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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

Gifting

A beautiful collection of gifts ranging from newborns to parents.
rockit-rocker
Rockit Stroller Rocker - Rechargeable Version

Rockit Stroller Rocker - Rechargeable Version

from $109.95 NZD
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Rockit Stroller Rocker - Rechargeable Version from $109.95 NZD
Sale
Baby Beats - Heartbeat Animals with Soundbox Recorder

Baby Beats - Heartbeat Animals with Soundbox Recorder

$67.95 NZD $79.95 NZD
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Baby Beats - Heartbeat Animals with Soundbox Recorder $67.95 NZD $79.95 NZD
Giraffe / Blue Bow-Tie & Pink Tutu Lamb / Blue Bow-Tie & Pink Tutu Lion / Blue Bow-Tie & Pink Tutu
A light pink 5 in 1 capsule cover that is great for on the go.
Mod & Tod - 5 in 1 Multi Use Cover

Mod & Tod - 5 in 1 Multi Use Cover

$47.95 NZD
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Mod & Tod - 5 in 1 Multi Use Cover $47.95 NZD
Rexy Swan Princess Earthy Sage Woodland Lemon Squeezy Starlit Ewe-Topia Galaxy Quest Floral Flutter Safari Wildflowers Farm Life Sunny Bloom
Nestling - Out & About Change Mat

Nestling - Out & About Change Mat

$22.95 NZD
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Nestling - Out & About Change Mat $22.95 NZD
Pink Ditsy Moss Check Grey Stripe Oat Sunshine Black Surfs Up Whales
Sale
Little Unicorn - Stretch Knit Hat & Swaddle Set

Little Unicorn - Stretch Knit Hat & Swaddle Set

$39.95 NZD $49.95 NZD
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Little Unicorn - Stretch Knit Hat & Swaddle Set $39.95 NZD $49.95 NZD
Soft Blush Frost Green Watercolour Rose Pink
Franjos Kitchen - Chocolate Chip Mama Biscuits

Franjos Kitchen - Chocolate Chip Mama Biscuits

$34.95 NZD
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Franjos Kitchen - Chocolate Chip Mama Biscuits $34.95 NZD
baby-shusher-sloth
Baby Shusher - Sloth Shusher

Baby Shusher - Sloth Shusher

$99.99 NZD
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Baby Shusher - Sloth Shusher $99.99 NZD
Skip Hop - Grab & Go Stroller Organiser

Skip Hop - Grab & Go Stroller Organiser

$49.95 NZD
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Skip Hop - Grab & Go Stroller Organiser $49.95 NZD
Black Black Stripe
noody-calm-balm
Noody Skincare - Calm Balm

Noody Skincare - Calm Balm

$35.00 NZD
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Noody Skincare - Calm Balm $35.00 NZD
noody-lotion-potion
Noody Skincare - Lotion Potion

Noody Skincare - Lotion Potion

$29.00 NZD
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Noody Skincare - Lotion Potion $29.00 NZD
Noody Skincare - Soft Suds

Noody Skincare - Soft Suds

$29.00 NZD
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Noody Skincare - Soft Suds $29.00 NZD
Miracle Blanket Swaddle - Miracle Baby

Miracle Blanket Swaddle - Miracle Baby

$39.95 NZD
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Miracle Blanket Swaddle - Miracle Baby $39.95 NZD
Friendly Foxes Grey Stars Forest Owls Grey Marle Mint Natural Beige Pink Blue White
Little Unicorn -Deluxe Muslin Swaddle

Little Unicorn -Deluxe Muslin Swaddle

from $27.96 NZD
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Little Unicorn -Deluxe Muslin Swaddle from $27.96 NZD
Spruce Deluxe Charcoal Deluxe Oatmeal Deluxe Fairy Garden Raindrops Deluxe
measure-me-height-chart
Moose - Measure Me Height Chart

Moose - Measure Me Height Chart

$24.99 NZD
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Moose - Measure Me Height Chart $24.99 NZD
Mushie - Ribbed Baby Beanie 0-3 Months

Mushie - Ribbed Baby Beanie 0-3 Months

$29.95 NZD
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Mushie - Ribbed Baby Beanie 0-3 Months $29.95 NZD
Tradewinds Ivory Mustard Melange Grey Melange Cedar Blush Beige Melange
Sale
Mushie - Lovey Blanket

Mushie - Lovey Blanket

$29.95 NZD $43.95 NZD
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Mushie - Lovey Blanket $29.95 NZD $43.95 NZD
Natural Pink Tradewinds Primrose Pink
Bunnie Caddie - Change Mat

Bunnie Caddie - Change Mat

$55.00 NZD
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Bunnie Caddie - Change Mat $55.00 NZD
Sand Navy Khaki Charcoal Black Clay
Nestling - Waterproof Quilted Play Mat

