15% Storewide* with the code TAKE15 at checkout until Monday

15% Storewide* with the code TAKE15 at checkout until Monday .Free shipping on NZ orders over $120. Overnight shipping. Afterpay and Zip available.

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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

Sale

No discounted or sale items can be returned for refund, only a credit. Please read our full returns/refund policy for more information. 

Sale
Skip Hop - Stroll & Connect Child Cup Holder

Skip Hop - Stroll & Connect Child Cup Holder

$29.95 NZD $39.95 NZD
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Skip Hop - Stroll & Connect Child Cup Holder $29.95 NZD $39.95 NZD
Sale
Skip Hop - Light Up Nappy Caddy

Skip Hop - Light Up Nappy Caddy

$64.99 NZD $99.95 NZD
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Skip Hop - Light Up Nappy Caddy $64.99 NZD $99.95 NZD
Pink Grey
Sale
Mushie - Silicone Rainbow Teether

Mushie - Silicone Rainbow Teether

$15.00 NZD $29.95 NZD
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Mushie - Silicone Rainbow Teether $15.00 NZD $29.95 NZD
Pink Cambridge Blue Shifting Sand
Sale
Plum - Swaddle Suit 1.0 Tog

Plum - Swaddle Suit 1.0 Tog

$29.90 NZD $49.90 NZD
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Plum - Swaddle Suit 1.0 Tog $29.90 NZD $49.90 NZD
Small / Zebra Grey Small / Giraffe Blue Small / Plum Bunny
Sale
Sleepytot - Silicone Baby Bib - 2 Pack

Sleepytot - Silicone Baby Bib - 2 Pack

$16.95 NZD $26.95 NZD
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Sleepytot - Silicone Baby Bib - 2 Pack $16.95 NZD $26.95 NZD
Sale
Mushie - Face Teether

Mushie - Face Teether

$10.00 NZD $19.95 NZD
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Mushie - Face Teether $10.00 NZD $19.95 NZD
Pistachio Banana Cream Blueberry Pink
Sale
Constructive Eating - Constructive Baby Set

Constructive Eating - Constructive Baby Set

$34.95 NZD $54.95 NZD
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Constructive Eating - Constructive Baby Set $34.95 NZD $54.95 NZD
Yellow Teal
Sale
Charlie Banana - Reusable Swim Diaper

Charlie Banana - Reusable Swim Diaper

$10.00 NZD $19.90 NZD
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Charlie Banana - Reusable Swim Diaper $10.00 NZD $19.90 NZD
Sale
Baby Loves Sleep - Toddler Suit Warm 2.0 Tog

Baby Loves Sleep - Toddler Suit Warm 2.0 Tog

$69.99 NZD $85.99 NZD
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Baby Loves Sleep - Toddler Suit Warm 2.0 Tog $69.99 NZD $85.99 NZD
Peach Pink Cool Grey
Sale
Skip Hop - Table Ready Mealtime Set

Skip Hop - Table Ready Mealtime Set

$25.00 NZD $39.95 NZD
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Skip Hop - Table Ready Mealtime Set $25.00 NZD $39.95 NZD
Sold Out
Zazu - Soft Toy Comforter with Heartbeat

Zazu - Soft Toy Comforter with Heartbeat

Sold Out
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Zazu - Soft Toy Comforter with Heartbeat Sold Out
Sale
My Travel Tray - Travel Tray

My Travel Tray - Travel Tray

$15.00 NZD $29.95 NZD
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My Travel Tray - Travel Tray $15.00 NZD $29.95 NZD
Magenta Pink Aqua
Sale
Little Difference Occasion Cards

Little Difference Occasion Cards

$4.00 NZD $7.95 NZD
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Little Difference Occasion Cards $4.00 NZD $7.95 NZD
Sale
Viva La Vulva - Cards

Viva La Vulva - Cards

$3.99 NZD $7.99 NZD
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Viva La Vulva - Cards $3.99 NZD $7.99 NZD
Sale
Babu - Organic Rainbow Cotton Hat | 3-6M

Babu - Organic Rainbow Cotton Hat | 3-6M

$8.00 NZD $16.50 NZD
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Babu - Organic Rainbow Cotton Hat | 3-6M $8.00 NZD $16.50 NZD
Rainbow Blush Rainbow Teal
Sale
Gummee Glove - Teething Ring

