OUR END OF YEAR SALE IS ON! SAVE UP TO 70% OFF SELECTED PRODUCTS | ENDS 31ST DECEMBER

Free shipping on NZ orders over $120. Overnight shipping. Afterpay and Zip available.

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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

End of Year Sale

No discounted or sale items can be returned for refund, only a credit. Please read our full returns/refund policy for more information. 

Sale
My Travel Tray - Travel Tray

My Travel Tray - Travel Tray

$15.00 NZD $29.95 NZD
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My Travel Tray - Travel Tray $15.00 NZD $29.95 NZD
Magenta Aqua Pink Army Green
Sale
NUK - Plate with Lid

NUK - Plate with Lid

$11.99 NZD $22.99 NZD
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NUK - Plate with Lid $11.99 NZD $22.99 NZD
Sale
Haakaa - Silicone Lunch Box Food Container

Haakaa - Silicone Lunch Box Food Container

$16.95 NZD $29.95 NZD
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Haakaa - Silicone Lunch Box Food Container $16.95 NZD $29.95 NZD
Pink Blue
Sale
NUK - Disney Mickey & Minnie, Twin Pack 0-6M Silicone Soothers

NUK - Disney Mickey & Minnie, Twin Pack 0-6M Silicone Soothers

$10.00 NZD $17.95 NZD
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NUK - Disney Mickey & Minnie, Twin Pack 0-6M Silicone Soothers $10.00 NZD $17.95 NZD
Sale
Little Difference Occasion Cards

Little Difference Occasion Cards

$4.95 NZD $7.95 NZD
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Little Difference Occasion Cards $4.95 NZD $7.95 NZD
Sale
Fabelab - Animal Rattles

Fabelab - Animal Rattles

$14.95 NZD $26.95 NZD
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Fabelab - Animal Rattles $14.95 NZD $26.95 NZD
Bear Honey Unicorn Natural Cat Foggy Bunny Icy Grey Bear Ochre Bunny Mauve
Sale
Viva La Vulva - Cards

Viva La Vulva - Cards

$3.99 NZD $7.99 NZD
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Viva La Vulva - Cards $3.99 NZD $7.99 NZD
Sale
Babu - Organic Rainbow Cotton Hat 3-6M

Babu - Organic Rainbow Cotton Hat 3-6M

$9.50 NZD $16.50 NZD
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Babu - Organic Rainbow Cotton Hat 3-6M $9.50 NZD $16.50 NZD
Rainbow Blush Rainbow Teal
Sale
Babu - Organic Rainbow Bundler 0-3M

Babu - Organic Rainbow Bundler 0-3M

$19.99 NZD $34.99 NZD
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Babu - Organic Rainbow Bundler 0-3M $19.99 NZD $34.99 NZD
Rainbow Teal / Newborn Rainbow Blush / Newborn
Sale
Babu - Organic Rainbow All In One

Babu - Organic Rainbow All In One

$24.99 NZD $44.99 NZD
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Babu - Organic Rainbow All In One $24.99 NZD $44.99 NZD
0-3 Months / Rainbow Teal
Sale
Whisbear - E-zzy The Sloth 3 In 1 Baby Monitor

Whisbear - E-zzy The Sloth 3 In 1 Baby Monitor

$99.00 NZD $180.00 NZD
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Whisbear - E-zzy The Sloth 3 In 1 Baby Monitor $99.00 NZD $180.00 NZD
Sale
Whisbear -Portable Humming Soother

Whisbear -Portable Humming Soother

$25.00 NZD $51.95 NZD
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Whisbear -Portable Humming Soother $25.00 NZD $51.95 NZD
Sale
Skip Hop Fox Tambourine

Skip Hop Fox Tambourine

$11.90 NZD $16.90 NZD
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Skip Hop Fox Tambourine $11.90 NZD $16.90 NZD
Sale
Skip Hop Toucan Maraca Rattle

Skip Hop Toucan Maraca Rattle

$18.67 NZD $24.90 NZD
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Skip Hop Toucan Maraca Rattle $18.67 NZD $24.90 NZD
Sale
Petite Eats - Silicone Teething Ball

Petite Eats - Silicone Teething Ball

$14.95 NZD $21.95 NZD
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Petite Eats - Silicone Teething Ball $14.95 NZD $21.95 NZD
Sand Dusty Lilac Mustard Dusky Rose Pewter Sage
Sale
John Deere - Mini Ag Large Equipment

John Deere - Mini Ag Large Equipment

$9.95 NZD $14.95 NZD
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John Deere - Mini Ag Large Equipment $9.95 NZD $14.95 NZD
Sale
Lamaze - Grab Apple

