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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

Baby 6-12 Months

Sale
Headu - Farm Puzzle & Stickers

Headu - Farm Puzzle & Stickers

$19.95 NZD $29.95 NZD
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Headu - Farm Puzzle & Stickers $19.95 NZD $29.95 NZD
Swaddle Up Lite 0.2 TogPink
Love To Dream - Swaddle Up Lite 0.2 Tog

Love To Dream - Swaddle Up Lite 0.2 Tog

$54.95 NZD
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Love To Dream - Swaddle Up Lite 0.2 Tog $54.95 NZD
Light Blue / Newborn Light Pink / Newborn
garden-greens-100g
Petite Eats - Garden Greens Instant Puree Powder 100g

Petite Eats - Garden Greens Instant Puree Powder 100g

$19.95 NZD
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Petite Eats - Garden Greens Instant Puree Powder 100g $19.95 NZD
B.Box - Training Cup

B.Box - Training Cup

$15.95 NZD
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B.Box - Training Cup $15.95 NZD
Sage Blush Ocean
Classical Child - Silicone Toy Boat Set

Classical Child - Silicone Toy Boat Set

$29.95 NZD
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Classical Child - Silicone Toy Boat Set $29.95 NZD
Matchstick Monkey - Flat Face Teether & Soother Clip

Matchstick Monkey - Flat Face Teether & Soother Clip

$19.99 NZD
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Matchstick Monkey - Flat Face Teether & Soother Clip $19.99 NZD
Grey Giraffe Lion yellow
Mushie - Ball Teether

Mushie - Ball Teether

$27.99 NZD
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Mushie - Ball Teether $27.99 NZD
Dove Grey Dried Thyme Tradewinds Woodchuck Shifting Sand
Absolute Essential - Breathe Well Essential Oil 10ml

Absolute Essential - Breathe Well Essential Oil 10ml

$34.95 NZD
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Absolute Essential - Breathe Well Essential Oil 10ml $34.95 NZD
B.BoxSpoutCupBlush
B.Box - Spout Cup

B.Box - Spout Cup

$16.95 NZD
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B.Box - Spout Cup $16.95 NZD
Sage Ocean Blush
Sale
Babu - Organic Rainbow All In One

Babu - Organic Rainbow All In One

$24.99 NZD $44.99 NZD
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Babu - Organic Rainbow All In One $24.99 NZD $44.99 NZD
0-3 Months / Rainbow Teal
Sold Out
Ewan the Dream Sheep

Ewan the Dream Sheep

Sold Out
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Ewan the Dream Sheep Sold Out
Sale
Mushie - Lovey Blanket

Mushie - Lovey Blanket

$29.95 NZD $43.95 NZD
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Mushie - Lovey Blanket $29.95 NZD $43.95 NZD
Tradewinds Natural Pink Primrose Pink Golden Fall
Sale
NUK - First Choice Bottle 300ml

NUK - First Choice Bottle 300ml

$17.21 NZD $22.95 NZD
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NUK - First Choice Bottle 300ml $17.21 NZD $22.95 NZD
Sale
Plum - Swaddle Suit 1.0 Tog

Plum - Swaddle Suit 1.0 Tog

$29.90 NZD $49.90 NZD
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Plum - Swaddle Suit 1.0 Tog $29.90 NZD $49.90 NZD
Small / Zebra Grey Small / Giraffe Blue Small / Plum Bunny
Ewan the Dream Sheep - DELUXE

Ewan the Dream Sheep - DELUXE

$79.95 NZD
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Ewan the Dream Sheep - DELUXE $79.95 NZD
Headu - My First Words

Headu - My First Words

$32.95 NZD
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Headu - My First Words $32.95 NZD
Lamaze - My First Rattle

Lamaze - My First Rattle

$23.95 NZD
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Lamaze - My First Rattle $23.95 NZD
NestlingLilacChangeMat
Nestling - Waterproof Quilted Change Mat