Nestling - Waterproof Quilted Play Mat

$49.95 NZD
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Nestling - Waterproof Quilted Play Mat $49.95 NZD
Nestling Dinosaurs Pink Hummingbird Sage Dogs on Holiday Pink Ditzy
The haakaa baby care nail kit is a safe and easy baby nail trimming machine with 5 grinding pads, quiet motor, LED light, and pressure-activated arrest system. Suitable for all ages.
Haakaa - Baby Nail Care Set

Haakaa - Baby Nail Care Set

$27.50 NZD
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Haakaa - Baby Nail Care Set $27.50 NZD
Frigg - Rope Night - Natural Rubber Pacifier Twin Pack

Frigg - Rope Night - Natural Rubber Pacifier Twin Pack

$23.50 NZD
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Frigg - Rope Night - Natural Rubber Pacifier Twin Pack $23.50 NZD
Blush Night / Size 1 (0-6 Months) Sage Night / Size 1 (0-6 Months) Cream Night / Size 1 (0-6 Months) Stone Blue Night / Size 1 (0-6 Months)
Frigg - 6 Pack Silicone Pacifiers

Frigg - 6 Pack Silicone Pacifiers

$49.95 NZD
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Frigg - 6 Pack Silicone Pacifiers $49.95 NZD
Cinnamon Charm / Size 1 (0-6M) Endless Sea / Size 1 (0-6M) Blooming Love / Size 1 (0-6M)
Sale
Matchstick Monkey - Animal Teether

Matchstick Monkey - Animal Teether

$22.95 NZD $26.95 NZD
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Matchstick Monkey - Animal Teether $22.95 NZD $26.95 NZD
Solar Buddie + SavviSand Bundle Deal

Solar Buddie + SavviSand Bundle Deal

$55.95 NZD
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Solar Buddie + SavviSand Bundle Deal $55.95 NZD
Play & Go - Toy Storage Bag

Play & Go - Toy Storage Bag

$69.95 NZD
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Play & Go - Toy Storage Bag $69.95 NZD
Animal Alphabet Veggie Numbers Jungle Safari Train Map
Woolbabe - Merino & Organic Cotton Sleepy Socks

Woolbabe - Merino & Organic Cotton Sleepy Socks

$18.95 NZD
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Woolbabe - Merino & Organic Cotton Sleepy Socks $18.95 NZD
Sale
Nestling - Nappy Caddy

Nestling - Nappy Caddy

$59.95 NZD $69.95 NZD
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Nestling - Nappy Caddy $59.95 NZD $69.95 NZD
Grey White Dark Natural Melange
Buki Baby - Club Shades (2-5Y)

Buki Baby - Club Shades (2-5Y)

$59.95 NZD
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Buki Baby - Club Shades (2-5Y) $59.95 NZD
Black Green Pink Brown
A newborn starter kit containing a starter toothbrush, hair brush, teether, baby scissors and a soother.
NUK - Welcome Set

NUK - Welcome Set

$49.95 NZD
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NUK - Welcome Set $49.95 NZD
Cuski - Cuskiboo Bamboo Comforters

Cuski - Cuskiboo Bamboo Comforters

$49.95 NZD
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Cuski - Cuskiboo Bamboo Comforters $49.95 NZD
Blue-ee-Boo Minty-Boo Creamee-Boo Berry-Boo Pinkee-Boo
Jellystone - Penguin Wobble

Jellystone - Penguin Wobble

$37.50 NZD
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Jellystone - Penguin Wobble $37.50 NZD
Bubblegum Mint Soft Lilac Black
Jellystone - Triblox

Jellystone - Triblox

$49.99 NZD
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Jellystone - Triblox $49.99 NZD
Rainbow Jelly Pastel Earth
Little Unicorn Cotton Muslin Baby Blanket

Little Unicorn Cotton Muslin Baby Blanket

$64.95 NZD
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Little Unicorn Cotton Muslin Baby Blanket $64.95 NZD
Dino Friends Forest Friends Tropical Leaf Vintage Floral Watercolour Rose Woof
Little Unicorn - Single Cotton Muslin Swaddle Blanket

Little Unicorn - Single Cotton Muslin Swaddle Blanket

$29.95 NZD
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Little Unicorn - Single Cotton Muslin Swaddle Blanket $29.95 NZD
Rose Petal Wild Mums Rose Vine Llama Llama Grey Stripe Forest Friends
Sleepytot Portable White Noise Machine

Sleepytot Portable White Noise Machine

$79.95 NZD
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Sleepytot Portable White Noise Machine $79.95 NZD
Lila Jasmine - Lactation Bars - Mixed Pack

Lila Jasmine - Lactation Bars - Mixed Pack

Sold Out
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Lila Jasmine - Lactation Bars - Mixed Pack Sold Out
Buki Baby - Polarised Baby Shades

Buki Baby - Polarised Baby Shades

$59.95 NZD
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Buki Baby - Polarised Baby Shades $59.95 NZD
Pink Ivory Blue Black Pink Black Blue Berry Sage
Tommee Tippee - New Parent Essentials Set

Tommee Tippee - New Parent Essentials Set

$239.95 NZD
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Tommee Tippee - New Parent Essentials Set $239.95 NZD
Bunnie Caddie - Bunnie Bag