Lamaze - Grab Apple

$19.95 NZD $35.00 NZD
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Lamaze - Grab Apple $19.95 NZD $35.00 NZD
Green Pink
Sale
Lamaze - Sammy the Starfish Blankie

Lamaze - Sammy the Starfish Blankie

$16.95 NZD $23.95 NZD
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Lamaze - Sammy the Starfish Blankie $16.95 NZD $23.95 NZD
Sale
Jellystone - Cuddle Bunny

Jellystone - Cuddle Bunny

$19.95 NZD $27.95 NZD
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Jellystone - Cuddle Bunny $19.95 NZD $27.95 NZD
Sale
Boon - Suction Base Catch Plate

Boon - Suction Base Catch Plate

$14.95 NZD $24.95 NZD
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Boon - Suction Base Catch Plate $14.95 NZD $24.95 NZD
DeepPink Teal
Sale
Fabelab - Baby Cuddly Doll

Fabelab - Baby Cuddly Doll

$19.90 NZD $31.90 NZD
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Fabelab - Baby Cuddly Doll $19.90 NZD $31.90 NZD
Olive Cinnamon Blue Spruce Ochre Peru
Sale
Love To Dream - Arm Warmers

Love To Dream - Arm Warmers

$29.95 NZD $49.95 NZD
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Love To Dream - Arm Warmers $29.95 NZD $49.95 NZD
Sale
Gummee - 'Anti Scratch' Teething Mitts, 0-3M

Gummee - 'Anti Scratch' Teething Mitts, 0-3M

$19.95 NZD $24.95 NZD
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Gummee - 'Anti Scratch' Teething Mitts, 0-3M $19.95 NZD $24.95 NZD
Sale
Skip Hop - Stroll & Go Portable Baby Soother

Skip Hop - Stroll & Go Portable Baby Soother

$29.95 NZD $39.95 NZD
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Skip Hop - Stroll & Go Portable Baby Soother $29.95 NZD $39.95 NZD
Sale
3 Sprouts - Reusable Snack Bag 2 pack

3 Sprouts - Reusable Snack Bag 2 pack

$7.99 NZD $10.99 NZD
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3 Sprouts - Reusable Snack Bag 2 pack $7.99 NZD $10.99 NZD
Sale
ErgoPouch - Sleep Suit and Bag 0.3 Tog CLEARANCE

ErgoPouch - Sleep Suit and Bag 0.3 Tog CLEARANCE

$41.97 NZD $69.95 NZD
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ErgoPouch - Sleep Suit and Bag 0.3 Tog CLEARANCE $41.97 NZD $69.95 NZD
Desert Bloom / 3-12 Months Shadowland / 3-12 Months
Sale
ErgoPouch - Sleep Suit and Bag 1.0 Tog CLEARANCE

ErgoPouch - Sleep Suit and Bag 1.0 Tog CLEARANCE

$53.97 NZD $89.95 NZD
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ErgoPouch - Sleep Suit and Bag 1.0 Tog CLEARANCE $53.97 NZD $89.95 NZD
Shadowland / 3-12 Months Pink Shells / 8-24 Months
Sale
Bibado - Dawn the Dinosaur Teething Bundle

Bibado - Dawn the Dinosaur Teething Bundle

$31.92 NZD $39.90 NZD
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Bibado - Dawn the Dinosaur Teething Bundle $31.92 NZD $39.90 NZD
Haakaa - Silicone Feeding Spoon Dispensing Bottle

Haakaa - Silicone Feeding Spoon Dispensing Bottle

from $24.90 NZD
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Haakaa - Silicone Feeding Spoon Dispensing Bottle from $24.90 NZD
160ml (GEN 3) / Grey 160ml (GEN 3) / Peach
Sale
Haakaa - Small Flow Cup (Menstrual Cup) - Valve

Haakaa - Small Flow Cup (Menstrual Cup) - Valve

$19.95 NZD $39.95 NZD
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Haakaa - Small Flow Cup (Menstrual Cup) - Valve $19.95 NZD $39.95 NZD
Sale
Moluk - Obio Sensory Toddler Toy

Moluk - Obio Sensory Toddler Toy

$15.00 NZD $37.50 NZD
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Moluk - Obio Sensory Toddler Toy $15.00 NZD $37.50 NZD
Sale
Dinosnores - Calming Meditation CD's for Babies and Children

Dinosnores - Calming Meditation CD's for Babies and Children

$6.99 NZD $22.95 NZD
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Dinosnores - Calming Meditation CD's for Babies and Children $6.99 NZD $22.95 NZD
Sale
Whisbear - Whisbird the Portable Soothing Bird

Whisbear - Whisbird the Portable Soothing Bird

$29.00 NZD $58.00 NZD
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Whisbear - Whisbird the Portable Soothing Bird $29.00 NZD $58.00 NZD
Sale
Fabelab - Rainbow Blanket