Nestling - Waterproof Quilted Change Mat

$29.95 NZD
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Nestling - Waterproof Quilted Change Mat $29.95 NZD
Soft Lilac Sage Pink Hummingbird Denim Dogs on Holiday
Nestling - Waterproof Quilted Play Mat

Nestling - Waterproof Quilted Play Mat

$49.95 NZD
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Nestling - Waterproof Quilted Play Mat $49.95 NZD
Dogs on Holiday Nestling Dinosaurs Pink Hummingbird Sage
NUK - First Choice Plus Night Baby Bottle

NUK - First Choice Plus Night Baby Bottle

from $22.99 NZD
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NUK - First Choice Plus Night Baby Bottle from $22.99 NZD
Yellow Koala / Single Universe / Single Mixed / 3 pack
Veggie Medley 20g
Petite Eats - Veggie Medley Instant Puree Powder 20g

Petite Eats - Veggie Medley Instant Puree Powder 20g

Sold Out
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Petite Eats - Veggie Medley Instant Puree Powder 20g Sold Out
NUK - First Choice Kiddy Cup Night Baby Bottle 300ml

NUK - First Choice Kiddy Cup Night Baby Bottle 300ml

$23.95 NZD
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NUK - First Choice Kiddy Cup Night Baby Bottle 300ml $23.95 NZD
Pink Blue
beet-berry-fusion-20g
Petite Eats - Beet & Berry Instant Puree Powder 20g

Petite Eats - Beet & Berry Instant Puree Powder 20g

$4.50 NZD
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Petite Eats - Beet & Berry Instant Puree Powder 20g $4.50 NZD
garden-greens-20g
Petite Eats - Garden Greens Instant Puree Powder 20g

Petite Eats - Garden Greens Instant Puree Powder 20g

$4.50 NZD
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Petite Eats - Garden Greens Instant Puree Powder 20g $4.50 NZD
mango-tango-100g
Petite Eats - Mango Tango Instant Puree Powder 100g

Petite Eats - Mango Tango Instant Puree Powder 100g

$19.95 NZD
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Petite Eats - Mango Tango Instant Puree Powder 100g $19.95 NZD
veggie-medley-100g
Petite Eats - Veggie Medley Instant Puree Powder 100g

Petite Eats - Veggie Medley Instant Puree Powder 100g

$19.95 NZD
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Petite Eats - Veggie Medley Instant Puree Powder 100g $19.95 NZD
Yogasleep- Hushh 2

Yogasleep- Hushh 2

$79.95 NZD
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Yogasleep- Hushh 2 $79.95 NZD
Absolute Essential - Baby & Child Ear Oil 25ml

Absolute Essential - Baby & Child Ear Oil 25ml

$32.95 NZD
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Absolute Essential - Baby & Child Ear Oil 25ml $32.95 NZD
nourish-150ml-body-and-bath-oil
B.Box Body - Nourish Body and Bath Oil | 150ml

B.Box Body - Nourish Body and Bath Oil | 150ml

$22.95 NZD
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B.Box Body - Nourish Body and Bath Oil | 150ml $22.95 NZD
Sale
Boon - Suction Base Catch Bowl

Boon - Suction Base Catch Bowl

$12.95 NZD $24.95 NZD
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Boon - Suction Base Catch Bowl $12.95 NZD $24.95 NZD
DeepPink Teal
Sale
Boon - Suction Base Catch Plate

Boon - Suction Base Catch Plate

$14.95 NZD $24.95 NZD
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Boon - Suction Base Catch Plate $14.95 NZD $24.95 NZD
DeepPink Teal
Sale
Bumkins - Silicone Teething Rings

Bumkins - Silicone Teething Rings

$14.95 NZD $24.95 NZD
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Bumkins - Silicone Teething Rings $14.95 NZD $24.95 NZD
Spring Blue Summer Pink
Lamaze - Clutch Cube

