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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

Under 3

This a great collection of everything your under 3 year old would need!
Honeysticks_Finger_Paint
Honeysticks - Finger Paint

Honeysticks - Finger Paint

$29.95 NZD
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Honeysticks - Finger Paint $29.95 NZD
Sale
BBcino - BBcino Cup 120ml

BBcino - BBcino Cup 120ml

$17.99 NZD $24.95 NZD
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BBcino - BBcino Cup 120ml $17.99 NZD $24.95 NZD
Sale
Bedhead Swim Legionnaire Beach Hat | Clearance Styles

Bedhead Swim Legionnaire Beach Hat | Clearance Styles

$24.99 NZD $36.95 NZD
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Bedhead Swim Legionnaire Beach Hat | Clearance Styles $24.99 NZD $36.95 NZD
Mermaid / 0-3 Months (37cm) Turtle / 0-3 Months (37cm)
Funny Mat - Reusable Colouring Mat

Funny Mat - Reusable Colouring Mat

$10.50 NZD
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Funny Mat - Reusable Colouring Mat $10.50 NZD
Nestling - UPF50+ Swim Zip Rash Vest

Nestling - UPF50+ Swim Zip Rash Vest

$29.95 NZD
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Nestling - UPF50+ Swim Zip Rash Vest $29.95 NZD
Neon Pink / 1-2 Years Neon Orange / 1-2 Years Pop Daisy / 1-2 Years Diamonds / 1-2 Years
Chai Baby Blue Bunny Backpack for kids with a carrier on the front to hold a child's favourite toy.
Chai Baby Backpack with Front Harness

Chai Baby Backpack with Front Harness

$61.99 NZD
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Chai Baby Backpack with Front Harness $61.99 NZD
Blue Bunny Backpack Beige Dino
ErgoPouch - 2-in-1 Waterproof Fitted Cot Sheet

ErgoPouch - 2-in-1 Waterproof Fitted Cot Sheet

$84.95 NZD
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ErgoPouch - 2-in-1 Waterproof Fitted Cot Sheet $84.95 NZD
Daisy Sprinkle Caramel Grid
ErgoPouch - 2-in-1 Waterproof Fitted Bassinet Sheet

ErgoPouch - 2-in-1 Waterproof Fitted Bassinet Sheet

$52.95 NZD
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ErgoPouch - 2-in-1 Waterproof Fitted Bassinet Sheet $52.95 NZD
Daisy Sprinkle Caramel Grid Midnight Stripes
Hackerlily Hipsurfer Carrier - Vegan Leather

Hackerlily Hipsurfer Carrier - Vegan Leather

$255.00 NZD
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Hackerlily Hipsurfer Carrier - Vegan Leather $255.00 NZD
Black & Black Hardware Black & Gold Hardware Tan Taupe
Sale
ErgoPouch - Sheeting Sleep Bag 1.0 Tog | Clearance

ErgoPouch - Sheeting Sleep Bag 1.0 Tog | Clearance

$64.99 NZD $86.95 NZD
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ErgoPouch - Sheeting Sleep Bag 1.0 Tog | Clearance $64.99 NZD $86.95 NZD
Berries / 3-12 Months Sage / 8-24 Months
A blue 3-in-1 training cup for kids to drink hot or cold drinks with the straw or as an open cup,
Melii - 3 in 1 Silicone Training Cup

Melii - 3 in 1 Silicone Training Cup

$14.95 NZD
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Melii - 3 in 1 Silicone Training Cup $14.95 NZD
Pink Blue
Pink babies bib with floral and bunny pattern on a white background.
Bibado - NEW DESIGNS Long Sleeve Coverall Bibs

Bibado - NEW DESIGNS Long Sleeve Coverall Bibs

from $29.99 NZD
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Bibado - NEW DESIGNS Long Sleeve Coverall Bibs from $29.99 NZD
Serengeti Spaghetti Dino Roar Botanical Bunnies Chasing Rainbows Peppa Pig George Pig
Sale
Lulla Doll - 12 hours of Heartbeat and Breathing

Lulla Doll - 12 hours of Heartbeat and Breathing

$75.00 NZD $99.95 NZD
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Lulla Doll - 12 hours of Heartbeat and Breathing $75.00 NZD $99.95 NZD
John Deere - Farm to Table Journey Sensory Book

John Deere - Farm to Table Journey Sensory Book

$35.00 NZD
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John Deere - Farm to Table Journey Sensory Book $35.00 NZD
SavviSand - 100g Refill Formula

SavviSand - 100g Refill Formula

$16.99 NZD
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SavviSand - 100g Refill Formula $16.99 NZD
Pink reusable shopping bag with yellow floral pattern on a white background
Nestling - XL Double Pocket Wet Bag