Bunnie Caddie - Bunnie Bag

$189.00 NZD
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Bunnie Caddie - Bunnie Bag $189.00 NZD
Charcoal Clay Sand Black
Mushie - Training Toothbrush

Mushie - Training Toothbrush

$27.99 NZD
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Mushie - Training Toothbrush $27.99 NZD
Flower / Soft Lilac Flower / Blush Flower / Pale Daffodil Star / Shifting Sand Star / Tradewinds Star / Cambridge Blue
Sale
Mushie - Silicone Pacifier Case

Mushie - Silicone Pacifier Case

$19.99 NZD $34.99 NZD
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Mushie - Silicone Pacifier Case $19.99 NZD $34.99 NZD
Stone Grey Natural Cloudy Mauve
Mushie - Pacifier Clips

Mushie - Pacifier Clips

$34.99 NZD
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Mushie - Pacifier Clips $34.99 NZD
Yellow Sage Cadet Blue Cloud Dried Thyme Iron Blush Mauve Clementine Cloudy Mauve
Mushie Baby Carrier Wrap

Mushie Baby Carrier Wrap

$159.95 NZD
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Mushie Baby Carrier Wrap $159.95 NZD
Cedar Tradewinds Roman Green Grey Melange Blush
Matchstick Monkey - Flat Face Teether & Soother Clip

Matchstick Monkey - Flat Face Teether & Soother Clip

$19.99 NZD
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Matchstick Monkey - Flat Face Teether & Soother Clip $19.99 NZD
Grey Giraffe Lion yellow
Mushie - Finger Brush

Mushie - Finger Brush

$22.95 NZD
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Mushie - Finger Brush $22.95 NZD
Tradewinds Clay Cambridge Blue Blush
Blush SIlicone
Frigg - Daisy Silicone Pacifier Glow in The Dark Twin Pack

Frigg - Daisy Silicone Pacifier Glow in The Dark Twin Pack

$23.50 NZD
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Frigg - Daisy Silicone Pacifier Glow in The Dark Twin Pack $23.50 NZD
Grey Night / Size 1 (0-6 Months) Blush Night / Size 1 (0-6 Months) Croissant Night / Size 1 (0-6 Months) Portobello Night / Size 1 (0-6 Months) Cream Night / Size 1 (0-6 Months)
Frigg - Daisy Natural Rubber Pacifier Twin Pack

Frigg - Daisy Natural Rubber Pacifier Twin Pack

$22.95 NZD
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Frigg - Daisy Natural Rubber Pacifier Twin Pack $22.95 NZD
Sage / SIZE 1 (0-6 MONTHS) Glacier Blue / SIZE 1 (0-6 MONTHS) French Grey / SIZE 1 (0-6 MONTHS) Chamomile / SIZE 1 (0-6 MONTHS) Cotton Candy / SIZE 1 (0-6 MONTHS) Pink Cream Poppy / SIZE 1 (0-6 MONTHS) Biscuit / SIZE 1 (0-6 MONTHS) Frigg Peony / SIZE 1 (0-6 MONTHS) Desert / SIZE 1 (0-6 MONTHS) Cream Poppy / SIZE 1 (0-6 MONTHS) Cream Lupine / SIZE 1 (0-6 MONTHS) Willow / SIZE 1 (0-6 MONTHS) Aurora / SIZE 1 (0-6 MONTHS) Pale Daffodil / SIZE 1 (0-6 MONTHS) Cream / SIZE 1 (0-6 MONTHS) Blush / SIZE 1 (0-6 MONTHS) Soft Lilac / SIZE 1 (0-6 MONTHS) Powder Blue / SIZE 1 (0-6 MONTHS) Lilypad / SIZE 1 (0-6 MONTHS) Sea Foam / SIZE 1 (0-6 MONTHS) Cappuccino / SIZE 1 (0-6 MONTHS) Frigg Acorn / SIZE 1 (0-6 MONTHS) Breeze / SIZE 1 (0-6 MONTHS)
Frigg - Daisy Natural Rubber Pacifier Twin Pack Glow in The Dark

Frigg - Daisy Natural Rubber Pacifier Twin Pack Glow in The Dark

$23.50 NZD
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Frigg - Daisy Natural Rubber Pacifier Twin Pack Glow in The Dark $23.50 NZD
Blush/Cream / Size 1 (0-6 Months) Cream French Grey / Size 1 (0-6 Months) Night Gray / Size 1 (0-6 Months) Night Blush / Size 1 (0-6 Months) Croissant / Size 1 (0-6 Months) Portobello / Size 1 (0-6 Months) French Grey/Portobello / Size 1 (0-6 Months)
Sale
Bibado Dippit - Multi-Stage Baby Weaning Spoon and Dipper

Bibado Dippit - Multi-Stage Baby Weaning Spoon and Dipper

$15.00 NZD $24.95 NZD
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Bibado Dippit - Multi-Stage Baby Weaning Spoon and Dipper $15.00 NZD $24.95 NZD
Pink and Grey Mint and Grey Mint and Blue