Do you ever make shushing sounds to help your baby drop off? Then, once they’re asleep, do you creep around the house afraid to wake them? From the makers of the Rockit Rocker, Wooshh can help, by surrounding your baby...

FRIGG Fairytale is a pacifier inspired by the work of the Danish author H. C. Andersen. He is best known for his fantastic fairytales, but his creative mind did not only show through his words; it also showed through his...

SavviSand is the new ‘must-have’, reusable and practical beach accessory. SavviSand is the efficient sand remover of wet, scratchy sand from tiny hands and feet. A high functioning, time-saving, new beach accessory. SavviSand eliminates sand irritation. Containing 100% natural plant...

The famous Woolbabe SleepSuit now has sleeves!  Don’t you wish you could wrap up in a duvet all day? Just because your little person wants to be active it doesn’t mean they can’t be wrapped up cosy at the same...

When warm nights make it difficult for your baby to sleep deeply, the Sleepy Hugs Cool Hands In & Out sleep suit is here to help. Specially designed for comfort during summer, it’s crafted from a soft, breathable mesh fabric...

Best for Infants For Infants who are rolling and sitting, and toddlers and preschoolers who still prefer to wear a Bag for sleep over a Suit. A premium, silky-smooth, wider-fit sleeping bag for infants aged 8 months+ who are sleeping...

Bring the farm fun to outdoor play with the John Deere Bubble Bottle, inspired by the iconic green tractor. This 5oz (147ml) bottle of premium bubble solution comes with a specially designed wand, making it easy for kids to blow...

The award winning 5 in 1 Multi-Use Covers does almost everything, minus the breastfeeding. That’s where you come in. Its primary use is a breastfeeding cover that provides full 360° of coverage for stress-free breastfeeding. It’s also a protective cover for baby...

The Nestling Stainless Insulated Sip & Straw Cup is a smart 3-in-1 solution designed to grow with your child from baby to toddler and beyond.This versatile cup adapts to each stage of your child’s drinking journey. Start with the soft...

Lulla Doll is a soother and sleep companion for preemies, babies, toddlers and beyond. It imitates closeness to a caregiver at rest with its soft feel and soothing sounds of real-life breathing and heartbeat. Lulla plays for 12 hours to...

On-the-go? Snack time is so easy with the versatile snackbox. The perfect answer for smaller portions, keep little ones fed no matter what your day has in store – playground, car trips or school. The flexi whole fruit holder secures...

The Haakaa Fresh Food Feeder Mini Combo is the perfect way to safely introduce new flavours to your baby while providing cooling relief for teething gums! Combining the always popular Fresh Food Feeder with a mini version of the Haakaa...

The Love to Dream Sleep Suit™ is an “all-in-one” wearable blanket that eliminates the need for loose blankets in the cot/bed, ensuring a more comfortable & safe sleep for your little one, day or night.  Built-in legs provide freedom of movement...

The Crywolf Mini Backpack has been designed for the littlest wolf pups and is the perfect size for kindy and playground adventures. With internal pockets to keep their snacks and treasures close, plus side pockets for their drink bottle, it’s...

The Bibado Handi Cutlery will help your little one explore food. It's ergonomically designed for little hands with easy grip handles, and the fork is shaped to pick up food rather than mash it. Bibado handy weaning cutlery is compatible...

Ignite interest in art time with Honeysticks Petals! With their beautiful flower shapes, Honeysticks Petals will entice little creators to the drawing table once more. Each crayon comes together to form two crayon flowers - art time has never been...

As a tribute to Norse mythology, including the Norse Goddess Frigg who is the inspiration behind the FRIGG brand, our Scandinavian roots, and the many exciting stories about the Vikings, the Little Viking collection has been created. The pacifier shield...

How much fun is your toddler  going to have at dinner time with their Constructive Eating Cutlery Set!  Pushing around their peas, stabbing their sausages, and spooning in dessert! Each set contains one Fork Lift Fork, one Front Loader Spoon,...

The unique SnoozeShade fabric blocks is air-permeable and blocks out up to 94% of light. SnoozeShade for Travel Cots is the breathable portable blackout sleep shade for travel cots that makes any time sleep time. SnoozeShade covers are air permeable,...

FRIGG Daisy Night pacifier with a glow-in-the-dark function. The handle and knob will glow in the dark and solve the challenge of finding and placing your baby’s pacifier in the middle of the night.The glow-in-the-night feature is softly bright and...

The whole foods lunchbox. Kids love different choices throughout the day, so B.Box have designed a lunchbox that offers parents and kids more flexibility.  Purchase the regular B.Box lunchboxes here! The lunchbox features a large compartment that fits a whole...

Buy 2 and Save 15%! discount applies automatically at checkout. The all-new and improved award-winning Bibado Coverall Weaning Bib is designed to accelerate early childhood development and set little ones free to explore mealtimes without limits. The unique patented design...

The cosy Everywhere Zip-up Towel from Crywolf is made from luxe, super soft cotton towelling and will be a summer essential. This all-rounder doubles as a towel and a robe, keeping kids warm and dry after the beach or pool...

FOR A LIMITED TIME TAKE 10% OFF ALL BEDHEAD HATS - ADD TO CHECKOUT FOR DISCOUNT. The Bedhead Classic Bucket hat is a UPF50+ kids sun hat featuring our unique 'anti-flop' technology ensuring brims won't flop in front of their...

