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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

Baby 6-12 Months

Banz Carewear - Beachcomber Polarised Sunglasses

Banz Carewear - Beachcomber Polarised Sunglasses

$39.95 NZD
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Banz Carewear - Beachcomber Polarised Sunglasses $39.95 NZD
Mod Butterfly / Under 2 Years Cherry Floral / Under 2 Years Starry Night / Under 2 Years Bicycle Ride / 2-5 Years Confetti Green / Under 2 Years Vespa Tour / Under 2 Years
lavender-sweet-essential-oil
Absolute Essential - Lavender Sweet 10ml Essential Oil

Absolute Essential - Lavender Sweet 10ml Essential Oil

$21.95 NZD
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Absolute Essential - Lavender Sweet 10ml Essential Oil $21.95 NZD
Sale
Frigg - Latex Pacifier Twin Pack | Fairytale Collection

Frigg - Latex Pacifier Twin Pack | Fairytale Collection

$18.95 NZD $22.95 NZD
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Frigg - Latex Pacifier Twin Pack | Fairytale Collection $18.95 NZD $22.95 NZD
Thumbelina / Size 1 (0-6 months) Clumsy Hans / Size 1 (0-6 months) The Emperor's New Clothes / Size 1 (0-6 months) Ol Lukoie / Size 1 (0-6 months) Little Mermaid/Thumbelina / Size 1 (0-6 months) Ugly Duckling/Little Match Girl / Size 2 (6-18 months) Ugly Duckling/Ol Lukoie / Size 2 (6-18 months) Clumsy Hans/Emperor's New Clothes / Size 1 (0-6 months)
NUK - First Choice Learner Bottle Night Glow 150ml

NUK - First Choice Learner Bottle Night Glow 150ml

Sold Out
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NUK - First Choice Learner Bottle Night Glow 150ml Sold Out
Love To Dream - Swaddle Up Transitional Extra Warm 3.5 Tog

Love To Dream - Swaddle Up Transitional Extra Warm 3.5 Tog

$99.95 NZD
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Love To Dream - Swaddle Up Transitional Extra Warm 3.5 Tog $99.95 NZD
Grey / Large White / Large
MooGoo - Natural Cream Conditioner 500mls

MooGoo - Natural Cream Conditioner 500mls

$20.95 NZD
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MooGoo - Natural Cream Conditioner 500mls $20.95 NZD
Sale
Bedhead Heritage Teddy Baby & Toddler Reversible Flap Hat

Bedhead Heritage Teddy Baby & Toddler Reversible Flap Hat

$25.00 NZD $41.95 NZD
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Bedhead Heritage Teddy Baby & Toddler Reversible Flap Hat $25.00 NZD $41.95 NZD
Steele / 0-3 Months (38-42cm) Rosa / 0-3 Months (38-42cm) Maize / 0-3 Months (38-42cm)
Boon - Ripple Bathtub Mat

Boon - Ripple Bathtub Mat

$55.00 NZD
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Boon - Ripple Bathtub Mat $55.00 NZD
Blue Grey
NUK - Cool All-Around Turtle Teether

NUK - Cool All-Around Turtle Teether

Sold Out
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NUK - Cool All-Around Turtle Teether Sold Out
Green Pink
Shop Snooze "Smart" WiFi Sound & Light White Noise Machine

Shop Snooze "Smart" WiFi Sound & Light White Noise Machine

$110.00 NZD
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Shop Snooze "Smart" WiFi Sound & Light White Noise Machine $110.00 NZD
Love To Dream - Swaddle Up Transitional Bag 2.5 Tog

Love To Dream - Swaddle Up Transitional Bag 2.5 Tog

$89.95 NZD
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Love To Dream - Swaddle Up Transitional Bag 2.5 Tog $89.95 NZD
Dreamer / Medium White / X-Large
Sale
Woolbabe - Swaddle Blanket

Woolbabe - Swaddle Blanket

$54.95 NZD $69.95 NZD
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Woolbabe - Swaddle Blanket $54.95 NZD $69.95 NZD
Wildflower Rose Manuka Plum Manuka Peach Manuka
Sale
Bedhead - Fleecy Fingerless Kids Mittens

Bedhead - Fleecy Fingerless Kids Mittens

$10.00 NZD $28.95 NZD
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Bedhead - Fleecy Fingerless Kids Mittens $10.00 NZD $28.95 NZD
Grey Marle / M (3-5 years) Baby Pink Marle / M (3-5 years) Dark Denim Marle / M (3-5 years)
Haakaa - Silicone Teething Ball

Haakaa - Silicone Teething Ball

$21.50 NZD
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Haakaa - Silicone Teething Ball $21.50 NZD
Blush Rust Suva Grey
silicone-fresh-food-feeder-lullaby-blue
B.Box - Silicone Fresh Food Feeder

B.Box - Silicone Fresh Food Feeder

$16.99 NZD
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B.Box - Silicone Fresh Food Feeder $16.99 NZD
Peony Lullaby Blue Blush Sage Strawberry Shake
Sale
Jellystone - Sensory Ball

