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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

Summer

The Nude Alchemist - SPF30 Sunscreen

The Nude Alchemist - SPF30 Sunscreen

$34.95 NZD
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The Nude Alchemist - SPF30 Sunscreen $34.95 NZD
Frankie Apothecary - Natural Sun Defence SPF40

Frankie Apothecary - Natural Sun Defence SPF40

from $35.00 NZD
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Frankie Apothecary - Natural Sun Defence SPF40 from $35.00 NZD
Franjos Kitchen - Blood Orange Hydration Powder

Franjos Kitchen - Blood Orange Hydration Powder

$72.00 NZD
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Franjos Kitchen - Blood Orange Hydration Powder $72.00 NZD
Franjos Kitchen - Mixed Berry & Coconut Hydration Powder

Franjos Kitchen - Mixed Berry & Coconut Hydration Powder

$72.00 NZD
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Franjos Kitchen - Mixed Berry & Coconut Hydration Powder $72.00 NZD
ErgoPouch - Sheeting Sleep Bag 0.3 Tog

ErgoPouch - Sheeting Sleep Bag 0.3 Tog

$69.95 NZD
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ErgoPouch - Sheeting Sleep Bag 0.3 Tog $69.95 NZD
Night Sky / 3-12 Months Sage / 3-12 Months Berries / 3-12 Months Pink Daisies / 8-24 Months Dragonflies / 8-24 Months Green Willow / 8-24 Months Blue Ocean / 8-24 Months Sunny / 8-24 Months Critters / 8-24 Months Honey Bee / 8-24 Months
Sale
Bubba Blue - Summer Swaddle Blanket

Bubba Blue - Summer Swaddle Blanket

$20.00 NZD $29.95 NZD
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Bubba Blue - Summer Swaddle Blanket $20.00 NZD $29.95 NZD
Blue Grey Pink Petit Elephant Unicorn Pink White
SnoozeShade - Plus Pram Cover

SnoozeShade - Plus Pram Cover

$74.95 NZD
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SnoozeShade - Plus Pram Cover $74.95 NZD
NUK - Fresh Foods Mini Ice Lollies

NUK - Fresh Foods Mini Ice Lollies

$19.95 NZD
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NUK - Fresh Foods Mini Ice Lollies $19.95 NZD
Swaddle Up Lite 0.2 TogPink
Love To Dream - Swaddle Up Lite 0.2 Tog

Love To Dream - Swaddle Up Lite 0.2 Tog

$54.95 NZD
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Love To Dream - Swaddle Up Lite 0.2 Tog $54.95 NZD
Light Blue / Newborn Light Pink / Newborn
ErgoPouch - Jersey Sleep Suit Bag - 0.2 Tog

ErgoPouch - Jersey Sleep Suit Bag - 0.2 Tog

$69.95 NZD
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ErgoPouch - Jersey Sleep Suit Bag - 0.2 Tog $69.95 NZD
Sunny / 3-12 Months Blue Ocean / 3-12 Months
Franjos Kitchen - Hydration Powder Single Sachet

Franjos Kitchen - Hydration Powder Single Sachet

$5.50 NZD
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Franjos Kitchen - Hydration Powder Single Sachet $5.50 NZD
Petite Eats - Baby Silicone Popsicle Set

Petite Eats - Baby Silicone Popsicle Set

$26.95 NZD
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Petite Eats - Baby Silicone Popsicle Set $26.95 NZD
Classic / Rosie Pink Classic / River
B.Box - Insulated Flip Top 1 Litre Bottle

B.Box - Insulated Flip Top 1 Litre Bottle

$69.95 NZD
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B.Box - Insulated Flip Top 1 Litre Bottle $69.95 NZD
Pink Paradise Melon Mist Pool Side Lilac Love Lime Time Bbox Deep Space
Zazi - Flexiflask - 1L

Zazi - Flexiflask - 1L

$59.95 NZD
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Zazi - Flexiflask - 1L $59.95 NZD
Zazi Peach Sherbet Zazi Ocean Zazi Moss
B.Box - Spout Bottle 450ml

