STOCK TAKE SALE - UP TO 80% OFF. Free shipping on NZ orders over $120. Overnight shipping. Afterpay and Zip available.

STOCK TAKE SALE - UP TO 80% OFF. Free shipping on NZ orders over $120. Overnight shipping. Afterpay and Zip available.

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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

Sale

No discounted or sale items can be returned. Please read our full returns/refund policy for more information. 

Sale
ErgoPouch - Sheeting Sleep Bag 0.3 Tog | Clearance

ErgoPouch - Sheeting Sleep Bag 0.3 Tog | Clearance

$55.96 NZD $69.95 NZD
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ErgoPouch - Sheeting Sleep Bag 0.3 Tog | Clearance $55.96 NZD $69.95 NZD
Sage / 3-12 Months Berries / 3-12 Months Night Sky / 3-12 Months Critters / 8-24 Months Honey Bee / 8-24 Months
Sale
Classical Child - Silicone Beach Bucket & Toys Set

Classical Child - Silicone Beach Bucket & Toys Set

$44.95 NZD $79.95 NZD
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Classical Child - Silicone Beach Bucket & Toys Set $44.95 NZD $79.95 NZD
Sale
ErgoPouch - Jersey Sleep Suit Bag - 0.2 Tog

ErgoPouch - Jersey Sleep Suit Bag - 0.2 Tog

$59.95 NZD $69.95 NZD
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ErgoPouch - Jersey Sleep Suit Bag - 0.2 Tog $59.95 NZD $69.95 NZD
Sunny / 3-12 Months Blue Ocean / 3-12 Months
Sale
Mushie - Lovey Blanket

Mushie - Lovey Blanket

$27.95 NZD $43.95 NZD
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Mushie - Lovey Blanket $27.95 NZD $43.95 NZD
Natural Pink
Sale
Mushie - Silicone Baby Feeding Spoons

Mushie - Silicone Baby Feeding Spoons

$24.95 NZD $29.95 NZD
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Mushie - Silicone Baby Feeding Spoons $24.95 NZD $29.95 NZD
Blush Pink Cloudy Mauve IndianRed Cambridge Blue/ Shifting Sand Dried Thyme Natural SeaGreen
Sale
NUK for Nature Silicone Soother Twin Pack

NUK for Nature Silicone Soother Twin Pack

$18.95 NZD $20.95 NZD
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NUK for Nature Silicone Soother Twin Pack $18.95 NZD $20.95 NZD
Cream / 0-6 Months Olive / 0-6 Months Rust / 0-6 Months
Sale
Jellystone - Star Teether

Jellystone - Star Teether

$9.95 NZD $17.95 NZD
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Jellystone - Star Teether $9.95 NZD $17.95 NZD
Sale
Lila Jasmine - Lactation Bars - Apricot & Chocolate

Lila Jasmine - Lactation Bars - Apricot & Chocolate

$21.95 NZD $26.95 NZD
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Lila Jasmine - Lactation Bars - Apricot & Chocolate $21.95 NZD $26.95 NZD
Sale
Fabelab - Buddy Bears Organic

Fabelab - Buddy Bears Organic

$24.99 NZD $59.95 NZD
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Fabelab - Buddy Bears Organic $24.99 NZD $59.95 NZD
Sale
Jellystone - Colour Wheel

Jellystone - Colour Wheel

$19.95 NZD $29.95 NZD
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Jellystone - Colour Wheel $19.95 NZD $29.95 NZD
Sale
Lila Jasmine - Lactation Bars - Apple Crumble

Lila Jasmine - Lactation Bars - Apple Crumble

$21.95 NZD $26.95 NZD
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Lila Jasmine - Lactation Bars - Apple Crumble $21.95 NZD $26.95 NZD
Sale
Matchstick Monkey - Teething Starter Set

Matchstick Monkey - Teething Starter Set

$25.00 NZD $34.95 NZD
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Matchstick Monkey - Teething Starter Set $25.00 NZD $34.95 NZD
Sale
Lamington - Merino Wool Cable Tights

Lamington - Merino Wool Cable Tights

from $34.95 NZD $39.95 NZD
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Lamington - Merino Wool Cable Tights from $34.95 NZD $39.95 NZD
6-12 Months / Grey Marle 6-12 Months / Cherry Blossom 6-12 Months / Oatmeal 6-12 Months / Natural
Sale
Babu - Organic Rainbow Cotton Hat | 3-6M

Babu - Organic Rainbow Cotton Hat | 3-6M

$7.99 NZD $16.50 NZD
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Babu - Organic Rainbow Cotton Hat | 3-6M $7.99 NZD $16.50 NZD
Rainbow Blush
Sale
Fabelab - Animal Rattles

