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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

Travel

Are you heading away? We stock products which will make your journey so much more comfortable. Blackout Blinds for your windows or prams, Solar Buddie Sunscreen Applicators, Transport Accessories, White Noise to help your little one sleep and so much more.
Solar Buddie + SavviSand Bundle Deal

Solar Buddie + SavviSand Bundle Deal

$55.95 NZD
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Solar Buddie + SavviSand Bundle Deal $55.95 NZD
Sale
Cherub Baby - On The Go Food Pouches LARGE 10 Pack

Cherub Baby - On The Go Food Pouches LARGE 10 Pack

$19.95 NZD $29.95 NZD
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Cherub Baby - On The Go Food Pouches LARGE 10 Pack $19.95 NZD $29.95 NZD
Pink & Orange Blue & Green
Sale
Bumkins - Large Snack Sandwich Bag

Bumkins - Large Snack Sandwich Bag

$7.95 NZD $9.95 NZD
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Bumkins - Large Snack Sandwich Bag $7.95 NZD $9.95 NZD
Outdoors Rainbow Cacti Sea Friends Superman
Sale
The Natural Patch - MagicPatch Itch Relief Patches

The Natural Patch - MagicPatch Itch Relief Patches

$19.95 NZD $25.95 NZD
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The Natural Patch - MagicPatch Itch Relief Patches $19.95 NZD $25.95 NZD
SnoozeShade - Original Pram Blackout Cover

SnoozeShade - Original Pram Blackout Cover

$54.95 NZD
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SnoozeShade - Original Pram Blackout Cover $54.95 NZD
Moose - See-My-Baby Back Seat Car Mirror

Moose - See-My-Baby Back Seat Car Mirror

$29.99 NZD
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Moose - See-My-Baby Back Seat Car Mirror $29.99 NZD
Sale
3 Sprouts - Lunch Bento Box

3 Sprouts - Lunch Bento Box

$20.00 NZD $24.99 NZD
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3 Sprouts - Lunch Bento Box $20.00 NZD $24.99 NZD
Moogoo - Baby Clear Zinc Sunscreen SPF40 120g

Moogoo - Baby Clear Zinc Sunscreen SPF40 120g

Sold Out
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Moogoo - Baby Clear Zinc Sunscreen SPF40 120g Sold Out
Sale
3 Sprouts - Reusable Snack Bag 2 pack

3 Sprouts - Reusable Snack Bag 2 pack

$6.00 NZD $10.99 NZD
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3 Sprouts - Reusable Snack Bag 2 pack $6.00 NZD $10.99 NZD
Sale
Haakaa - Silicone Sip-N-Snack Cup (250ml)

Haakaa - Silicone Sip-N-Snack Cup (250ml)

$19.95 NZD $36.95 NZD
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Haakaa - Silicone Sip-N-Snack Cup (250ml) $19.95 NZD $36.95 NZD
Blush Rust Grey
Banz Carewear - Baby + Kids Adventure Polarised Sunglasses

Banz Carewear - Baby + Kids Adventure Polarised Sunglasses

$39.95 NZD
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Banz Carewear - Baby + Kids Adventure Polarised Sunglasses $39.95 NZD
Confetti Green / Under 2 Years Bicycle Ride / Under 2 Years Cherry Floral / Under 2 Years Vespa Tour / Under 2 Years Starry Night / Under 2 Years Mod Butterfly / Under 2 Years
Boon - Trip Travel Drying Rack & Bottle Brushes

Boon - Trip Travel Drying Rack & Bottle Brushes

$42.95 NZD
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Boon - Trip Travel Drying Rack & Bottle Brushes $42.95 NZD
Sale
Bibado- Attachable Cutlery

Bibado- Attachable Cutlery

$10.00 NZD $22.00 NZD
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Bibado- Attachable Cutlery $10.00 NZD $22.00 NZD
Arctic Adventures Over the Rainbow Woodlands Oceans of Fun Speedy Dinos Cosmic Companions Desert Hide and Seek
Sale
Sleepytot - Adults Reusable Facemask with certified PM2.5 filter

Sleepytot - Adults Reusable Facemask with certified PM2.5 filter

$0.95 NZD $15.95 NZD
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Sleepytot - Adults Reusable Facemask with certified PM2.5 filter $0.95 NZD $15.95 NZD
Adult / Black Adult / Floral White Adult / Pink Adult / Floral Black Adult / Gold Geo Black Adult / Floral Coral Adult / Camo
The side of the chai baby backpack showing the waterbottle space and the material of the bag.
Chai Baby Backpack with Front Harness

Chai Baby Backpack with Front Harness

$64.95 NZD
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Chai Baby Backpack with Front Harness $64.95 NZD
Brown Fox Pink Bunny Backpack Blue Bunny Backpack Beige Dino
A hanging toiletry bag with a khaki and brown design for kids to take away on holiday or to keep their bathroom organised.
Crywolf - Hanging Toiletry Bag - A/W Designs

Crywolf - Hanging Toiletry Bag - A/W Designs

$39.95 NZD
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Crywolf - Hanging Toiletry Bag - A/W Designs $39.95 NZD
Flower Fields Daisy Floral Move Mountains Catapult
This Crywolf Packable Duffel is in a green and brown design. It is perfect for weekend trips and sleepovers.
Crywolf - Packable Duffel Bag

Crywolf - Packable Duffel Bag

$89.95 NZD
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Crywolf - Packable Duffel Bag $89.95 NZD
Flower Fields Daisy Floral Move Mountains Catapult
Eco-friendly Crywolf Wet Bag made from recycled materials, featuring a water-resistant exterior and waterproof-coated interior. Dual zip compartments provide wet and dry storage, with a convenient carry wrist strap. Flower Fields pattern.
Crywolf - Wet Bag

Crywolf - Wet Bag

$19.95 NZD
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Crywolf - Wet Bag $19.95 NZD
Flower Fields Daisy Floral Move Mountains Catapult
An eco-friendly Daisy Floral Crywolf Everyday Lunch Bag made from recycled materials, featuring a water-resistant finish, insulated interior, and top zip closure. The bag has a top carry handle and a mesh pocket inside for organization and a silicone Crywolf logo visible on the front.
Crywolf - Everyday Lunch Bag

Crywolf - Everyday Lunch Bag

$39.95 NZD
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Crywolf - Everyday Lunch Bag $39.95 NZD
Flower Fields Daisy Floral Move Mountains Catapult
Hackerlily Hipsurfer Carrier - Vegan Leather

Hackerlily Hipsurfer Carrier - Vegan Leather

$255.00 NZD
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Hackerlily Hipsurfer Carrier - Vegan Leather $255.00 NZD
Black Sand Taupe