20% OFF BEDHEAD HATS FOR A LIMITED TIME *INCLUDES CLEARANCE

20% OFF BEDHEAD HATS FOR A LIMITED TIME *INCLUDES CLEARANCE. Free shipping on NZ orders over $120. Overnight shipping. Afterpay and Zip available.

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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

Toddler 1-3 Years

Brody will let your child know when to wake up with 3 coloured lights. He is also a white noise machine, nightlight and cry sensor.
Zazu - Brody the Bear Sleeptrainer

Zazu - Brody the Bear Sleeptrainer

$89.95 NZD
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Zazu - Brody the Bear Sleeptrainer $89.95 NZD
Blue Taupe Pink
ponytail-bucket-sun-hat-khaki-ruffle
Bedhead - Core Range Kids Bucket Hat (2-13Y)

Bedhead - Core Range Kids Bucket Hat (2-13Y)

from $34.95 NZD
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Bedhead - Core Range Kids Bucket Hat (2-13Y) from $34.95 NZD
Chambray / 2-3 Years (52cm) / Classic Khaki / 2-3 Years (52cm) / Classic Grey / 3-6 Years (54cm) / Classic Pink / 3-6 Years (54cm) / Ponytail Soft Lilac / 3-6 Years (54cm) / Ponytail Denim Ruffle / 2-3 Years (52cm) / Ponytail Khaki Ruffle / 2-3 Years (52cm) / Ponytail
My Carry Potty - My Little Trainer Seat

My Carry Potty - My Little Trainer Seat

$39.99 NZD
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My Carry Potty - My Little Trainer Seat $39.99 NZD
Pearl Grey Blush Pink Sage Green
Sale
Bumkins - Silicone Bib

Bumkins - Silicone Bib

$12.00 NZD $22.95 NZD
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Bumkins - Silicone Bib $12.00 NZD $22.95 NZD
QLife Immune Drops
Q Life - Immune Drops

Q Life - Immune Drops

$34.95 NZD
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Q Life - Immune Drops $34.95 NZD
Jellystone - Colour Wheel

Jellystone - Colour Wheel

$29.95 NZD
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Jellystone - Colour Wheel $29.95 NZD
A blue 3-in-1 training cup for kids to drink hot or cold drinks with the straw or as an open cup,
Melii - 3 in 1 Silicone Training Cup

Melii - 3 in 1 Silicone Training Cup

$14.95 NZD
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Melii - 3 in 1 Silicone Training Cup $14.95 NZD
Pink Blue
Sale
ErgoPouch - Sheeting Sleep Bag 1.0 Tog | Clearance

ErgoPouch - Sheeting Sleep Bag 1.0 Tog | Clearance

$69.56 NZD $86.95 NZD
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ErgoPouch - Sheeting Sleep Bag 1.0 Tog | Clearance $69.56 NZD $86.95 NZD
Berries / 3-12 Months Sage / 8-24 Months Honey Bee / 8-24 Months Critters / 2-4 Years Night Sky / 3-12 Months
Sale
A sloped and anti slip grip plate by Nuk
NUK - Plate with Lid

NUK - Plate with Lid

$10.00 NZD $22.99 NZD
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NUK - Plate with Lid $10.00 NZD $22.99 NZD
Sale
Mushie - Lovey Blanket

Mushie - Lovey Blanket

$29.95 NZD $43.95 NZD
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Mushie - Lovey Blanket $29.95 NZD $43.95 NZD
Natural Pink Tradewinds Primrose Pink
Mushie - Ball Teether

Mushie - Ball Teether

$27.99 NZD
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Mushie - Ball Teether $27.99 NZD
Dove Grey Dried Thyme Tradewinds Woodchuck Shifting Sand
Frog and rainbow nuk space soother made for babies ages 0-6months with sensitive skin.
NUK - Space Silicone Soother

NUK - Space Silicone Soother

$15.95 NZD
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NUK - Space Silicone Soother $15.95 NZD
Nestling - Out & About Change Mat

Nestling - Out & About Change Mat

$22.95 NZD
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Nestling - Out & About Change Mat $22.95 NZD
Pink Ditsy Moss Check Grey Stripe Oat Sunshine Black Surfs Up Whales
Matchstick Monkey - Teething Starter Set