B.Box - Spout Bottle 450ml

$29.95 NZD
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B.Box - Spout Bottle 450ml $29.95 NZD
Lemon Twist Chill Out Indigo Rose Blue Slate Ocean Breeze Strawberry Shake
sport-spout-600ml-bottle-blush-crush
B.Box - Spout Bottle 600ml

B.Box - Spout Bottle 600ml

$35.95 NZD
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B.Box - Spout Bottle 600ml $35.95 NZD
Blush Crush B.Box Midnight Indigo Rose Strawberry Shake Blue Slate Ocean Breeze All Blacks
Banz Carewear - Protective Earmuffs for 2-10Y+

Banz Carewear - Protective Earmuffs for 2-10Y+

$49.95 NZD
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Banz Carewear - Protective Earmuffs for 2-10Y+ $49.95 NZD
Grey Pink Blue Aqua Black Graffiti Transport Magenta
Banz Carewear - Baby + Kids Adventure Polarised Sunglasses

Banz Carewear - Baby + Kids Adventure Polarised Sunglasses

$39.95 NZD
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Banz Carewear - Baby + Kids Adventure Polarised Sunglasses $39.95 NZD
Confetti Green / Under 2 Years Bicycle Ride / Under 2 Years Cherry Floral / Under 2 Years Vespa Tour / Under 2 Years Starry Night / Under 2 Years Mod Butterfly / Under 2 Years
Banz Carewear - Beachcomber Polarised Sunglasses

Banz Carewear - Beachcomber Polarised Sunglasses

$39.95 NZD
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Banz Carewear - Beachcomber Polarised Sunglasses $39.95 NZD
Mod Butterfly / Under 2 Years Cherry Floral / Under 2 Years Starry Night / Under 2 Years Bicycle Ride / 2-5 Years Confetti Green / Under 2 Years Vespa Tour / Under 2 Years
Sale
Banz Carewear - Kids Adventure Sunglasses - 2-5 Years

Banz Carewear - Kids Adventure Sunglasses - 2-5 Years

$14.00 NZD $35.99 NZD
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Banz Carewear - Kids Adventure Sunglasses - 2-5 Years $14.00 NZD $35.99 NZD
Sale
Bubba Blue - Air Light Weight Sleep Bag

Bubba Blue - Air Light Weight Sleep Bag

$35.00 NZD $55.99 NZD
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Bubba Blue - Air Light Weight Sleep Bag $35.00 NZD $55.99 NZD
Grey / 3-12 Months White / 3-12 Months Petit Elephant / 3-12 Months Unicorn Pink / 3-12 Months
Blinky - BlinkyWarm All Season Buggy Cover

Blinky - BlinkyWarm All Season Buggy Cover

$164.75 NZD
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Blinky - BlinkyWarm All Season Buggy Cover $164.75 NZD
Blinky Space Blinky Silver Blinky-Milk
Bedhead Heritage - Children's Reversible Bucket Hat

Bedhead Heritage - Children's Reversible Bucket Hat

$42.95 NZD
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Bedhead Heritage - Children's Reversible Bucket Hat $42.95 NZD
Flynn / 6-12 Months (46-50cm) Finley / 6-12 Months (46-50cm) Noah / 1-3 Years (50-54cm) Charliee / 3-6 Years (54-58cm) Bobbie / 1-3 Years (50-54cm) Leo / 3-6 Years (54-58cm) Sydney / 1-3 Years (50-54cm) Alice / 3-6 Years (54-58cm) Moss / 3-6 Years (54-58cm) Gwen / 3-6 Years (54-58cm)
Sale
Little Unicorn - Cotton Muslin Sleep Romper

Little Unicorn - Cotton Muslin Sleep Romper

$46.19 NZD $65.99 NZD
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Little Unicorn - Cotton Muslin Sleep Romper $46.19 NZD $65.99 NZD
Little Roses / 12-18 Months Tropical Leaf / 12-18 Months
Sale
Charlie Banana - Swim Jumpsuit