Fabelab - Animal Rattles

$9.99 NZD $26.95 NZD
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Fabelab - Animal Rattles $9.99 NZD $26.95 NZD
Bear Honey Unicorn Natural Bear Ochre
Sold Out
A plastic box that kids can sort out coins and tubes into to help with sensory learning and fine motor skills.
Mushie - Coin & Tube Sorting Set

Mushie - Coin & Tube Sorting Set

Sold Out
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Mushie - Coin & Tube Sorting Set Sold Out
Sale
Mushie - Ball Teether

Mushie - Ball Teether

$19.99 NZD $27.99 NZD
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Mushie - Ball Teether $19.99 NZD $27.99 NZD
Dove Grey Dried Thyme Tradewinds Woodchuck
Sale
Blue watering containier with light blue accents on a white background
Quut - Cana Can Watering Can

Quut - Cana Can Watering Can

$25.00 NZD $34.95 NZD
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Quut - Cana Can Watering Can $25.00 NZD $34.95 NZD
Small (0.5L) / Banana Pink Small (0.5L) / Banana Blue Large (1L) / Ocean Blue Large (1L) / Cherry
Sale
Petite Eats - Sunny Teethers 2 Pack

Petite Eats - Sunny Teethers 2 Pack

$9.99 NZD $29.95 NZD
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Petite Eats - Sunny Teethers 2 Pack $9.99 NZD $29.95 NZD
Duck Egg Powder Rose Sage Marigold Nude Peacock
Sale
Plum - Swaddle Suit 1.0 Tog

Plum - Swaddle Suit 1.0 Tog

$25.00 NZD $49.90 NZD
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Plum - Swaddle Suit 1.0 Tog $25.00 NZD $49.90 NZD
Small / Giraffe Blue
Sale
Blinky - BlinkyWarm All Season Buggy Cover

Blinky - BlinkyWarm All Season Buggy Cover

$129.99 NZD $165.00 NZD
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Blinky - BlinkyWarm All Season Buggy Cover $129.99 NZD $165.00 NZD
Blinky Space Blinky Silver Blinky-Milk
Sale
Mushie - Stacking Ring Towers

Mushie - Stacking Ring Towers

$34.95 NZD $44.95 NZD
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Mushie - Stacking Ring Towers $34.95 NZD $44.95 NZD
Sale
Ergopouch - Sleep Suit Bag 2.5 Tog | Clearance

Ergopouch - Sleep Suit Bag 2.5 Tog | Clearance

$84.71 NZD $112.95 NZD
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Ergopouch - Sleep Suit Bag 2.5 Tog | Clearance $84.71 NZD $112.95 NZD
Berries / 3-12 Months Doggos / 3-12 Months
Sale
Babu - Organic Fitted Cot Sheet

Babu - Organic Fitted Cot Sheet

$39.99 NZD $65.00 NZD
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Babu - Organic Fitted Cot Sheet $39.99 NZD $65.00 NZD
Rainbow Teal / Standard 76cm x 138cm
Sale
Brolly Sheets - Waterproof Raincoat

Brolly Sheets - Waterproof Raincoat

$59.95 NZD $89.95 NZD
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Brolly Sheets - Waterproof Raincoat $59.95 NZD $89.95 NZD
Denim Blue / 2 Blush / 2 Sage / 2
Coloring mat with markers and a red pencil case on a white background
Colour Me Kids - Washable Colouring In Solo Mat Kits

Colour Me Kids - Washable Colouring In Solo Mat Kits

from $34.99 NZD
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Colour Me Kids - Washable Colouring In Solo Mat Kits from $34.99 NZD
Sale
Babu - Organic Rainbow All In One

Babu - Organic Rainbow All In One

$32.95 NZD $44.95 NZD
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Babu - Organic Rainbow All In One $32.95 NZD $44.95 NZD
Sale
Little Unicorn Cotton Muslin Baby Blanket

Little Unicorn Cotton Muslin Baby Blanket

$49.95 NZD $64.95 NZD
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Little Unicorn Cotton Muslin Baby Blanket $49.95 NZD $64.95 NZD
Forest Friends Woof
Sale
Mushie - Animal Teethers

Mushie - Animal Teethers

$16.99 NZD $24.99 NZD
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Mushie - Animal Teethers $16.99 NZD $24.99 NZD
Lion Yellow Bunny Sage Elephant Cloud Koala Stone Dog Natural
lactation-vanilla-latte
The Milk Collective - Vanilla Lactation Drink 300g

The Milk Collective - Vanilla Lactation Drink 300g

from $19.95 NZD
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The Milk Collective - Vanilla Lactation Drink 300g from $19.95 NZD
Sale
Bumkins - Bento Box 3 Section - Jelly Silicone

Bumkins - Bento Box 3 Section - Jelly Silicone

$34.95 NZD $44.95 NZD
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Bumkins - Bento Box 3 Section - Jelly Silicone $34.95 NZD $44.95 NZD
Pink Jelly
Sale
Haakaa - Reusable Cooling Perineum Compression Pad

