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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

Under 3

This a great collection of everything your under 3 year old would need!
Sale
Bibado - Double Dribble The Ultimate Neckerchief Bib

Bibado - Double Dribble The Ultimate Neckerchief Bib

$10.00 NZD $19.95 NZD
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Bibado - Double Dribble The Ultimate Neckerchief Bib $10.00 NZD $19.95 NZD
Frigg - Daisy Silicone Pacifier Twin Pack

Frigg - Daisy Silicone Pacifier Twin Pack

$22.95 NZD
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Frigg - Daisy Silicone Pacifier Twin Pack $22.95 NZD
Soft Lilac / SIZE 1 (0-6 MONTHS) Soft Lilac/Daffodil / SIZE 1 (0-6 MONTHS) Pink Cream/Cream / SIZE 1 (0-6 MONTHS) Cream/Lupine / SIZE 1 (0-6 MONTHS) Sage / SIZE 1 (0-6 MONTHS) Blush / SIZE 1 (0-6 MONTHS) Powder Blue / SIZE 1 (0-6 MONTHS) Lilypad / SIZE 1 (0-6 MONTHS) Baby Pink / SIZE 1 (0-6 MONTHS) Powder Blush / SIZE 1 (0-6 MONTHS) French Grey / SIZE 1 (0-6 MONTHS)
Sale
Jellystone - Sensory Ball

Jellystone - Sensory Ball

$19.46 NZD $25.95 NZD
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Jellystone - Sensory Ball $19.46 NZD $25.95 NZD
Sale
Petite Eats - Suction Lion Plate

Petite Eats - Suction Lion Plate

$15.00 NZD $24.95 NZD
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Petite Eats - Suction Lion Plate $15.00 NZD $24.95 NZD
Pewter Sage Mustard
mushroom-teether-chimney-red
Mombella - Soothing Mushroom Teether

Mombella - Soothing Mushroom Teether

$9.99 NZD
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Mombella - Soothing Mushroom Teether $9.99 NZD
Iron Green Red Pink Blue Green Orange Yellow
Lamaze - Gardenbug Foot Finder & Wrist Rattle Set

Lamaze - Gardenbug Foot Finder & Wrist Rattle Set

$49.95 NZD
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Lamaze - Gardenbug Foot Finder & Wrist Rattle Set $49.95 NZD
Sale
Little Unicorn - Outdoor Picnic Blanket

Little Unicorn - Outdoor Picnic Blanket

from $95.96 NZD $119.95 NZD
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Little Unicorn - Outdoor Picnic Blanket from $95.96 NZD $119.95 NZD
5' x 7' (1.52m x 2.13m) / Navy Plaid 5' x 7' (1.52m x 2.13m) / Tropical Leaf 5' x 7' (1.52m x 2.13m) / Sun Baked 5' x 7' (1.52m x 2.13m) / Primrose Patch
Sale
Skip Hop - Lunchie Lunch Boxes

Skip Hop - Lunchie Lunch Boxes

$19.99 NZD $29.99 NZD
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Skip Hop - Lunchie Lunch Boxes $19.99 NZD $29.99 NZD
Mushie - Finger Brush

Mushie - Finger Brush

$19.99 NZD
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Mushie - Finger Brush $19.99 NZD
Clay Cambridge Blue Blush Powder Blue/Pale Daffodil Tradewinds Soft Lilac/Ivory
Sale
Mushie - Soft Silicone Bib

Mushie - Soft Silicone Bib

$19.90 NZD $33.90 NZD
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Mushie - Soft Silicone Bib $19.90 NZD $33.90 NZD
Tradewinds Cambridge Blue Blush Bib Shifting Sand Rainbows Planets Cars Numbers Black
Haakaa - Silicone Finger Toothbrush 2pcs

Haakaa - Silicone Finger Toothbrush 2pcs

$13.50 NZD
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Haakaa - Silicone Finger Toothbrush 2pcs $13.50 NZD
Sale
Petite Eats - Silicone Baby Spoon Set CLEARANCE

Petite Eats - Silicone Baby Spoon Set CLEARANCE

$10.00 NZD $15.99 NZD
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Petite Eats - Silicone Baby Spoon Set CLEARANCE $10.00 NZD $15.99 NZD
Pewter Dusky Rose Mustard Sand Dusty Lilac Sky Blue Sage
Sale
Bedhead - Reversible Winter Bonnet

Bedhead - Reversible Winter Bonnet

$21.95 NZD $41.95 NZD
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Bedhead - Reversible Winter Bonnet $21.95 NZD $41.95 NZD
Thomas / 0-3 Months (38-42cm) Melody / 0-3 Months (38-42cm) Ralph / 0-3 Months (38-42cm) Gloria / 0-3 Months (38-42cm)
Bumbo 3-in-1 Multi Seat