Charlie Banana - Swim Jumpsuit

$19.99 NZD $44.99 NZD
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Charlie Banana - Swim Jumpsuit $19.99 NZD $44.99 NZD
Pink / 6-12 Months Blue / 6-12 Months
Bedhead - Core Range - Baby & Toddler Bucket Hat (0-3Y)

Bedhead - Core Range - Baby & Toddler Bucket Hat (0-3Y)

from $32.95 NZD
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Bedhead - Core Range - Baby & Toddler Bucket Hat (0-3Y) from $32.95 NZD
Denim Ruffle / 0-3 Months (37cm) Blush Ruffle / 0-3 Months (37cm) White Ruffle / 3-6 Months (42cm) Blush / 3-6 Months (42cm) Chambray / 3-6 Months (42cm) Khaki / 3-6 Months (42cm) Grey / 3-6 Months (42cm) Navy / 3-6 Months (42cm) Soft Lilac / 3-6 Months (42cm) Blush Kitty / 3-6 Months (42cm)
Quut - Ballo Bucket

Quut - Ballo Bucket

$29.95 NZD
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Quut - Ballo Bucket $29.95 NZD
Mini / Banana Pink Mini / Banana Blue Large / Lagoon Green Large / Ocean Blue Large / Cherry Red
SnoozeShade - Original Pram Blackout Cover

SnoozeShade - Original Pram Blackout Cover

$54.95 NZD
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SnoozeShade - Original Pram Blackout Cover $54.95 NZD
Sale
Charlie Banana - Long Sleeve Rash Shirts

Charlie Banana - Long Sleeve Rash Shirts

$18.99 NZD $37.99 NZD
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Charlie Banana - Long Sleeve Rash Shirts $18.99 NZD $37.99 NZD
Pink / 6-12 months Black / 12-18 months White / 18-24 months
Sale
Bedhead Heritage - Reversible Sun Bonnet

Bedhead Heritage - Reversible Sun Bonnet

$30.00 NZD $39.95 NZD
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Bedhead Heritage - Reversible Sun Bonnet $30.00 NZD $39.95 NZD
Primrose / 0-3 Months (38-42cm) Frankie / 0-3 Months (38-42cm) Autumn Peony / 0-3 Months (38-42cm) Faith / 0-3 Months (38-42cm) Chelsea / 0-3 Months (38-42cm) Pippa / 0-3 Months (38-42cm) Freya / 3-6 Months (42-46cm) Lucy / 3-6 Months (42-46cm) Charliee / 0-3 Months (38-42cm) Gwen / 0-3 Months (38-42cm) Sammy / 0-3 Months (38-42cm) Alice / 3-6 Months (42-46cm)
SnoozeShade - Plus Deluxe

SnoozeShade - Plus Deluxe

$84.95 NZD
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SnoozeShade - Plus Deluxe $84.95 NZD
Quut - 3 Piece Cuppi Shovel with Ball

Quut - 3 Piece Cuppi Shovel with Ball

$18.95 NZD
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Quut - 3 Piece Cuppi Shovel with Ball $18.95 NZD
Yellow Blue
Bibado - Highchair Coverall Bib with Short Sleeves

Bibado - Highchair Coverall Bib with Short Sleeves

$39.95 NZD
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Bibado - Highchair Coverall Bib with Short Sleeves $39.95 NZD
Short Sleeve / Woodlands Short Sleeve / Cosmic Companions Short Sleeve / Desert Hide and Seek
Sale
Little Unicorn - Outdoor Picnic Blanket

Little Unicorn - Outdoor Picnic Blanket

from $95.96 NZD $119.95 NZD
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Little Unicorn - Outdoor Picnic Blanket from $95.96 NZD $119.95 NZD
5' x 7' (1.52m x 2.13m) / Navy Plaid 5' x 7' (1.52m x 2.13m) / Tropical Leaf 5' x 7' (1.52m x 2.13m) / Sun Baked 5' x 7' (1.52m x 2.13m) / Primrose Patch
Sale
Porter Green - Driss Stainless Steel Insulated Water Bottle

