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Our Story

Learn more about how and why we started our company.

Our Products

See what's different about our line of health food products.

New snacks on sale now for a limited time! Use code NEW for 15% off.

Starting Solids

It can be hard to navigate starting solids for your little one. Here's a collection of items to help navigate a hard but important mile stone in your wee-ones life.
Sale
Doddl - Toddler Spoon and Fork Cutlery Set

Doddl - Toddler Spoon and Fork Cutlery Set

$14.97 NZD $29.95 NZD
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Doddl - Toddler Spoon and Fork Cutlery Set $14.97 NZD $29.95 NZD
Aqua Magenta Indigo Green Blue
Doddl - Toddler Knife, Fork & Spoon Cutlery Set

Doddl - Toddler Knife, Fork & Spoon Cutlery Set

$39.95 NZD
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Doddl - Toddler Knife, Fork & Spoon Cutlery Set $39.95 NZD
Magenta Indigo Aqua
Sale
Bibado - Highchair Coverall Bib with Short Sleeves

Bibado - Highchair Coverall Bib with Short Sleeves

$27.96 NZD $39.95 NZD
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Bibado - Highchair Coverall Bib with Short Sleeves $27.96 NZD $39.95 NZD
Short Sleeve / Woodlands Short Sleeve / Cosmic Companions Short Sleeve / Desert Hide and Seek
Bibado - Highchair Coverall Bib with Long Sleeves

Bibado - Highchair Coverall Bib with Long Sleeves

from $39.95 NZD
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Bibado - Highchair Coverall Bib with Long Sleeves from $39.95 NZD
Long Sleeve / Arctic Adventures Long Sleeve / Over the Rainbow Long Sleeve / Woodlands Long Sleeve / Oceans of Fun Long Sleeve / Speedy Dinos
Subo Food Bottle

Subo Food Bottle

$39.95 NZD
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Subo Food Bottle $39.95 NZD
Blush Olive Grey Duck Egg Musk Mint Blue Oatmeal Pink Lavender
B.Box - Sippy Cup V2

B.Box - Sippy Cup V2

$19.95 NZD
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B.Box - Sippy Cup V2 $19.95 NZD
Blush Boysenberry Pistachio Bubblegum Tutti Frutti Banana Split Green Apple Lemon Neon Orange Zing
Petite Eats - Mini Smoothie Cups

Petite Eats - Mini Smoothie Cups

$22.95 NZD
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Petite Eats - Mini Smoothie Cups $22.95 NZD
Romee Overcast Dusty Lilac Pewter Sage Dusky Rose Sand Mustard
Petite Eats - Mushroom Cup

Petite Eats - Mushroom Cup

$22.95 NZD
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Petite Eats - Mushroom Cup $22.95 NZD
Dusky Rose Sage Pewter Dusty Lilac Sand Mustard
Cherub Baby - Re-useable MINI Food Pouches 10 Packs

Cherub Baby - Re-useable MINI Food Pouches 10 Packs

$24.95 NZD
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Cherub Baby - Re-useable MINI Food Pouches 10 Packs $24.95 NZD
Pink & Orange Blue & Green
Sale
Bibado Dippit - Multi-Stage Baby Weaning Spoon and Dipper (Two Pack)

Bibado Dippit - Multi-Stage Baby Weaning Spoon and Dipper (Two Pack)

$17.46 NZD $24.95 NZD
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Bibado Dippit - Multi-Stage Baby Weaning Spoon and Dipper (Two Pack) $17.46 NZD $24.95 NZD
Pink and Grey Mint and Grey Mint and Blue
Petite Eats - Kids Safety Knife

Petite Eats - Kids Safety Knife

$14.95 NZD
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Petite Eats - Kids Safety Knife $14.95 NZD
Sky Blue Coral
Bumkins - First Feeding Set

Bumkins - First Feeding Set

$26.95 NZD
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Bumkins - First Feeding Set $26.95 NZD
Clay Sand Dark Blue Tangerine Light Blue Pink Sage
GoBe - Small Snack Spinner

GoBe - Small Snack Spinner

$49.95 NZD
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GoBe - Small Snack Spinner $49.95 NZD
Grey Coral Mint Green
GoBe - Large Snack Spinner

GoBe - Large Snack Spinner

$59.95 NZD
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GoBe - Large Snack Spinner $59.95 NZD
Coral Blue Purple Mint
B.Box - Mini Lunch Box

