows, BABIES NEED...

Haakaa's Silicone Penguin Nasal Aspirator is the quick, quiet, and efficient way to clear your little one's stuffy, runny nose! This aspirator is made of soft, food-grade silicone and sucks up mucus with a gentle squeeze, clearing your baby's airways...

The Boba Bliss is designed to give you the best of both worlds, being a mix of a buckle carrier and a baby wrap all in one! This Boba Bliss wrap carrier is sure to wow all new parents! Easy...

Nuk for Nature's Latex Soothers are made from 100% sustainable materials and manufactured with green electricity to produce a climate-friendly product.  The organic, ergonomic shape is inspired by nature to help soothe your little one. The rounded top and flat...

Two spare straws and a cleaning brush - especially for the NEW b.box sippy cup. Dishwasher safe. Made from PP and silicone, steel weighted ball. BPA, Phthalates and PVC free. PLEASE NOTE: New sippy cup replacement straws ONLY fit b.box’s NEW...

The Snazzi Pant Night Trainers come with a sewn-in absorbent pad.  Brolly Sheets have designed them with a pocket to hold an extra pad.  These booster pads will fit that pocket.    If you feel you would like a little extra...

Premium sugar-free natural electrolytes designed to transform your daily water intake. Contains between 2-4x the electrolytes of standard sports drinks.  Escape to the tropics with our luscious Salted Mango flavour, smooth and perfectly balanced for a refreshing hydration experience that transports...

The Side Zip Duvet Woolbabe is one of Woolbabes most popular  warm sleeping bags, much loved for being so easy to use and  so cosy. They are  ideal for bedrooms under 20 degrees, though they can be used in rooms...

Bring the farm fun to outdoor play with the John Deere Bubble Bottle, inspired by the iconic green tractor. This 5oz (147ml) bottle of premium bubble solution comes with a specially designed wand, making it easy for kids to blow...

Ro the rabbit is here to easily help your little one fall asleep. Ro is a rechargeable sleep soother with an amazing multicolour nightlight and 10 different melodies to choose from. Let Ro play the entire night or use the...

Good night, parents! Falling asleep again is often even harder than getting up during the night. That's why it is a relief if the light can stay off while bottle feeding. Thanks to the glow-in-the-dark effect of the new NUK...

The award-winning Sleep Suit Bag converts from a Sleeping Bag to a Sleep Suit with legs using the 4-way zippers. The stretchy organic jersey cotton is soft, breathable and comfortable during sleep, and the ergonomic design allows your little one...

Now there is no need to remember ‘all the things’ every time you leave the house, and risk packing the wrong thing! The BlinkyWarm 5-in-1 All Season Buggy Cover  ensures you’ve always got it covered… Quite literally! Designed to shield your child from...

SleepyPatch uses the natural power of essential oils such as lavender and mandarin to calm the nervous system and quickly relax your child's body into a state of deep sleep. Better yet, it's the kind of deep (REM) sleep that...

Get your little one involved in the kitchen with this kid-safe wooden knife. It’s just the right size for little hands, with an easy to hold handle and a tapered blade. Best used with softer foods such as such as...

From weekend sports to road trips or beach adventures, the Crywolf Packable Duffel is the go-to for all your little explorer’s gear. Spacious, water-resistant and thoughtfully designed with multiple internal and external compartments, this versatile bag holds all the essentials...

The Swaddle Up Transition Bag helps your baby to gradually adjust to sleeping un-swaddled. Simply unzip one ‘wing’ – either as baby sleeps or when dressing them – for a few sleep cycles to help your baby get used to...

Sleepytot cups have been designed to help your toddler transition away from their bottle or sippy cup. Sleepytot cups are made of a buttery soft silicone which is just lovely to touch and yet they are easy to grip for...

A natural blend to support respiratory health, clear mucus, boost immunity and calm snuffly babies. Product Uses: Congestion: Add 1-5 drops to a diffuser in child’s room, refresh every 2 hours as needed.Add 1-2 drops to bedding or clothing.Coughs: Add...

Choose from; One Fork Lift Fork, one Front Loader Spoon or one Bull Dozer Pusher. No paints are used to color the product. The utensils are manufactured using only FDA approved materials. Our products contain NO Lead, NO Bisplenol A...

Use our applicator clips to attach your Solar Buddie to a school bag, changing bag or a pushchair for easy access. Easy to attach clip - attach your Solar Buddie to a bag for ease of access. Versatile - Can...

One Fairy Fork, one Fairy Spoon or one Fairy Pusher. No paints are used to color the product. The utensils are manufactured using only FDA approved materials. Our products contain NO Lead, NO Bisplenol A (BPA), NO PVC, and NO...

The SWADDLE UP™ Hip Harness Swaddle has been specially designed for babies being treated for Hip Dysplasia. It has been designed with a wider fit at the bottom so that it can be worn over a Hip Dysplasia Harness or...

NUK First Choice+ Baby Bottle with Temperature Control, right for the jaw, 360ml, 6-18 months Relaxed and safe feeding thanks to NUK Temperature Control When babies are hungry, bottle food should never be too hot or too cold. For this reason,...

Details Encourage your little ones to get involved in the kitchen with the Melii 5 Piece Mini Baking Tool Set.  A great activity for you and your young ones to enjoy cooking and baking delicious foods together! The set is...

Banz Hear No Blare Mini Earmuffs are ear defenders with a Class 4 rating (only one grade less than industrial-strength earmuffs!), easy for little ones to wear while looking great and ensuring their precious hearing is protected from loud noises....

Daeli Hydration Salted Watermelon is a premium sugar-free electrolyte powder made in New Zealand, designed for daily hydration. Natural juicy sweetness fused with light, crisp salty notes. Delightfully refreshing. Each sachet contains 800mg sodium, 200mg potassium, 100mg magnesium and 50mg...

Baby Beats Heartbeat Animal – A Heartfelt Gift for Every Age Looking for the perfect gift for any age? Look no further than Baby Beats! Soft, cuddly, and filled with love, Baby Beats animals are not your ordinary plush toys...

Transition from swaddle to free arms without losing sleep! Once your baby is showing signs of being able to roll, swaddling is no longer safe. Sleepy Hugs is safe for babies who have started to roll onto their tummy during sleep as...

Short-dated 18/06/2026 Our delicious gluten free currant and coconut Mama Biscuits are nutrient-rich, specially crafted to help boost and support milk supply for breastfeeding and pumping mums.Currants and coconut flakes are blended with a powerhouse mix including chia seeds, almond...

Bundle and save 20% with the Bibado Dawn the Dinosaur Teether and Storybook! Dawn the Dinosaur™ is a unique, Multi-Sensory Teether designed to strengthen and develop mouth muscles and help curious little mouths unlock the secrets to biting and chewing. ...

The Adventure Banz sunglasses’ unique stay-put, adjustable headband gives a perfect fit every time as your child grows – and they’ll keep them on, as features such as an embedded, soft rubber nose and brow piece and light-yet-robust materials ensure...