Bumbo 3-in-1 Multi Seat

$139.99 NZD
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Bumbo 3-in-1 Multi Seat $139.99 NZD
Powder Blue Hemlock Green Slate Grey Cradle Pink Mimosa Cool Grey
Sale
Petite Eats - Silicone Plate with Lid

Petite Eats - Silicone Plate with Lid

$20.00 NZD $29.99 NZD
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Petite Eats - Silicone Plate with Lid $20.00 NZD $29.99 NZD
Pewter Sand Dusty Lilac Sage Dusky Rose Mustard
Quut - Ringo Pentanque

Quut - Ringo Pentanque

$17.95 NZD
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Quut - Ringo Pentanque $17.95 NZD
Sale
NUK - First Choice Bottle 300ml

NUK - First Choice Bottle 300ml

$17.21 NZD $22.95 NZD
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NUK - First Choice Bottle 300ml $17.21 NZD $22.95 NZD
Sale
Constructive Eating - Constructive Baby Set

Constructive Eating - Constructive Baby Set

$34.95 NZD $54.95 NZD
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Constructive Eating - Constructive Baby Set $34.95 NZD $54.95 NZD
Teal Yellow
Sale
Matchstick Monkey - Teether and Gel Applicator

Matchstick Monkey - Teether and Gel Applicator

$10.00 NZD $25.95 NZD
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Matchstick Monkey - Teether and Gel Applicator $10.00 NZD $25.95 NZD
Baby Blue Pink Emerald Green Grey Blue Orange Sunshine Yellow Rubin Red
Sale
Little Unicorn - Hooded Towel and Wash Cloth Set

Little Unicorn - Hooded Towel and Wash Cloth Set

$30.00 NZD $59.95 NZD
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Little Unicorn - Hooded Towel and Wash Cloth Set $30.00 NZD $59.95 NZD
Tropical Leaf Dino Friends
Bumkins - Waterproof Sleeved Bib

Bumkins - Waterproof Sleeved Bib

$22.95 NZD
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Bumkins - Waterproof Sleeved Bib $22.95 NZD
Wildlife Grounded Jungle Dinosaurs Floral Llamas Rainbow Unicorn Wander Lace
Matchstick Monkey - Flat Face Teether & Soother Clip

Matchstick Monkey - Flat Face Teether & Soother Clip

$19.99 NZD
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Matchstick Monkey - Flat Face Teether & Soother Clip $19.99 NZD
Grey Giraffe Lion yellow
Sale
Jellystone - Koala Teether

Jellystone - Koala Teether

$12.95 NZD $17.95 NZD
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Jellystone - Koala Teether $12.95 NZD $17.95 NZD
Blush Soft Grey Deep Grey
My Carry Potty - Toilet Training Step Stool

My Carry Potty - Toilet Training Step Stool

$34.95 NZD
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My Carry Potty - Toilet Training Step Stool $34.95 NZD
mini-lunchbox-blush-crush
B.Box - Mini Lunch Box

B.Box - Mini Lunch Box

$32.95 NZD
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B.Box - Mini Lunch Box $32.95 NZD
Blush Crush Spearmint Chill Out B.Box Midnight Flamingo Fizz Blue Blaze Lilac Pop Emerald Forest Indigo Rose Ocean Breeze Strawberry Shake Blue Slate
step-on-up-toilet-trainer-seat-blue
Moose - Step on Up Toilet Trainer Seat

Moose - Step on Up Toilet Trainer Seat

$39.99 NZD
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Moose - Step on Up Toilet Trainer Seat $39.99 NZD
Grey Red
Sleepytots Ultimate Sleep Aid - On It's Own

Sleepytots Ultimate Sleep Aid - On It's Own

$109.95 NZD
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Sleepytots Ultimate Sleep Aid - On It's Own $109.95 NZD
White Dark Wooden Tint Light Wooden Tint
Sale
Haakaa - Silicone Sip-N-Snack Cup (250ml)

Haakaa - Silicone Sip-N-Snack Cup (250ml)

$19.95 NZD $36.95 NZD
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Haakaa - Silicone Sip-N-Snack Cup (250ml) $19.95 NZD $36.95 NZD
Blush Rust Grey Bluestone
Sale
Petite Eats - Premium Soft Silicone Bibs (Large)

Petite Eats - Premium Soft Silicone Bibs (Large)

$12.00 NZD $18.95 NZD
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Petite Eats - Premium Soft Silicone Bibs (Large) $12.00 NZD $18.95 NZD
Petite Charcoal Petite Mustard Petite Ivory Petite Speckle Chocolate
Petite Eats - Mini Smoothie Cups

Petite Eats - Mini Smoothie Cups

$22.95 NZD
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Petite Eats - Mini Smoothie Cups $22.95 NZD
Sage Dusty Lilac Sand Mustard Dusky Rose Pewter Romee Overcast
Sale
Petite Eats - No Spill Silicone Snack Container