Matchstick Monkey - Teething Starter Set

$34.95 NZD
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Matchstick Monkey - Teething Starter Set $34.95 NZD
Sale
Lamington - Merino Wool Cable Tights

Lamington - Merino Wool Cable Tights

from $34.95 NZD $39.95 NZD
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Lamington - Merino Wool Cable Tights from $34.95 NZD $39.95 NZD
0-6 Months / Grey Marle 0-6 Months / Cherry Blossom 0-6 Months / Oatmeal
Sale
Babu - Organic Fitted Cot Sheet

Babu - Organic Fitted Cot Sheet

$45.00 NZD $65.00 NZD
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Babu - Organic Fitted Cot Sheet $45.00 NZD $65.00 NZD
Rainbow Teal / Standard 76cm x 138cm
Yogasleep - Light To Rise

Yogasleep - Light To Rise

$99.95 NZD
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Yogasleep - Light To Rise $99.95 NZD
Mushie - Stacking Ring Towers

Mushie - Stacking Ring Towers

$44.95 NZD
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Mushie - Stacking Ring Towers $44.95 NZD
Sale
Bumkins - Little Dippers

Bumkins - Little Dippers

$15.00 NZD $26.95 NZD
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Bumkins - Little Dippers $15.00 NZD $26.95 NZD
Grey Red Pink Blue
Sale
Skip Hop - Smart Serve Plate & Bowl

Skip Hop - Smart Serve Plate & Bowl

$20.00 NZD $26.90 NZD
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Skip Hop - Smart Serve Plate & Bowl $20.00 NZD $26.90 NZD
Q Life Teeth Ease Drops
Q Life - Teeth Ease

Q Life - Teeth Ease

$34.95 NZD
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Q Life - Teeth Ease $34.95 NZD
Matchstick Monkey - Flat Face Teether & Soother Clip

Matchstick Monkey - Flat Face Teether & Soother Clip

$19.99 NZD
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Matchstick Monkey - Flat Face Teether & Soother Clip $19.99 NZD
Grey Giraffe Lion yellow
Love To Dream - Sleeping Bag 1.0 Tog

Love To Dream - Sleeping Bag 1.0 Tog

from $94.95 NZD
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Love To Dream - Sleeping Bag 1.0 Tog from $94.95 NZD
Constructive Eating - Individual Fairy Garden Utensils

Constructive Eating - Individual Fairy Garden Utensils

$9.95 NZD
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Constructive Eating - Individual Fairy Garden Utensils $9.95 NZD
Sale
Constructive Eating - Constructive Baby Set

Constructive Eating - Constructive Baby Set

$34.95 NZD $54.95 NZD
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Constructive Eating - Constructive Baby Set $34.95 NZD $54.95 NZD
Yellow Teal
Sale
Brolly Sheets - Waterproof Raincoat

Brolly Sheets - Waterproof Raincoat

$64.95 NZD $89.95 NZD
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Brolly Sheets - Waterproof Raincoat $64.95 NZD $89.95 NZD
Denim Blue / 2 Blush / 2 Sage / 2
Grin - Kids Berry-licious with Fluoride Natural Toothpaste 70g

Grin - Kids Berry-licious with Fluoride Natural Toothpaste 70g

$6.95 NZD
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Grin - Kids Berry-licious with Fluoride Natural Toothpaste 70g $6.95 NZD
Mushie - Teething Bracelet Flower

Mushie - Teething Bracelet Flower

$27.99 NZD
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Mushie - Teething Bracelet Flower $27.99 NZD
deep-sleep-essential-oil-blend
Absolute Essential - Deep Sleep Essential Oil 10ml

Absolute Essential - Deep Sleep Essential Oil 10ml

$34.95 NZD
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Absolute Essential - Deep Sleep Essential Oil 10ml $34.95 NZD
Sale
Petite Eats - Round Stacking Cups

Petite Eats - Round Stacking Cups

$20.00 NZD $32.95 NZD
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Petite Eats - Round Stacking Cups $20.00 NZD $32.95 NZD
Sale
Jellystone - Star Teether

Jellystone - Star Teether

$9.95 NZD $17.95 NZD
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Jellystone - Star Teether $9.95 NZD $17.95 NZD
A light pink silicone tumbler that can hold up to 265mls. Perfect for children ages 1-8. Comes with a sippy straw and a chunky handle.
Melii - Kids Silicone Tumbler | 265ml

