Heavily Discounted - slight sun damage may be present on some blocks It's the baby sensory toy that stimulates their colour recognition: introducing the Jellystone Designs Colour Wheel Puzzle!  Fun and safely chewable, this toy helps to develop problem solving...

Beautiful on trend colours. Please note manufacturers BF date is 2022 however these are cotton masks and have been stored in a dry warehouse with protective packaging.  100% cotton Inner 150gsm 100% Polyester outer 300 gsm Adjustable Ear Loops Comfortable...

NUK Mini Magic Cup – drinking like the big kids, made easy for the little ones The NUK Mini Magic Cup lets even the youngest kids drink like the big kids. The 360° drinking rim encourages your child to practice...

Beautiful on trend colours. Please note manufacturers BF date is 2022 however these are cotton masks and have been stored in a dry warehouse with protective packaging.  100% cotton Inner 150gsm 100% Polyester outer 300 gsm Adjustable Ear Loops Comfortable...

Honeysticks Jumbo Paint Brush set comes with 3 Jumbo Paintbrushes with long thick natural wooden handles that are easy for little hands to hold and use. Jumbo sized for small hands Recyclable product and packaging Natural wood Non Toxic Animal friendly...

Say no to single-use and fuel their imagination and adventures. Perfect for tiny adventurers hands. Bamboo based cup with a silicone lid and complete in a cute gift box. Straws sold separately. Eco-friendly alternative to single-use cups Spill free with our...

Our Vanilla Lactation Drink is a silky smooth powder for breastfeeding and pumping mothers to indulge in. Containing:  NO added caffeine. Our products are designed to be added to your morning coffee or drink of choice. Effective galactagogue ingredients such as Oats and...

Charlie Banana rash shirts are beautifully made from quick drying SPF 50+ fabric – perfect for protecting your little one from the harsh New Zealand sun. Available in four sizes to fit your growing child – 6-12 months, 12-18 months, 18-24 month and...

The Marky Wristband Kit is a simple yet invaluable safety tool for families on the go. Designed with adventurous little explorers in mind, these writable children’s wristbands help ensure your child can quickly be reunited with you should they wander...

100% Recycled Handle,  Extra soft Bristles - Suitable for Kids First tooth Designed for small hands and little mouths, Grin's funky GRRR-IN! Kid’s Recycled Toothbrushes are perfect for getting your little one into a healthy brushing routine. The kid’s brushes are...

This cot flannelette sheet set contains one flat sheet and one fitted sheet. This cot sheet set is made from high quality, non allergic, 100% natural cotton, and will fit most cot sizes. Flannelette (brushed cotton) is designed to keep...

Calms the nervous system, supports physical relaxation, reduces mild anxiety, and aids restful sleep.  Whether you have difficulty falling asleep or wake during the night, this formula can help to support you back to better sleeps. Sleep is golden, and...

These are perfect for that tricky transition between nappies and undies. These cotton/polyester training pants have a foam lining for protection and are available in 3 sizes. The natural way of working with your little one to potty train –...

This self-walking bubble machine will move and spin throughout the sidewalk, porch or driveway. Listen to the sound of the T-rex roar, and watch as it's eyes light up. Kids will love the light and sound action of this adorable...

Make their first splash safe and comfortable with the Crywolf Splash Cap. Designed for little water explorers, this lightweight, breathable swim hat offers UPF 50+ protection for delicate skin on sunny pool days or beach outings. The soft, flexible brim...

Assemble the animals and learn your first words! Put the self-correcting puzzle of the animals together, and learn how to read and write your first words. In addition, you can animate the animal shapes by adding adhesive eyes. MAIN INTELLIGENCE...

Unleash a tidal wave of bubbly fun with the Maxx Bubbles Shark Bubbler! At first glance, it looks like just a cute, friendly sea creature with a big grin, but this playful shark has a surprise in store. Just squeeze...

FevaEase is an effective formula that supports the body's response to changes in temperature and associated discomfort.  The herbs in this formula are chosen for their ability to balance the change in temperature and calm an overactive or inflammatory reaction...

This bassinet flannelette sheet set contains one flat sheet and one fitted sheet. It is available in 2 sizes: regular and large bassinet.  These sheets are made from high quality, non allergic, 100% natural cotton, and will fit most large...

The Q Life natural, unique version of NZ “Rescue Remedy” for kids and adults to settle nerves, aid stress relief and cultivate calm. Provides nutrient support for convalescence from exhaustion, stress post-illness, childbirth and sports recovery. A beautiful blend of...

Bring colour mixing to the tub! Honeysticks Bubble Bath Colour Mixing 3pk 220ml transforms bath time into a playful, hands-on experiment in colour and creativity. With three mixable colours and a plant-based formula, kids can create six vibrant shades – all...

Jersey Cotton Pillow Cases for Junior Pillow - Twin Pack Beautifully designed 100% jersey cotton pillow case made to perfectly fit your ClevaMama Junior Pillow. Combines comfort and support for your child to ensure a peaceful and restful night's sleep....

A natural and deeply relaxing blend to support restorative and restful sleep. Ways to use: InsomniaAdd 10 drops to a diffuser for 10 minutes, replenish as required.Apply 1-2 drops to wrists and back of neck.Add 10 drops and mix into...

Scientifically designed for growing toddlers — comfort meets proper support. Give your growing little one the perfect next step after baby pillows. The ClevaFoam® Toddler Pillow supports head and neck alignment during sleep while helping to protect the round shape of your toddler’s...