Petite Eats - No Spill Silicone Snack Container

$20.00 NZD $27.95 NZD
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Petite Eats - No Spill Silicone Snack Container $20.00 NZD $27.95 NZD
Peony/Romee Sandstone/Overcast Pewter Dawson/Cloud
Sale
Petite Eats - Silicone Teething Ball

Petite Eats - Silicone Teething Ball

$14.95 NZD $21.95 NZD
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Petite Eats - Silicone Teething Ball $14.95 NZD $21.95 NZD
Dusty Lilac Dusky Rose Mustard Pewter Sage Sand
Petite Eats - Metal Big Kids Cutlery Set

Petite Eats - Metal Big Kids Cutlery Set

$24.95 NZD
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Petite Eats - Metal Big Kids Cutlery Set $24.95 NZD
Pewter Sand Sage Dusty Lilac
Sale
Petite Eats - Mini Cups Set of 2

Petite Eats - Mini Cups Set of 2

$20.00 NZD $29.95 NZD
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Petite Eats - Mini Cups Set of 2 $20.00 NZD $29.95 NZD
Olive Dusty Coral Charcoal
Petite Eats - Premium Soft Silicone Bibs (Medium)

Petite Eats - Premium Soft Silicone Bibs (Medium)

$18.95 NZD
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Petite Eats - Premium Soft Silicone Bibs (Medium) $18.95 NZD
Pewter Sand Dusty Lilac Sage Mustard Dusky Rose
snackbox-chill-out
B.Box - Snack Box

B.Box - Snack Box

$22.95 NZD
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B.Box - Snack Box $22.95 NZD
Chill Out B.Box Midnight Spearmint Blush Crush Flamingo Fizz Blue Blaze Lilac Pop Emerald Forest Strawberry Shake Ocean Breeze Indigo Rose Blue Slate
Mushie - Ball Teether

Mushie - Ball Teether

$27.99 NZD
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Mushie - Ball Teether $27.99 NZD
Dove Grey Dried Thyme Tradewinds Woodchuck Shifting Sand
Sale
Mushie - Cloud Teether

Mushie - Cloud Teether

$12.95 NZD $21.95 NZD
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Mushie - Cloud Teether $12.95 NZD $21.95 NZD
Cloud Blue Sand
Sale
Mushie - Face Teether

Mushie - Face Teether

$12.95 NZD $19.95 NZD
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Mushie - Face Teether $12.95 NZD $19.95 NZD
Pistachio Banana Cream Blueberry Pink
Sale
Doddl - Toddler Spoon and Fork Cutlery Set

Doddl - Toddler Spoon and Fork Cutlery Set

from $14.95 NZD $29.95 NZD
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Doddl - Toddler Spoon and Fork Cutlery Set from $14.95 NZD $29.95 NZD
Green Blue Magenta Indigo Aqua
Sale
Doddl - Baby Cutlery Set & Case

Doddl - Baby Cutlery Set & Case

$20.00 NZD $29.95 NZD
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Doddl - Baby Cutlery Set & Case $20.00 NZD $29.95 NZD
Sale
Little Unicorn - Cotton Muslin Sleep Romper

Little Unicorn - Cotton Muslin Sleep Romper

$46.19 NZD $65.99 NZD
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Little Unicorn - Cotton Muslin Sleep Romper $46.19 NZD $65.99 NZD
Little Roses / 12-18 Months Tropical Leaf / 12-18 Months
Sale
Love To Dream - Arm Warmers

Love To Dream - Arm Warmers

$29.95 NZD $49.95 NZD
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Love To Dream - Arm Warmers $29.95 NZD $49.95 NZD
Sale
Gummee - Molar Mallet

Gummee - Molar Mallet

$10.00 NZD $22.95 NZD
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Gummee - Molar Mallet $10.00 NZD $22.95 NZD
Sale
Lulla Doll Bundle - Baby and Child Sleep Companion

Lulla Doll Bundle - Baby and Child Sleep Companion

$99.95 NZD $139.90 NZD
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Lulla Doll Bundle - Baby and Child Sleep Companion $99.95 NZD $139.90 NZD
Sleepytot - AuCuTee White and Pink Noise Therapy Machine

Sleepytot - AuCuTee White and Pink Noise Therapy Machine

$79.95 NZD
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Sleepytot - AuCuTee White and Pink Noise Therapy Machine $79.95 NZD
Sale
Charlie Banana - Long Sleeve Rash Shirts

Charlie Banana - Long Sleeve Rash Shirts

$18.99 NZD $37.99 NZD
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Charlie Banana - Long Sleeve Rash Shirts $18.99 NZD $37.99 NZD
Pink / 6-12 months Black / 12-18 months White / 18-24 months
Bumkins - Small Snack Bags 2 Packs

Bumkins - Small Snack Bags 2 Packs

$14.95 NZD
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Bumkins - Small Snack Bags 2 Packs $14.95 NZD