Jellystone - Sensory Ball

$15.00 NZD $25.95 NZD
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Jellystone - Sensory Ball $15.00 NZD $25.95 NZD
MooGoo - Natural Milk Wash

MooGoo - Natural Milk Wash

from $22.95 NZD
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MooGoo - Natural Milk Wash from $22.95 NZD
360-cup-emerald-forest
B.Box - 360 Cup

B.Box - 360 Cup

$24.95 NZD
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B.Box - 360 Cup $24.95 NZD
Strawberry Shake Ocean Breeze Lilac Pop Emerald Forest
Bumkins - Silicone Dipping Spoons 3 Pack

Bumkins - Silicone Dipping Spoons 3 Pack

$24.95 NZD
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Bumkins - Silicone Dipping Spoons 3 Pack $24.95 NZD
Tutti Frutti Rocky Road Taffy Grey Lollipop Pink Gumdrop Blue
Frigg - Latex Rope Pacifier Twin Pack | Glow in The Dark

Frigg - Latex Rope Pacifier Twin Pack | Glow in The Dark

$23.50 NZD
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Frigg - Latex Rope Pacifier Twin Pack | Glow in The Dark $23.50 NZD
Blush Night / Size 1 (0-6 Months) Sage Night / Size 1 (0-6 Months) Cream Night / Size 1 (0-6 Months) Stone Blue Night / Size 1 (0-6 Months)
Sale
Bibado - Dawn The Dinosaur Teether - Buy 1 Get 1 HALF PRICE

Bibado - Dawn The Dinosaur Teether - Buy 1 Get 1 HALF PRICE

$22.00 NZD $24.95 NZD
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Bibado - Dawn The Dinosaur Teether - Buy 1 Get 1 HALF PRICE $22.00 NZD $24.95 NZD
NUK - First Choice Plus Polypropylene Baby Bottle 150ml

NUK - First Choice Plus Polypropylene Baby Bottle 150ml

Sold Out
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NUK - First Choice Plus Polypropylene Baby Bottle 150ml Sold Out
blue-white-NUK-soothers
NUK - Signature Silicone Night Soother Twin Pack

NUK - Signature Silicone Night Soother Twin Pack

$14.95 NZD
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NUK - Signature Silicone Night Soother Twin Pack $14.95 NZD
Red / 0-6 Months Blue Star / 0-6 Months Purple / 0-6 Months Blue / 0-6 Months
SnoozeShade Original sun and sleep shade with steel grey trim fitted to a pushchair, providing UPF 50+ sun protection and a dark, breathable sleep space for baby.
SnoozeShade - Original Buggy Blackout Shade Cover | Steel Trim

SnoozeShade - Original Buggy Blackout Shade Cover | Steel Trim

$49.95 NZD
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SnoozeShade - Original Buggy Blackout Shade Cover | Steel Trim $49.95 NZD
Yogasleep - Dreamcenter with Night Light

Yogasleep - Dreamcenter with Night Light

$79.95 NZD
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Yogasleep - Dreamcenter with Night Light $79.95 NZD
Sale
Bedhead Heritage - Reversible Sun Bonnet

Bedhead Heritage - Reversible Sun Bonnet

$30.00 NZD $39.95 NZD
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Bedhead Heritage - Reversible Sun Bonnet $30.00 NZD $39.95 NZD
Alice / 3-6 Months (42-46cm) Autumn Peony / 1-3 Years (50-54cm) Charliee / 3-6 Months (42-46cm) Frankie / 0-3 Months (38-42cm) Freya / 1-3 Years (50-54cm) Faith / 3-6 Months (42-46cm) Gwen / 0-3 Months (38-42cm) Pippa / 1-3 Years (50-54cm) Sammy / 0-3 Months (38-42cm)
Bedhead - Core Range - Baby & Toddler Bucket Hat (0-3Y)

Bedhead - Core Range - Baby & Toddler Bucket Hat (0-3Y)

$34.95 NZD
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Bedhead - Core Range - Baby & Toddler Bucket Hat (0-3Y) $34.95 NZD
Denim Ruffle / 0-3 Months (37cm) Chambray / 3-6 Months (42cm) Khaki / 3-6 Months (42cm) Blush / 3-6 Months (42cm) Grey / 3-6 Months (42cm) Blush Ruffle / 0-3 Months (37cm) White Ruffle / 3-6 Months (42cm) Navy / 3-6 Months (42cm) Soft Lilac / 3-6 Months (42cm) Blush Kitty / 3-6 Months (42cm)
Bumkins - First Feeding Set

Bumkins - First Feeding Set

$22.95 NZD
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Bumkins - First Feeding Set $22.95 NZD
Tangerine Pink Light Blue Sand Sage
Mushie - Pearl Teething Bracelet

Mushie - Pearl Teething Bracelet

$27.95 NZD
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Mushie - Pearl Teething Bracelet $27.95 NZD
Soft Lilac Mellow Linen
Constructive Eating - Individual Dinosaur Utensils