The Marky Iron-On Labels are the perfect addition for anyone who wants to label clothing without stamping directly onto fabric. The labels are skin-friendly, comfortable to wear, machine washable and even suitable for tumble drying.  Perfectly matched to Marky and...

The Shusher Firefly portable companion is made to illuminate nights with calm and comfort. This sunset nightlight combines the classic Baby Shusher "shush" with a dimmable glow, perfect for winding down or settling back to sleep. Choose from three timer...

Pain Ease drops utilise herbal extracts traditionally used to ease tension and discomfort, support the body’s natural capacity to overcome pain, calm the mind and enhance stamina.  Employs herbs traditionally used to reduce pain and discomfort of all kinds Improves...

Have you lost your Lulla Doll soundbox or maybe it went through the wash? This Lulla Doll soundbox is for our 12-hour doll only.  It will not fit inside the original 8-hour doll. Don't forget!  Lulla has a 12-month warranty...

ClevaFoam® Toddler pillow case fits pillows for cot bed perfectly  Beautifully designed 100% cotton toddler pillow case made to perfectly fit your ClevaFoam® Toddler Pillow, combining comfort and support for your baby to ensure a peaceful and restful night's sleep. Ultra-soft, fresh...

BUBBLE BUBBLE, FUN ON THE DOUBLE! Boon helps kids whip up the perfect bubble bath with BLOBBLES Bubble Wands. These wands let your little water wizard create loads of fantastic bubbles by blowing or stirring up suds in the tub....

Waterproof and windproof fabric-mask Anti Pollution dust and cough catcher for Adults.  Please note this is a single layer mask which is very lightweight. If you are after a more heavier facemask with additional layers then please look at our Lasheen...

A baby’s nails grow quickly and can be incredibly sharp. Keeping them trimmed and smooth is essential to prevent any accidental nicks or scratches. The Thumble Baby Nail Care system is the perfect solution for gently filing your baby’s nails...

Your nips called. They need their Bedside Wingwoman, stat!  Through those middle-of-the-night feeds, cluster-feeding marathons, or early-morning let-downs, she’s on standby to soothe, support, and make things that bit more comfortable. Packed with natural botanicals, she’s the simple, soothing balm...

Step up in style with our elegant Step Stool. It's non-slip safety features and lightweight design makes it ideal for matching with your chic potty training set, ensure elegance in every room. Non-slip safety features: Our Step Stool is designed...

Get ready for a natural birth and the support that you need to promote birth to go as naturally as possible with our homoeopathic Birth Mix. This homoeopathic formula is specially designed to help and prepare your body and emotions...

For babies under 6 months, the combination of a Safe T Sleep Sleepwrap and a little HEADwedge helps prevent your baby developing a flat or deformed head. It’s the best you can get for baby’s safe sleeping plus and ensuring...

Help your little one feel like a big kid! We love that this can be folded up and neatly stored away.  The Stëp assists small children in reaching areas that are still a little too high. Whether used during potty...

Your next summer essential for the beach! The Sassy Pants Rash Vest (the nappy is not included in this purchase) is long sleeve and will help protect your child from the sun while at the beach or playing in the pool...

The towel that makes bath time easy! Say goodbye to the struggle of getting your little one out of the bath then into the post-bath chasing and tantrums. You little one will start getting excited for 'their' Toddy Towel. It's...

Send your little one off on all kinds of adventures with their Tiny Backpack About Friends! Not only are these Tiny backpacks absolutely adorable, they are designed with functionality and practicality in mind. Small but mighty, they have a generous...

When labour becomes very intense Absolute Essential can help keep the event as natural as possible with this very careful blend designed for absorption in the lower back area. A compress with 5 drops of Labour Support can be applied...

Grin make it easy to take great care of your little one’s teeth and gums whilst caring for the environment with their new Grin Natural 100% Recycled Dental Flossers!! Dentists recommend that you start flossing your little Grinner's teeth as...

Make toilet training more comfortable and secure with our Child Toilet Seat, designed to give little ones the confidence they need during every bathroom visit. Easy-grip handles on each side provide extra stability, helping children feel safe and supported as...

The perfect next-step pillow for growing kids. Give your child the comfort and support they need as they transition from toddlerhood to the big-kid years. The ClevaMama® Junior Pillow is specially designed for children aged 3 years+, providing gentle support for the...

Welcome to the club. Snacks always included, nom nom. The "Snack Club" and "Nom Nom" Cap brings a fun, playful feel. The acid wash finish adds a subtle vintage touch, while the soft cotton keeps little ones comfortable all day, from playground...

A versatile design that's great for swaddling, nursing, cuddling, and more. Featuring hand-painted prints, this versatile swaddle is an everyday essential. Crafted in lightweight and breathable cotton muslin, ideal for swaddling, nursing, cuddling and more. 100% cotton muslin Read full...

Elevate toilet training with elegance. Our toilet trainer seat is secure, comfortable, and fits most toilets, blending style with practicality. Ergonomic design for comfort:Designed with your child's comfort in mind, our Trainer Seat features an ergonomic design that makes their...

A natural and highly potent blend to keep biting insects at bay while soothing itchy bites. MosquitosAdd 10 drops to a diffuser.Add 5-10 drops to body lotion and apply to exposed skin. Reapply hourly.SandfliesAdd 5-10 drops to your sunscreen /...