Porter Green - Driss Stainless Steel Insulated Water Bottle

$22.95 NZD $42.95 NZD
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Porter Green - Driss Stainless Steel Insulated Water Bottle $22.95 NZD $42.95 NZD
Bruges Latte Strassen Steel Trondheim Black Kirov Snow Leopard Kalyan Brown Leopard
Sale
Baby Loves Sleep - Sleepy Hugs Original 0.7 Tog Sleep Sack

Baby Loves Sleep - Sleepy Hugs Original 0.7 Tog Sleep Sack

$55.96 NZD $69.95 NZD
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Baby Loves Sleep - Sleepy Hugs Original 0.7 Tog Sleep Sack $55.96 NZD $69.95 NZD
Cool Grey / 0-3 Months Minty Bears / 0-3 Months Pinky Bears / 0-3 Months
Sale
Quut - Pira Pyramid Builder

Quut - Pira Pyramid Builder

$16.99 NZD $26.99 NZD
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Quut - Pira Pyramid Builder $16.99 NZD $26.99 NZD
Sale
Quut - Triplet

Quut - Triplet

$10.00 NZD $14.75 NZD
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Quut - Triplet $10.00 NZD $14.75 NZD
Blue Yellow Red
Sale
Sassy Pants Rash Vest

Sassy Pants Rash Vest

$11.95 NZD $24.95 NZD
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Sassy Pants Rash Vest $11.95 NZD $24.95 NZD
Sunshine / 6-12 Months Surfs Up / 6-12 Months Retro Surfing / 6-12 Months
Ems 4 Kids - Kids Earmuffs 6M+

Ems 4 Kids - Kids Earmuffs 6M+

$55.95 NZD
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Ems 4 Kids - Kids Earmuffs 6M+ $55.95 NZD
Pink Blue Silver
The Nude Alchemist - Insect Repel

The Nude Alchemist - Insect Repel

from $17.95 NZD
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The Nude Alchemist - Insect Repel from $17.95 NZD
Sale
Ems 4 Kids - All Blacks Earmuffs

Ems 4 Kids - All Blacks Earmuffs

$50.00 NZD $64.85 NZD
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Ems 4 Kids - All Blacks Earmuffs $50.00 NZD $64.85 NZD
Sale
Haakaa - Silicone Ice Pop Mould

Haakaa - Silicone Ice Pop Mould

from $10.39 NZD $12.99 NZD
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Haakaa - Silicone Ice Pop Mould from $10.39 NZD $12.99 NZD
Sale
ErgoPouch - Layer Long Sleeve 0.2 Tog CLEARANCE

ErgoPouch - Layer Long Sleeve 0.2 Tog CLEARANCE

$20.00 NZD $39.95 NZD
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ErgoPouch - Layer Long Sleeve 0.2 Tog CLEARANCE $20.00 NZD $39.95 NZD
Berries / 0-3 Months Sage / 3-6 Months
Sale
Bedhead Heritage - Baby & Toddler Reversible Flap Hat

Bedhead Heritage - Baby & Toddler Reversible Flap Hat

$25.00 NZD $42.95 NZD
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Bedhead Heritage - Baby & Toddler Reversible Flap Hat $25.00 NZD $42.95 NZD
0-3 Months (38-42cm) / Noah 0-3 Months (38-42cm) / Sydney 3-6 Months (42-46cm) / Frances Flax
Sale
Bubba Blue - Swaddle Suit Light Weight Air

Bubba Blue - Swaddle Suit Light Weight Air

$24.95 NZD $44.95 NZD
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Bubba Blue - Swaddle Suit Light Weight Air $24.95 NZD $44.95 NZD
Grey White
Quut - Ringo Pentanque

Quut - Ringo Pentanque

$17.95 NZD
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Quut - Ringo Pentanque $17.95 NZD
Quut - Cana Can Watering Can

Quut - Cana Can Watering Can

$29.95 NZD
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Quut - Cana Can Watering Can $29.95 NZD
Small (0.5L) / Banana Pink Small (0.5L) / Banana Blue Large (1L) / Ocean Blue Large (1L) / Cherry