Gummee Glove - Teething Ring

$5.00 NZD $11.95 NZD
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Gummee Glove - Teething Ring $5.00 NZD $11.95 NZD
Sale
Bibado - Dawn the Dinosaur Teething Bundle

Bibado - Dawn the Dinosaur Teething Bundle

$31.92 NZD $39.90 NZD
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Bibado - Dawn the Dinosaur Teething Bundle $31.92 NZD $39.90 NZD
Sale
Fuel Baby - Additional Sized Anti-Colic Teats

Fuel Baby - Additional Sized Anti-Colic Teats

$2.50 NZD $12.99 NZD
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Fuel Baby - Additional Sized Anti-Colic Teats $2.50 NZD $12.99 NZD
Sale
Sleepytots The Ultimate Sleep Aid - Full Package Deal

Sleepytots The Ultimate Sleep Aid - Full Package Deal

$129.95 NZD $142.90 NZD
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Sleepytots The Ultimate Sleep Aid - Full Package Deal $129.95 NZD $142.90 NZD
White / Sleep Easy Oil Dark Wooden Tint / Sleep Easy Oil Light Wooden Tint / Sleep Easy Oil
Sale
Lulla Doll 2nd Generation (8 HOURS) Spare Sound-Box

Lulla Doll 2nd Generation (8 HOURS) Spare Sound-Box

$19.00 NZD $25.00 NZD
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Lulla Doll 2nd Generation (8 HOURS) Spare Sound-Box $19.00 NZD $25.00 NZD
Sale
A Sleepytot CD with white noise options for babies.
Sleepytot - Baby Seashores White Noise CD

Sleepytot - Baby Seashores White Noise CD

$2.00 NZD $16.95 NZD
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Sleepytot - Baby Seashores White Noise CD $2.00 NZD $16.95 NZD
Sale
Ergopouch - Hip Harness Cocoon Swaddle Bag 0.2 Tog

Ergopouch - Hip Harness Cocoon Swaddle Bag 0.2 Tog

$35.95 NZD $59.95 NZD
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Ergopouch - Hip Harness Cocoon Swaddle Bag 0.2 Tog $35.95 NZD $59.95 NZD
Sale
Ergopouch - Hip Harness Jersey Sleeping Bag 0.2 Tog

Ergopouch - Hip Harness Jersey Sleeping Bag 0.2 Tog

$39.95 NZD $59.95 NZD
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Ergopouch - Hip Harness Jersey Sleeping Bag 0.2 Tog $39.95 NZD $59.95 NZD
Sleepytot Online Wrapped Items , Add a Card and Message and Wrap your package

Sleepytot Online Wrapped Items , Add a Card and Message and Wrap your package

$4.00 NZD
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Sleepytot Online Wrapped Items , Add a Card and Message and Wrap your package $4.00 NZD
Sale
Adults Reusable Unisex Facemask & Cough Catcher

Adults Reusable Unisex Facemask & Cough Catcher

$0.95 NZD $10.99 NZD
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Adults Reusable Unisex Facemask & Cough Catcher $0.95 NZD $10.99 NZD
Black Light Blue Navy Pink
Sale
Lasheen - Protective Mesh Facemask

Lasheen - Protective Mesh Facemask

$3.95 NZD $15.95 NZD
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Lasheen - Protective Mesh Facemask $3.95 NZD $15.95 NZD
Sale
Sleepytot - Childrens Reusable Facemask with certified PM2.5 filter

Sleepytot - Childrens Reusable Facemask with certified PM2.5 filter

$0.95 NZD $15.95 NZD
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Sleepytot - Childrens Reusable Facemask with certified PM2.5 filter $0.95 NZD $15.95 NZD
Sale
Sleepytot - Adults Reusable Facemask with certified PM2.5 filter

Sleepytot - Adults Reusable Facemask with certified PM2.5 filter

$0.95 NZD $15.95 NZD
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Sleepytot - Adults Reusable Facemask with certified PM2.5 filter $0.95 NZD $15.95 NZD
Adult / Black Adult / Floral White Adult / Pink Adult / Floral Black Adult / Gold Geo Black Adult / Floral Coral Adult / Camo
Sale
Reusable Unisex Facemask & Cough Catcher, Kids Size