Lamaze - Clutch Cube

$35.95 NZD
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Lamaze - Clutch Cube $35.95 NZD
Lamaze - Friends Book

Lamaze - Friends Book

$35.00 NZD
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Lamaze - Friends Book $35.00 NZD
Sale
Mushie - Silicone Rainbow Teether

Mushie - Silicone Rainbow Teether

$16.95 NZD $29.95 NZD
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Mushie - Silicone Rainbow Teether $16.95 NZD $29.95 NZD
Pink Cambridge Blue Shifting Sand
NUK - Space Silicone Soother

NUK - Space Silicone Soother

$15.95 NZD
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NUK - Space Silicone Soother $15.95 NZD
beet-berry-fusion-100g
Petite Eats - Beet & Berry Instant Puree Powder 100g

Petite Eats - Beet & Berry Instant Puree Powder 100g

$19.95 NZD
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Petite Eats - Beet & Berry Instant Puree Powder 100g $19.95 NZD
Petite Eats - Mango Tango Instant Puree Powder 20g

Petite Eats - Mango Tango Instant Puree Powder 20g

$4.50 NZD
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Petite Eats - Mango Tango Instant Puree Powder 20g $4.50 NZD
Lamington- Crew Merino Socks

Lamington- Crew Merino Socks

from $18.95 NZD
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Lamington- Crew Merino Socks from $18.95 NZD
Beau / 0-3 Months Baby Berry / 0-3 Months Plum / 0-3 Months Petal / 0-3 Months Wanaka / 0-3 Months Coal / 0-3 Months Candy / 0-3 Months Ted / 0-3 Months Baby Fox / 0-3 Months Posy / 0-3 Months Brighton / 0-3 Months Pipppa / 0-3 Months Quinn / 0-3 Months Kaa / 0-3 Months Kettle / 2-4 Years Lyla / 1-2 Years Dahlia / 1-2 Years Cactus / 0-3 Months Pearl / 3-9 Months
B.Box - Baby Bath Brush

B.Box - Baby Bath Brush

$19.95 NZD
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B.Box - Baby Bath Brush $19.95 NZD
B.Box Body - Hydrate Body Lotion | 350ml

B.Box Body - Hydrate Body Lotion | 350ml

$22.95 NZD
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B.Box Body - Hydrate Body Lotion | 350ml $22.95 NZD
Baby First - Cot Flannelette Sheet Set

Baby First - Cot Flannelette Sheet Set

$42.00 NZD
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Baby First - Cot Flannelette Sheet Set $42.00 NZD
Hackerlily_dad
Hackerlily - Hip-Surfer Baby Carrier & Bum Bag

Hackerlily - Hip-Surfer Baby Carrier & Bum Bag

$229.00 NZD
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Hackerlily - Hip-Surfer Baby Carrier & Bum Bag $229.00 NZD
Black Fossil
Sale
Jellystone - Koala Teether

Jellystone - Koala Teether

$12.95 NZD $17.95 NZD
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Jellystone - Koala Teether $12.95 NZD $17.95 NZD
Blush Soft Grey Deep Grey
Lamaze - Feelings Book

Lamaze - Feelings Book

$37.95 NZD
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Lamaze - Feelings Book $37.95 NZD
Sale
Lamaze - Sammy the Starfish Blankie

Lamaze - Sammy the Starfish Blankie

$16.95 NZD $23.95 NZD
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Lamaze - Sammy the Starfish Blankie $16.95 NZD $23.95 NZD
Lamaze - Shapes Book

Lamaze - Shapes Book

$39.95 NZD
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Lamaze - Shapes Book $39.95 NZD
Little Unicorn - Stretch Knit Fitted Cot Sheet

Little Unicorn - Stretch Knit Fitted Cot Sheet

$54.95 NZD
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Little Unicorn - Stretch Knit Fitted Cot Sheet $54.95 NZD
Pressed Petals Tan Gingham Little Unicorn Rainbow Watercolour Rose Dino Friends Frost Green