Nestling - XL Double Pocket Wet Bag

$29.95 NZD
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Nestling - XL Double Pocket Wet Bag $29.95 NZD
Pink Ditsy Moss Check Bubblegum Daisy Road Works
Colorful diamond patterned bag on a white background
Nestling - Double Pocket Wet Bag

Nestling - Double Pocket Wet Bag

$17.95 NZD
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Nestling - Double Pocket Wet Bag $17.95 NZD
Bows Neon Diamonds Garden Road Works Safari Sage Rabbit
Pink diaper with yellow floral patterns on a white background
Nestling - Swim Nappy

Nestling - Swim Nappy

$22.95 NZD
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Nestling - Swim Nappy $22.95 NZD
Aqua / 3-12 Months Bubblegum / 3-12 Months Garden / 3-12 Months Moss Check / 3-12 Months Bubblegum Daisy / 3-12 Months Mini Diamonds / 3-12 Months Sunshine Yellow / 3-12 Months
NUK Star Silicone Soother Twin Pack - Blue | Pink

NUK Star Silicone Soother Twin Pack - Blue | Pink

$17.50 NZD
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NUK Star Silicone Soother Twin Pack - Blue | Pink $17.50 NZD
Pink / 0-2 Months Blue / 0-2 Months
Fluffy grey plush bunny with a heart on a white background, branded as Lulla Bunny.
Lulla - NEW Bunny, Bear and Doll Baby and Child Sleep Companion

Lulla - NEW Bunny, Bear and Doll Baby and Child Sleep Companion

$119.95 NZD
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Lulla - NEW Bunny, Bear and Doll Baby and Child Sleep Companion $119.95 NZD
Pink splat mat with white corner on a white background
All 4 Ella - Recycled Messy Mat

All 4 Ella - Recycled Messy Mat

$25.99 NZD
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All 4 Ella - Recycled Messy Mat $25.99 NZD
Pink Blue
B.Box - 2 in 1 Suction Plate

B.Box - 2 in 1 Suction Plate

$17.99 NZD
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B.Box - 2 in 1 Suction Plate $17.99 NZD
Sale
Pair of rust sandals with woven design on a white background
Classical Child - Jelly Sandals

Classical Child - Jelly Sandals

$29.99 NZD $39.99 NZD
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Classical Child - Jelly Sandals $29.99 NZD $39.99 NZD
Linen / 20 Rose / 20 Rust / 20 Navy / 20
Cleva Mama - ClevaBath® The Baby Sink Bath
Cleva Mama - ClevaBath® The Baby Sink Bath

Cleva Mama - ClevaBath® The Baby Sink Bath

$129.99 NZD
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Cleva Mama - ClevaBath® The Baby Sink Bath $129.99 NZD
Pink and purple lunch box with a handle on a white background
Melii - Mini Bento Lunchbox

Melii - Mini Bento Lunchbox

$19.95 NZD
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Melii - Mini Bento Lunchbox $19.95 NZD
Pink Light Blue
Boba Buddy

Boba Buddy

$129.00 NZD
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Boba Buddy $129.00 NZD
Boba Oat Houndstooth Black Grey
Green socks with white patterns on a white background
Mosey - Crew Wool Baby Socks

Mosey - Crew Wool Baby Socks

$16.99 NZD
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Mosey - Crew Wool Baby Socks $16.99 NZD
Rook / 0-6 Months Night / 0-6 Months Plum / 0-6 Months Pixel / 0-6 Months
Gray and black tissue box with open lid on a white background
LUMA - Easy Wipe Box

LUMA - Easy Wipe Box

$39.95 NZD
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LUMA - Easy Wipe Box $39.95 NZD
Iron Blue Blossom Pink Desert Taupe Snow White
Pink Zazu 2-in-1 earmuffs with packaging and carrying bag on a white background
Zazu - 2 in 1 Hearing Protection

Zazu - 2 in 1 Hearing Protection

$59.99 NZD
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Zazu - 2 in 1 Hearing Protection $59.99 NZD
Rose Sage
Help your baby to fall asleep with one of the 14 different pre-programmed melodies, like shushing, heartbeat sound or white noise.
Zazu - Suzy Deluxe Rechargeable Sound Machine

Zazu - Suzy Deluxe Rechargeable Sound Machine

$56.95 NZD
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Zazu - Suzy Deluxe Rechargeable Sound Machine $56.95 NZD
EZI SUN ROLLER is a sunshade that is placed on your car window. Protect your child from heat and sun.
Ezimoov - Car Window Shade | 2 Pack

Ezimoov - Car Window Shade | 2 Pack

$39.95 NZD
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Ezimoov - Car Window Shade | 2 Pack $39.95 NZD