Haakaa - Reusable Cooling Perineum Compression Pad

$24.99 NZD $34.99 NZD
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Haakaa - Reusable Cooling Perineum Compression Pad $24.99 NZD $34.99 NZD
Sale
soothe-350ml-soap-free-mineral-bath-soak
B.Box Body - Soothe Soap Free Mineral Soak l 350ml

B.Box Body - Soothe Soap Free Mineral Soak l 350ml

$17.95 NZD $22.95 NZD
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B.Box Body - Soothe Soap Free Mineral Soak l 350ml $17.95 NZD $22.95 NZD
Sale
Mushie - Teething Bracelet Flower

Mushie - Teething Bracelet Flower

$19.99 NZD $27.99 NZD
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Mushie - Teething Bracelet Flower $19.99 NZD $27.99 NZD
Sale
Lactamo - Breastfeeding Ball

Lactamo - Breastfeeding Ball

$45.95 NZD $69.95 NZD
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Lactamo - Breastfeeding Ball $45.95 NZD $69.95 NZD
Sale
Quut - Bath Puzzles

Quut - Bath Puzzles

$15.00 NZD $24.95 NZD
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Quut - Bath Puzzles $15.00 NZD $24.95 NZD
Sale
hydrate-350ml-body-lotion
B.Box Body - Hydrate Body Lotion | 350ml

B.Box Body - Hydrate Body Lotion | 350ml

$17.95 NZD $22.95 NZD
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B.Box Body - Hydrate Body Lotion | 350ml $17.95 NZD $22.95 NZD
Sale
Mushie - Kids Mini Backpack

Mushie - Kids Mini Backpack

$48.95 NZD $68.95 NZD
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Mushie - Kids Mini Backpack $48.95 NZD $68.95 NZD
Roman Green Blush Natural Fog Tradewinds
Sale
A mauve speckled beanie by Crywolf made to fit kids under 5. Perfect for autumn and winter days and made with a Polylana® recyclable fibre
Crywolf - Pom Pom Beanie

Crywolf - Pom Pom Beanie

$29.95 NZD $44.95 NZD
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Crywolf - Pom Pom Beanie $29.95 NZD $44.95 NZD
Blue Speckle / Small (52cm) Mauve Speckle / Small (52cm)
Sale
A periwinkle coloured beanie by Crywolf made to fit kids under 5. Perfect for autumn and winter days and made with a Polylana® recyclable fibre
Crywolf - Alpine Beanie

Crywolf - Alpine Beanie

$29.95 NZD $44.95 NZD
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Crywolf - Alpine Beanie $29.95 NZD $44.95 NZD
Periwinkle / Small (52cm) Fern / Small (52cm)
Sale
Bink - Lounge Straw + Cap

Bink - Lounge Straw + Cap

$14.99 NZD $24.95 NZD
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Bink - Lounge Straw + Cap $14.99 NZD $24.95 NZD
Coco
Sale
Doddl 3 Piece Cutlery, Case & Plate Bundle

Doddl 3 Piece Cutlery, Case & Plate Bundle

$68.72 NZD $85.90 NZD
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Doddl 3 Piece Cutlery, Case & Plate Bundle $68.72 NZD $85.90 NZD
Sale
Ergopouch - Hip Harness Cocoon Swaddle Bag 0.2 Tog

Ergopouch - Hip Harness Cocoon Swaddle Bag 0.2 Tog

$35.95 NZD $59.95 NZD
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Ergopouch - Hip Harness Cocoon Swaddle Bag 0.2 Tog $35.95 NZD $59.95 NZD
Sale
Jellystone - Triblox

Jellystone - Triblox

$39.95 NZD $49.95 NZD
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Jellystone - Triblox $39.95 NZD $49.95 NZD
Rainbow Jelly Pastel Earth
Sale
B.Box - Wrist Teether

B.Box - Wrist Teether

$14.95 NZD $16.95 NZD
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B.Box - Wrist Teether $14.95 NZD $16.95 NZD
Blush Sage Peony Lullaby Blue
Sale
Skip Hop - Grab & Go Stroller Organiser

Skip Hop - Grab & Go Stroller Organiser

$24.95 NZD $49.95 NZD
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Skip Hop - Grab & Go Stroller Organiser $24.95 NZD $49.95 NZD
Black Stripe
Sale
Mushie - Ribbed Baby Beanie 0-3 Months

Mushie - Ribbed Baby Beanie 0-3 Months

$19.95 NZD $29.95 NZD
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Mushie - Ribbed Baby Beanie 0-3 Months $19.95 NZD $29.95 NZD
Tradewinds Ivory Mustard Melange Grey Melange Cedar Blush Beige Melange
Sale
Skip Hop - Spark Backpack

Skip Hop - Spark Backpack

$29.95 NZD $55.90 NZD
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Skip Hop - Spark Backpack $29.95 NZD $55.90 NZD