B.Box - Mini Lunch Box

$30.95 NZD
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B.Box - Mini Lunch Box $30.95 NZD
Lilac Pop Emerald Forest Indigo Rose Ocean Breeze Strawberry Shake Blue Blaze Blue Slate Lemon Sherbet Flamingo Fizz
B.Box Snack Box

B.Box Snack Box

$21.95 NZD
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B.Box Snack Box $21.95 NZD
Blue Blaze Lilac Pop Emerald Forest Strawberry Shake Ocean Breeze Indigo Rose Blue Slate Flamingo Fizz
B.Box - 360 Cup

B.Box - 360 Cup

$24.95 NZD
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B.Box - 360 Cup $24.95 NZD
Emerald Forest Ocean Breeze Strawberry Shake Lilac Pop
Haakaa - Silicone Pouch with Feeding Spoon

Haakaa - Silicone Pouch with Feeding Spoon

$21.49 NZD
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Haakaa - Silicone Pouch with Feeding Spoon $21.49 NZD
Bumkins - Bento Box 3 Section - Jelly Silicone

Bumkins - Bento Box 3 Section - Jelly Silicone

$44.95 NZD
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Bumkins - Bento Box 3 Section - Jelly Silicone $44.95 NZD
Purple Jelly Blue Jelly Pink Jelly Green Jelly
Bumkins - Splat Mats

Bumkins - Splat Mats

$29.99 NZD
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Bumkins - Splat Mats $29.99 NZD
Wildlife Dinosaurs Jungle Wander Grey Chevron Camp Gear Rainbow Cacti Tropical Feathers Colour Quill
Bumkins - Little Dippers

Bumkins - Little Dippers

$26.95 NZD
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Bumkins - Little Dippers $26.95 NZD
Pink Red Blue Grey
Boon - Groove Drying Rack

Boon - Groove Drying Rack

$52.00 NZD
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Boon - Groove Drying Rack $52.00 NZD
Petite Eats - Sippy Cup

Petite Eats - Sippy Cup

from $29.99 NZD
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Petite Eats - Sippy Cup from $29.99 NZD
Peony / 160ml Overcast / 160ml
Petite Eats - Berry Blast Smoothie Mix 130g

Petite Eats - Berry Blast Smoothie Mix 130g

$29.95 NZD
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Petite Eats - Berry Blast Smoothie Mix 130g $29.95 NZD
Petite Eats - Chocolicious Superfood Smoothie Mix 130g

Petite Eats - Chocolicious Superfood Smoothie Mix 130g

$29.95 NZD
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Petite Eats - Chocolicious Superfood Smoothie Mix 130g $29.95 NZD
Petite Eats - Blue Kiwifruit Smoothie Mix 130g

Petite Eats - Blue Kiwifruit Smoothie Mix 130g

$29.95 NZD
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Petite Eats - Blue Kiwifruit Smoothie Mix 130g $29.95 NZD
Petite Eats - Veggie Medley Instant Puree Powder 100g

Petite Eats - Veggie Medley Instant Puree Powder 100g

Sold Out
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Petite Eats - Veggie Medley Instant Puree Powder 100g Sold Out
Petite Eats - Beet & Berry Instant Puree Powder 100g

Petite Eats - Beet & Berry Instant Puree Powder 100g

$19.95 NZD
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Petite Eats - Beet & Berry Instant Puree Powder 100g $19.95 NZD
Petite Eats - Garden Greens Instant Puree Powder 100g

Petite Eats - Garden Greens Instant Puree Powder 100g

Sold Out
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Petite Eats - Garden Greens Instant Puree Powder 100g Sold Out
Petite Eats - Mango Tango Instant Puree Powder 100g

Petite Eats - Mango Tango Instant Puree Powder 100g

Sold Out
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Petite Eats - Mango Tango Instant Puree Powder 100g Sold Out
B.Box - Pastel 3 Pack Mini Spoon

B.Box - Pastel 3 Pack Mini Spoon

$14.95 NZD
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B.Box - Pastel 3 Pack Mini Spoon $14.95 NZD
Zazi - Suction Dippy Chick

Zazi - Suction Dippy Chick

$11.95 NZD
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Zazi - Suction Dippy Chick $11.95 NZD
Yolk Vanilla
Sale
Sleepytot - Silicone Snack Cup

Sleepytot - Silicone Snack Cup

$15.16 NZD $18.95 NZD
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Sleepytot - Silicone Snack Cup $15.16 NZD $18.95 NZD
Dusky Rose Powder Blue Sage Mustard
Petite Eats - Sleeved Waterproof Bib