Fabelab - Rainbow Blanket

$60.00 NZD $139.00 NZD
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Fabelab - Rainbow Blanket $60.00 NZD $139.00 NZD
Sale
Fuel Baby - Additional Sized Anti-Colic Teats

Fuel Baby - Additional Sized Anti-Colic Teats

$2.50 NZD $12.99 NZD
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Fuel Baby - Additional Sized Anti-Colic Teats $2.50 NZD $12.99 NZD
Sale
Gummee Glove - Teething Ring

Gummee Glove - Teething Ring

$5.00 NZD $11.95 NZD
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Gummee Glove - Teething Ring $5.00 NZD $11.95 NZD
Sale
Sleepytots The Ultimate Sleep Aid - Full Package Deal

Sleepytots The Ultimate Sleep Aid - Full Package Deal

$125.00 NZD $142.90 NZD
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Sleepytots The Ultimate Sleep Aid - Full Package Deal $125.00 NZD $142.90 NZD
Light Wooden Tint / Sleep Easy Oil White / Sleep Easy Oil Dark Wooden Tint / Sleep Easy Oil
Sale
Lulla Doll 2nd Generation (8 HOURS) Spare Sound-Box

Lulla Doll 2nd Generation (8 HOURS) Spare Sound-Box

$15.00 NZD $25.00 NZD
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Lulla Doll 2nd Generation (8 HOURS) Spare Sound-Box $15.00 NZD $25.00 NZD
Sale
Lulla Doll Bundle Deal - Baby and Child Sleep Companion

Lulla Doll Bundle Deal - Baby and Child Sleep Companion

$99.95 NZD $139.90 NZD
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Lulla Doll Bundle Deal - Baby and Child Sleep Companion $99.95 NZD $139.90 NZD
Sale
Bibado- Attachable Cutlery

Bibado- Attachable Cutlery

$10.00 NZD $22.00 NZD
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Bibado- Attachable Cutlery $10.00 NZD $22.00 NZD
Arctic Adventures Over the Rainbow Woodlands Oceans of Fun Speedy Dinos Cosmic Companions Desert Hide and Seek
Sale
Sleepytot - Baby Seashores White Noise CD

Sleepytot - Baby Seashores White Noise CD

$2.00 NZD $16.95 NZD
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Sleepytot - Baby Seashores White Noise CD $2.00 NZD $16.95 NZD
Sale
Ergopouch - Hip Harness Cocoon Swaddle Bag 0.2 Tog

Ergopouch - Hip Harness Cocoon Swaddle Bag 0.2 Tog

$35.95 NZD $59.95 NZD
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Ergopouch - Hip Harness Cocoon Swaddle Bag 0.2 Tog $35.95 NZD $59.95 NZD
Sale
Ergopouch - Hip Harness Cocoon Swaddle Bag 1.0 Tog

Ergopouch - Hip Harness Cocoon Swaddle Bag 1.0 Tog

$39.95 NZD $69.95 NZD
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Ergopouch - Hip Harness Cocoon Swaddle Bag 1.0 Tog $39.95 NZD $69.95 NZD
Sale
Ergopouch - Hip Harness Jersey Sleeping Bag 0.2 Tog

Ergopouch - Hip Harness Jersey Sleeping Bag 0.2 Tog

$39.95 NZD $59.95 NZD
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Ergopouch - Hip Harness Jersey Sleeping Bag 0.2 Tog $39.95 NZD $59.95 NZD
Sale
Ergopouch - Hip Harness Jersey Sleeping Bag 1.0 Tog

Ergopouch - Hip Harness Jersey Sleeping Bag 1.0 Tog

$39.95 NZD $69.95 NZD
Quick View
Ergopouch - Hip Harness Jersey Sleeping Bag 1.0 Tog $39.95 NZD $69.95 NZD
Sleepytot Online Wrapped Items , Add a Card and Message and Wrap your package

Sleepytot Online Wrapped Items , Add a Card and Message and Wrap your package

$4.00 NZD
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Sleepytot Online Wrapped Items , Add a Card and Message and Wrap your package $4.00 NZD
Sale
Sleepytot- Additional PM2.5 Filters for Face Masks - 10 pack

Sleepytot- Additional PM2.5 Filters for Face Masks - 10 pack

$1.99 NZD $9.99 NZD
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Sleepytot- Additional PM2.5 Filters for Face Masks - 10 pack $1.99 NZD $9.99 NZD
Sale
Adults Reusable Unisex Facemask & Cough Catcher

Adults Reusable Unisex Facemask & Cough Catcher

$0.95 NZD $10.99 NZD
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Adults Reusable Unisex Facemask & Cough Catcher $0.95 NZD $10.99 NZD
Black Light Blue Navy Pink