Reusable Unisex Facemask & Cough Catcher, Kids Size

$0.95 NZD $9.99 NZD
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Reusable Unisex Facemask & Cough Catcher, Kids Size $0.95 NZD $9.99 NZD
Sale
Doddl 3 Piece Cutlery, Case & Plate Bundle

Doddl 3 Piece Cutlery, Case & Plate Bundle

$68.72 NZD $85.90 NZD
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Doddl 3 Piece Cutlery, Case & Plate Bundle $68.72 NZD $85.90 NZD
Sale
Lulla Doll Bundle Deal - Baby and Child Sleep Companion

Lulla Doll Bundle Deal - Baby and Child Sleep Companion

$109.95 NZD $139.95 NZD
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Lulla Doll Bundle Deal - Baby and Child Sleep Companion $109.95 NZD $139.95 NZD
Sale
A hanging toiletry bag with a khaki and brown design for kids to take away on holiday or to keep their bathroom organised.
Crywolf - Hanging Toiletry Bag | AW25

Crywolf - Hanging Toiletry Bag | AW25

$31.96 NZD $39.95 NZD
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Crywolf - Hanging Toiletry Bag | AW25 $31.96 NZD $39.95 NZD
Flower Fields Daisy Floral Move Mountains Catapult
Sale
Lulla Doll - 12 hours of Heartbeat and Breathing

Lulla Doll - 12 hours of Heartbeat and Breathing

$89.95 NZD $99.95 NZD
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Lulla Doll - 12 hours of Heartbeat and Breathing $89.95 NZD $99.95 NZD
Sale
Bibado- Attachable Cutlery - CLEARANCE

Bibado- Attachable Cutlery - CLEARANCE

$11.00 NZD $22.00 NZD
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Bibado- Attachable Cutlery - CLEARANCE $11.00 NZD $22.00 NZD
Arctic Adventures Over the Rainbow Woodlands Oceans of Fun Speedy Dinos Cosmic Companions Desert Hide and Seek
Sale
artic-adventures-bundle-bibado
Bibado - Coverall Bib & Attachable Cutlery Bundle - CLEARANCE HALF PRICE

Bibado - Coverall Bib & Attachable Cutlery Bundle - CLEARANCE HALF PRICE

$30.00 NZD $60.00 NZD
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Bibado - Coverall Bib & Attachable Cutlery Bundle - CLEARANCE HALF PRICE $30.00 NZD $60.00 NZD
Arctic Adventures Over the Rainbow Woodlands
Sale
Bibado Dippit - Multi-Stage Baby Weaning Spoon and Dipper

Bibado Dippit - Multi-Stage Baby Weaning Spoon and Dipper

$15.00 NZD $24.95 NZD
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Bibado Dippit - Multi-Stage Baby Weaning Spoon and Dipper $15.00 NZD $24.95 NZD
Mint and Grey Pink and Grey Mint and Blue
Sale
Bibado - Coverall Bib with Short Sleeves - CLEARANCE

Bibado - Coverall Bib with Short Sleeves - CLEARANCE

$25.00 NZD $39.95 NZD
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Bibado - Coverall Bib with Short Sleeves - CLEARANCE $25.00 NZD $39.95 NZD
Short Sleeve / Woodlands Short Sleeve / Cosmic Companions Short Sleeve / Desert Hide and Seek
Sale
Bibado - Coverall Bib with Long Sleeves - CLEARANCE

Bibado - Coverall Bib with Long Sleeves - CLEARANCE

$25.00 NZD $39.95 NZD
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Bibado - Coverall Bib with Long Sleeves - CLEARANCE $25.00 NZD $39.95 NZD
Woodlands Arctic Adventures Over the Rainbow Oceans of Fun Speedy Dinos
Sale
Lulla by Roro - Lulla Sleep Owl (24 Hours of Heartbeat and Breathing)

Lulla by Roro - Lulla Sleep Owl (24 Hours of Heartbeat and Breathing)

$40.00 NZD $79.99 NZD
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Lulla by Roro - Lulla Sleep Owl (24 Hours of Heartbeat and Breathing) $40.00 NZD $79.99 NZD
The Nude Alchemist - Magnesium Rescue

The Nude Alchemist - Magnesium Rescue

from $19.95 NZD
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The Nude Alchemist - Magnesium Rescue from $19.95 NZD