Petite Eats - Sleeved Waterproof Bib

$34.95 NZD
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Petite Eats - Sleeved Waterproof Bib $34.95 NZD
Bluebelle Petite Rainbow Petite Space Fruit Salad Rust Bear Aqua Dino Light Pink Bunny Daisy Navy Polka Dot Grey Polka Dot Dusty Lilac
Bibado- Attachable Cutlery

Bibado- Attachable Cutlery

$22.00 NZD
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Bibado- Attachable Cutlery $22.00 NZD
Arctic Adventures Over the Rainbow Woodlands Oceans of Fun Speedy Dinos Cosmic Companions Desert Hide and Seek
Bibado Highchair Coverall Bib with Sleeves - ORIGINAL Designs

Bibado Highchair Coverall Bib with Sleeves - ORIGINAL Designs

$39.95 NZD
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Bibado Highchair Coverall Bib with Sleeves - ORIGINAL Designs $39.95 NZD
Pink Unicorn Watermelon Gold
B.Box - Fill & Feed

B.Box - Fill & Feed

$29.95 NZD
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B.Box - Fill & Feed $29.95 NZD
Blush Lullaby Blue Peony Sage
Mushie - Set of 2 Kids Cups

Mushie - Set of 2 Kids Cups

$28.95 NZD
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Mushie - Set of 2 Kids Cups $28.95 NZD
Smoke Blush Ivory Woodchuck Mustard Cloud Caramel
Mushie - Square Dinnerware Set of 2

Mushie - Square Dinnerware Set of 2

$36.80 NZD
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Mushie - Square Dinnerware Set of 2 $36.80 NZD
Blush Plate Ivory Plate Sage Plate Cloud Plate
Chai Baby - Babycino & Fluffy Cup

Chai Baby - Babycino & Fluffy Cup

$24.95 NZD
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Chai Baby - Babycino & Fluffy Cup $24.95 NZD
Fairy - LIMITED EDITION Fabulous Fairy Silly Shark Strawberry and Cream Dangerous Dino Natural Daisy Mean Machines Brave Butterfly Delightful Daisy Dearing Daisy Kiwiana
Petite Eats - Mini Cups Set of 2

Petite Eats - Mini Cups Set of 2

$29.95 NZD
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Petite Eats - Mini Cups Set of 2 $29.95 NZD
Pewter Dusty Lilac Olive Teal Dusty Coral Charcoal Mustard
Petite Eats - Silicone Placemat

Petite Eats - Silicone Placemat

$15.99 NZD
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Petite Eats - Silicone Placemat $15.99 NZD
Dusty Lilac Sand Mustard Dusky Rose Olive Pewter
Petite Eats - Silicone Baby Cutlery, Fork & Spoon Set

Petite Eats - Silicone Baby Cutlery, Fork & Spoon Set

$21.95 NZD
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Petite Eats - Silicone Baby Cutlery, Fork & Spoon Set $21.95 NZD
Sand Pewter Dusky Rose Mustard Dusty Lilac Sage
Haakaa - Fresh Food Feeder & Cover Set

Haakaa - Fresh Food Feeder & Cover Set

$25.90 NZD
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Haakaa - Fresh Food Feeder & Cover Set $25.90 NZD
Steel Blue Blush Copper Pea Green Olive Lavender Mustard Sky Blue Oatmeal Pumpkin
Petite Eats - Full Metal Cutlery Set

Petite Eats - Full Metal Cutlery Set

$29.95 NZD
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Petite Eats - Full Metal Cutlery Set $29.95 NZD
Dawson Dusty Lilac Dusky Rose Mustard Pewter Pistachio Romee Sand Sage
Cherub Baby - On The Go Food Pouches LARGE 10 Pack

Cherub Baby - On The Go Food Pouches LARGE 10 Pack

$29.95 NZD
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Cherub Baby - On The Go Food Pouches LARGE 10 Pack $29.95 NZD
Blue & Green Pink & Orange
Haakaa Baby Food and Breast Milk Freezer Tray 6 Compartments

Haakaa Baby Food and Breast Milk Freezer Tray 6 Compartments

$25.40 NZD
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Haakaa Baby Food and Breast Milk Freezer Tray 6 Compartments $25.40 NZD
Banana Pea Green Blush Apricot
Haakaa - Baby Food and Breast Milk Freezer Tray 9 Compartments

Haakaa - Baby Food and Breast Milk Freezer Tray 9 Compartments

$26.95 NZD
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Haakaa - Baby Food and Breast Milk Freezer Tray 9 Compartments $26.95 NZD
Banana Blush Pea Green Apricot