Constructive Eating - Individual Dinosaur Utensils

$9.95 NZD
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Constructive Eating - Individual Dinosaur Utensils $9.95 NZD
Sale
Lamaze - Grab Apple

Lamaze - Grab Apple

$19.95 NZD $35.00 NZD
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Lamaze - Grab Apple $19.95 NZD $35.00 NZD
Green Pink
SnoozeShade - Plus Deluxe

SnoozeShade - Plus Deluxe

$79.95 NZD
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SnoozeShade - Plus Deluxe $79.95 NZD
Yogasleep - Duet White Noise Machine with Night Light and Wireless Speaker

Yogasleep - Duet White Noise Machine with Night Light and Wireless Speaker

$99.95 NZD
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Yogasleep - Duet White Noise Machine with Night Light and Wireless Speaker $99.95 NZD
Sale
Bedhead - Reversible Winter Bonnet

Bedhead - Reversible Winter Bonnet

$25.00 NZD $41.95 NZD
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Bedhead - Reversible Winter Bonnet $25.00 NZD $41.95 NZD
Melody / 0-3 Months (38-42cm) Ralph / 0-3 Months (38-42cm) Gloria / 0-3 Months (38-42cm)
NUK for Nature Latex Soother Twin Pack

NUK for Nature Latex Soother Twin Pack

$18.95 NZD
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NUK for Nature Latex Soother Twin Pack $18.95 NZD
Olive / 0-6 Months Cream / 6-18 Months Rust / 0-6 Months
Tommee Tippee - Easigrip Self Feeding Spoons - 5 Pack

Tommee Tippee - Easigrip Self Feeding Spoons - 5 Pack

$12.95 NZD
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Tommee Tippee - Easigrip Self Feeding Spoons - 5 Pack $12.95 NZD
The NUK Space Night Soother glows in the dark and is designed for babies sensitive skin. First soother is a orange lion with blue outline and the second is a green outline with stars.
NUK - Space Night Silicone Soother

NUK - Space Night Silicone Soother

$17.95 NZD
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NUK - Space Night Silicone Soother $17.95 NZD
Grey / 0-6 Months Pink / 0-6 Months Blue / 0-6 Months
Sale
Haakaa - Bendy Silicone Cutlery Set

Haakaa - Bendy Silicone Cutlery Set

$15.00 NZD $21.99 NZD
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Haakaa - Bendy Silicone Cutlery Set $15.00 NZD $21.99 NZD
Grey Bluestone Rust
Helps to clear babies blocked nose.
NUK Nasal Decongester

NUK Nasal Decongester

$12.99 NZD
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NUK Nasal Decongester $12.99 NZD
Banz Carewear - Baby + Kids Adventure Polarised Sunglasses

Banz Carewear - Baby + Kids Adventure Polarised Sunglasses

$39.95 NZD
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Banz Carewear - Baby + Kids Adventure Polarised Sunglasses $39.95 NZD
Confetti Green / Under 2 Years Bicycle Ride / Under 2 Years Cherry Floral / Under 2 Years Vespa Tour / Under 2 Years Starry Night / Under 2 Years Mod Butterfly / Under 2 Years
Crane - Droplet 1.9L with Vapour Pad Tray - Clear

Crane - Droplet 1.9L with Vapour Pad Tray - Clear

$119.95 NZD
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Crane - Droplet 1.9L with Vapour Pad Tray - Clear $119.95 NZD
Love To Dream - Swaddle Up 1.0 Tog Bamboo

Love To Dream - Swaddle Up 1.0 Tog Bamboo

$64.95 NZD
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Love To Dream - Swaddle Up 1.0 Tog Bamboo $64.95 NZD
Sale
Matchstick Monkey - Animal Teether

Matchstick Monkey - Animal Teether

$22.95 NZD $26.95 NZD
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Matchstick Monkey - Animal Teether $22.95 NZD $26.95 NZD
Constructive Eating - Fairy Garden 3 Piece Cutlery Package

Constructive Eating - Fairy Garden 3 Piece Cutlery Package

$24.95 NZD
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Constructive Eating - Fairy Garden 3 Piece Cutlery Package $24.95 NZD
Crane - 4-in-1 Top Fill Drop Humidifier w/ Sound Machine

Crane - 4-in-1 Top Fill Drop Humidifier w/ Sound Machine

$129.95 NZD
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Crane - 4-in-1 Top Fill Drop Humidifier w/ Sound Machine $129.95 NZD
Clear Sage
NUK - First Choice Plus Baby Bottle 360ml

NUK - First Choice Plus Baby Bottle 360ml

$23.99 NZD
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NUK - First Choice Plus Baby Bottle 360ml $23.99 NZD
Pink Blue
Jellystone - Penguin Wobble

Jellystone - Penguin Wobble

$37.50 NZD
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Jellystone - Penguin Wobble $37.50 NZD
Bubblegum Mint Soft Lilac Black
Sale
Bumkins - Silicone Teething Charms

Bumkins - Silicone Teething Charms

$10.00 NZD $19.95 NZD
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Bumkins - Silicone Teething Charms $10.00 NZD $19.95 NZD