2 in 1 Digital Thermometer / Hygrometer Keep track of your child’s environment with the Igrö! This tool accurately measures the temperature and humidity level in their room. The unique comfort indicator is easily seen on a high contrast digital...

The Yogasleep Duet is designed to help your little one get to sleep faster and stay asleep. So many great features packed into one unit - This multi-sound white noise machine and night light works double-duty as a wireless speaker all in one compact & streamlined...

Say hello to the fabulous kids hot chocolate cup – the cutest and most eco-friendly way for your child to enjoy their hot drinks. This cup is sure to brighten up any child’s day. Its compact size and sturdy construction...

BUBBLE BUBBLE, FUN ON THE DOUBLE! Boon helps kids whip up the perfect bubble bath with BLOBBLES Bubble Wands. These wands let your little water wizard create loads of fantastic bubbles by blowing or stirring up suds in the tub....

doddl toddler spoon, fork and knife set. Unleash the independence in your child, starting with feeding. doddl will intuitively teach your child to eat independently, on their own, in minutes, boosting their confidence at every mealtime. Designed for children 12+...

Is your suction silicone wear sliding sideways on all placemats? Zazi have designed one that put a stop to all that. Introducing the Clever Mat. Not only does it's Clever little design let your Clever child learn how to set...

The Motherhood Hydration Powder is a nutritious way to keep your hardworking body hydrated. Designed specifically for mamas, it’s packed with natural electrolytes to support you through pregnancy, breastfeeding, toddler wrangling and beyond. With the delicious taste of Mixed Berries...

The Melii Mini Silicone & Stainless Steel Containers are the perfect solution for carrying/storing your snacks in! The container is made from stainless steel with a secure, leakproof silicone lid. Nice and easy to open for adults and kids. Great...

A premium, silky-smooth, wider-fit sleeping bag for infants aged 8 months+ who are sleeping arms out. For Infants who are rolling and sitting, and toddlers and preschoolers who still prefer to wear a Bag for sleep over a Suit. Perfect...

Honeysticks Bath Crayons Triangles are the perfect way to add creativity and fun to bath or shower time. Their unique triangle shape makes them perfect for little hands to hold! Crafted with 100% pure New Zealand Beeswax and Soy Wax....

The Oricom OBH950 Nursery Pal Glow+ video baby monitor offers remote access to a smartphone to ensure you are able to stay close to your baby in the home, or while away. Keep an eye on things with the ergonomic...

Discontinued patterns The Sleep Suit Bag is an award-winning, multi-functional Sleeping Bag and Sleep Suit with legs in one, for babies, toddlers and kids. The 2.5 Tog is perfect for 17–21°C. Designed for toddlers who are walking, and pre-schoolers transitioning to...

Set the scene for your little one and let them drift off into dreamland with the help of the Yogasleep Dreamcenter Multi-Sound Machine and Night Light. Features - 24 sounds options - 9 robust white & brown noise options, 8...

Take all day hydration to the next level with this 500ml insulated drink bottle. Insulating super powers indeed! The triple layer insulation in the larger bottle size will help keep liquids cool for up to 15 hours and warm for...

As voted by parents Top 10 Baby product in the UK. The perfect baby gift for a newborn! One of the most remarkable discoveries midwives made during tests with newborns was the unique absorbency of Cuskiboo. In those precious early...

The best baby cutlery set for your baby. Designed for babies 6+ months. Expertly designed handles. Comfortable utensil ends. Helps your baby learn to use cutlery and develop key motor skills. Boosts confidence and independence at every mealtime. Intuitive to...

Discover a fun, mess-free way to explore sensory play with the Peekaboo Sensory Bag. Filled with weighted beads and themed figurines, it encourages little ones to look, touch and listen as they play. Designed to support calming and focus, this...

The FRIGG Daisy pacifier with scalloped edges that mimic flower petals is the essence of elegant design. The flowery and modern details catch the eye of every style-conscious mother. That makes FRIGG the perfect fit for today’s mothers who attach...

The Bubba Blue AIR+ range is beautifully soft and environmentally sustainable. Made from GOTS certified organic cotton mesh, it’s a quintessential must have to keep baby cool and comfortable during the warmer months. Bubba Blue Sleeping Bags:    GOTS certified organic...

FOR A LIMITED TIME TAKE 10% OFF ALL BEDHEAD HATS - ADD TO CHECKOUT FOR DISCOUNT. The Bedhead Classic Bucket hat is a UPF50+ kids sun hat featuring our unique 'anti-flop' technology ensuring brims won’t flop in front of their...

The Motherhood Hydration Powder is a nutritious way to keep your hardworking body hydrated. Designed specifically for mamas, it’s packed with natural electrolytes to support you through pregnancy, breastfeeding, toddler wrangling and beyond. With the delicious taste of blood oranges...

Customise lunch combinations and keep food cooler for longer with our NEW versatile flexi insulated lunch bag! Designed with flexible sides to fit even more of your favourite b.box lunch combos: lunchbox + snackbox lunchbox + mini insulated food jar...

Discontinued patterns The Sheeting Sleeping Bag is a baby and toddler sleeping bag designed for arms-out sleepers (usually from around 3 months of age) who prefer more room in their pouch. The 0.3 TOG Sheeting Sleeping Bag is a sleeveless...

The Swaddle Up Transition Bag helps your baby to gradually adjust to sleeping un-swaddled. Simply unzip one ‘wing’ – either as baby sleeps or when dressing them – for a few sleep cycles to help your baby get used to...