Melii - Kids Silicone Tumbler | 265ml

$17.95 NZD
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Melii - Kids Silicone Tumbler | 265ml $17.95 NZD
Grey Blue Pink
Sale
Ergopouch - Sleep Suit Bag 2.5 Tog | Clearance

Ergopouch - Sleep Suit Bag 2.5 Tog | Clearance

$90.36 NZD $112.95 NZD
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Ergopouch - Sleep Suit Bag 2.5 Tog | Clearance $90.36 NZD $112.95 NZD
Doggos / 3-12 Months Berries / 3-12 Months Night Sky / 8-24 Months
FarminFriendsAssortment
John Deere - Farmin Friends

John Deere - Farmin Friends

$22.00 NZD
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John Deere - Farmin Friends $22.00 NZD
Green Yellow
Melii - Pacifier Pod

Melii - Pacifier Pod

from $9.95 NZD
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Melii - Pacifier Pod from $9.95 NZD
Pink / 1 Pack Blue / 1 Pack
B.Box - Fill & Feed

B.Box - Fill & Feed

$29.95 NZD
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B.Box - Fill & Feed $29.95 NZD
Blush Lullaby Blue Peony Sage
This blue NUK Mini Magic Cup has a spill-proof 360° drinking rim, ergonomic handles, and a 160ml capacity, making it perfect for children 6+ months.
NUK - Mini Magic Cup | 160ml

NUK - Mini Magic Cup | 160ml

$22.95 NZD
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NUK - Mini Magic Cup | 160ml $22.95 NZD
Red Blue Green
Sale
Blinky - BlinkyWarm All Season Buggy Cover

Blinky - BlinkyWarm All Season Buggy Cover

$145.00 NZD $165.00 NZD
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Blinky - BlinkyWarm All Season Buggy Cover $145.00 NZD $165.00 NZD
Blinky Space Blinky Silver Blinky-Milk
soothe-350ml-soap-free-mineral-bath-soak
B.Box Body - Soothe Soap Free Mineral Soak l 350ml

B.Box Body - Soothe Soap Free Mineral Soak l 350ml

$22.95 NZD
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B.Box Body - Soothe Soap Free Mineral Soak l 350ml $22.95 NZD
nourish-150ml-body-and-bath-oil-eczema
B.Box Body - Nourish Body and Bath Oil | 150ml

B.Box Body - Nourish Body and Bath Oil | 150ml

$22.95 NZD
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B.Box Body - Nourish Body and Bath Oil | 150ml $22.95 NZD
Doddl - 2-in-1 Suction Bowl

Doddl - 2-in-1 Suction Bowl

$29.95 NZD
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Doddl - 2-in-1 Suction Bowl $29.95 NZD
Pipes
Boon - Pipes Bath Toy

Boon - Pipes Bath Toy

$35.95 NZD
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Boon - Pipes Bath Toy $35.95 NZD
Headu - My First Words

Headu - My First Words

$32.95 NZD
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Headu - My First Words $32.95 NZD
Sale
Petite Eats - Sunny Teethers 2 Pack

Petite Eats - Sunny Teethers 2 Pack

$15.00 NZD $29.95 NZD
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Petite Eats - Sunny Teethers 2 Pack $15.00 NZD $29.95 NZD
Duck Egg Powder Rose Sage Marigold Nude Peacock
milton-surface-spray
Milton - Antibacterial Surface Spray 500ml

Milton - Antibacterial Surface Spray 500ml

$9.95 NZD
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Milton - Antibacterial Surface Spray 500ml $9.95 NZD
BBcino - BambinoCino Cup 240ml

BBcino - BambinoCino Cup 240ml

$26.95 NZD
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BBcino - BambinoCino Cup 240ml $26.95 NZD
A set of 4 mould free bath toys for kids to play with in the bath.
Mushie - Vehicles Bath Play Set

Mushie - Vehicles Bath Play Set

$52.95 NZD
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Mushie - Vehicles Bath Play Set $52.95 NZD
Sale
Mushie - Silicone Rainbow Teether

Mushie - Silicone Rainbow Teether

$15.00 NZD $29.95 NZD
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Mushie - Silicone Rainbow Teether $15.00 NZD $29.95 NZD
Pink Cambridge Blue Shifting Sand